钢铁企业实施CRM(客户关系管理)系统的探讨与实践

CRM(客户关系管理)系统是利用信息技术和互联网技术管理客户资源的有效工具。阐述了CRM(客户关系管理)系统对钢铁企业转型升级的意义和作用。分析了制约当前钢铁企业实施CRM系统的主要因素和建设CRM系统需要注意的问题,并以实例说明了自主开发CRM系统的过程和经验。     

我国金融业客户关系管理浅探

介绍了客户关系管理的概念,分析了金融业客户关系管理(CRM)存在的问题,指出了CRM实施过程中必须处理好人、流程、科技三项要素的关系,提出了金融业发展CRM应采取的措施.     

浅谈钢企CRM实施及数据挖掘技术的应用

通过阐述钢铁企业建立客户关系管理的流程框架和实施客户关系管理系统的要义,借助CRM系统结构和与数据挖掘技术相结合的优势,探讨了数据挖掘技术在客户关系管理中的相关应用。     

客户关系管理与企业文化的整合

客户关系管理(CRM)作为一种成熟的管理思想和管理技术,使企业的外部客户资源得以合理利用。但CCRM实施应用必须要有与之相适应的企业文化做支撑,企业文化已成为CRM能否发挥效能的前提条件,同时CRM的成功实施又为企业文化新的变革产生推动力。只有经过文化改造和整合的企业,才能更好地使CRM的实施与应用水到渠成,才能使企业获得更强的生命力。     

基于信息技术的客户关系管理

客户关系管理（CRM）是现代管理科学与信息技术结合的产物，是企业最重要的前端业务管理信息系统。从CRM的产生入手，阐述了CRM内涵，深入分析了信息技术在CRM中主要应用范畴和功能。指出了CRM系统的技术架构发展趋势。     

中小企业客户关系管理实践

分析了中小企业客户关系管理重要性及管理现状,从成本控制、风险控制和过程控制3方面提出了中小企业客户关系管理的实施策略。     

CRM与6Sigma的一致性与差异性研究

CRM(客户关系管理)和6Sigma是两种十分重要的现代化管理方法.文章对CRM和6Sigma的一致性和差异性进行了研究,首在为两者的集成应用提供支持.     

CRM系统及电子商务平台在钢铁企业的应用

为了从传统的以产品为中心的经营模式,转变为以客户为中心的管理模式,唐钢在原有SAP系统的基础上,实施客户关系管理(CRM)系统及电子商务平台,建立以客户为导向的管理运营体系,以满足客户个性化需求,提高客户满意程度,进而为实现智能制造打下良好基础。     

CRM系统实施过程中沟通管理的研究与分析

本文在对上海A公司CRM项目实施概况研究的基础上,研究了沟通在CRM系统实施的重要作用,提出了实施CRM项目实施必须规避的两大典型问题,给出了上海A公司CRM项目中沟通经验以供参考.     

浅谈南钢客户关系管理系统的建设

客户关系管理系统CRM是把有关市场和客户的信息进行统一管理、共享,并能进行有效分析处理的新型应用系统,它为企业内部的销售、营销、客户服务等提供全面的支持。在帮助企业缩减销售成本、增加收入、寻找扩展业务所需的新市场和新渠道,提高客户的价值方面CRM具有很广阔的应用空间。本文结合南钢CRM系统的建设对CRM系统在企业中的重要性作了系统的论述。     

Understanding and Improving Your Risk Management Capability: Assessment Model for Construction Organizations

Implementing risk management in construction projects and organizations may bring a number of benefits and therefore it is necessary to have risk management as an integral part of a construction organization’s management practice. The aim of this paper is to develop a risk management maturity assessment model for construction organizations. The paper describes the development process of a Web-based RM3 (risk management maturity model), including its contents, its validation and testing, as well as its applications. The RM3 developed has five attributes namely, management, risk culture, ability to identify risk, ability to analyze risk, and application of standardized risk management process/system. These attributes are measured against four levels: initial, repeated, managed, and optimized. It is found that the proposed RM3 was suitable and useful. Using the RM3, it is found that the Australian construction industry’s overall risk management maturity level was relatively low (where 32% rated at Level 2 and 52% rated at Level 3). Furthermore, it is found that the weakest attribute was “analyzing risks” followed by “application of standardized risk management process.” It is therefore necessary to provide more training on qualitative and quantitative risk analysis to construction personnel and to develop and apply standardized enterprise risk management. It is concluded that the proposed RM3 is suitable for construction organizations to assess their risk management maturity levels and find ways for improvement.     

Empire State Building Project: Archetype of “Mass Construction”

Analysis of historical projects, with the dual benefits of hindsight and modern concepts of construction systems, can help fill the gaps in our theoretical understanding of production in construction, which have increasingly been identified as a barrier to progress in improving construction project management. The richness of the historical record describing construction of the Empire State Building provides a unique opportunity to analyze and compare it with the paradigms of craft, industrialized, and lean construction. Its size and its record rate of construction, which has not been broken since for tall buildings, make it of prime interest. The project progress was reconstructed using line-of-balance software and its different flows were assessed. The results lead to the conclusion that it is an archetypal example of what we propose be called “mass construction.” This enables a richer understanding of the taxonomy of production systems in construction, and should aid theoreticians and practitioners alike to devise better production systems for construction projects.     

Survey of the Construction Industry Relative to the Use of CPM Scheduling for Construction Projects

While critical-path method (CPM) scheduling has been around since the 1950s, its application in the construction industry has still not received 100% acceptance or consistency in how it is used. Project controls, and CPM scheduling in particular, have gone unchanged in the standards arena with little focus for a common understanding and recognition of what is required for CPM schedule development, implementation, and use. In recent years, little research has been conducted relative to the use of CPM and its benefits. In order to determine how the industry views its applicability and usage, a survey was developed for the stakeholders in the construction industry. This paper summarizes extensive research that was performed of the construction industry relative to the use of CPM scheduling, its applicability and its acceptance in the execution of today’s constructed projects. The research obtained the stakeholders’ views on the use and effectiveness of CPM scheduling; the necessary qualifications of scheduling personnel; and opinions relative to whether standards and/or best practices are necessary. The paper discusses the different views of the stakeholders and recommendations as to how consistency can be obtained in the use of CPM scheduling in order to improve the construction industry.     

清洁生产审核在安钢生产管理中的应用

介绍了清洁生产审核在安钢生产管理中的应用过程,阐述了清洁生产审核技术应用于企业生产管理,在节能降耗、减污增效方面发挥的重要作用.同时,就清洁生产审核技术在生产管理应用中存在的问题及解决方法进行了分析讨论.     

安钢数字化调度初探

文章立足于实践，提出了调度管理有模拟控制与数字控制两种模式的观点，给出了模拟调度与数字调度的定义。论述了两种调度模式的优缺点，详述了数字调度模式的建立与运行方式，分析了数字调度在安的初步尝试情况并做了前景展望。     

知识管理：企业信息资源管理的新发展

介绍了知识管理的目标，职能及产生的原因；简要论述了知识管理在国外发展的概况；并指出知识管理的应用将显著提高我国企业的信息化水平，从而提高企业竞争力。     

浅谈质量记录的管理

论述了质量记录的概念作用,对质量记录的设计和管理提出了见解。     

微机网络应用的探索与实践

根据硅钢片厂的实际情况，建立了覆盖全厂主要部位的电子计算机局域管理网络。介绍这一网络开发，实施的过程及生产中发挥的作用，指出了今后需要完善的几个方面。     

Improved Measured Mile Analysis Technique

Quantifying lost labor productivity on construction projects is difficult and sometimes subjective. A widely accepted way to quantify losses is the “measured mile” approach. It compares periods of a project that have been impacted by change to those that have not been impacted. As currently practiced the measured mile relies on subjectively identifying that reference period. In this paper the measured mile and a variant, the baseline method, are analyzed and compared to a new, proposed statistical clustering method. This new approach is advocated because it determines its reference period using objective criteria. A case study is included to show how the three methods work, and advantages and disadvantages of each method are presented in this paper.     

打造绿色锰业的新途径

电解金属锰生产中，工业废弃物排放量大，成分复杂，直接排放严重污染环境。推行清洁生产，控制排放总量，注重综合治理，确保达标排放，是电解锰生产企业坚持可持续发展战略，建设环保绿色产业的有效途径。