Giving too much social support: social overload on social networking sites

As the number of messages and social relationships embedded in social networking sites (SNS) increases, the amount of social information demanding a reaction from individuals increases as well. We observe that, as a consequence, SNS users feel they are giving too much social support to other SNS users. Drawing on social support theory (SST), we call this negative association with SNS usage ‘social overload’ and develop a latent variable to measure it. We then identify the theoretical antecedents and consequences of social overload and evaluate the social overload model empirically using interviews with 12 and a survey of 571 Facebook users. The results show that extent of usage, number of friends, subjective social support norms, and type of relationship (online-only vs offline friends) are factors that directly contribute to social overload while age has only an indirect effect. The psychological and behavioral consequences of social overload include feelings of SNS exhaustion by users, low levels of user satisfaction, and a high intention to reduce or even stop using SNS. The resulting theoretical implications for SST and SNS acceptance research are discussed and practical implications for organizations, SNS providers, and SNS users are drawn.     

Does social capital affect SNS usage? A look at the roles of subjective well-being and social identity

This study views social capital as a precursor of SNS (Social Network Service) use, which departs from the previous thoughts that considered social capital as the outcome of SNS activities. Drawing upon the theoretical premises regarding network-based social capital, this study examines the roles of subjective well-being and social identity in terms of their moderating as well as mediating influences on SNS use. This study sought to sub-categorize social capital and SNS use with a view to providing more refined theoretical and practical implications. The study’s main objectives are three-fold: First, the study verifies whether social capital, categorized into bridging and bonding capital, influences one’s SNS use as measured by qualitative use and quantitative use. Second, the study aims to confirm whether subjective well-being mediates between social capital and SNS use. Third, it examines whether social identity moderates the relationship between social capital and SNS use.The study result indicates that bridging capital only had a significant impact on qualitative use. However, subjective well-being did not mediate the relationship between social capital and SNS use. Finally, the cognitive identity caused significant difference in the effect of social capital on quantitative SNS use, whereas cognitive and affective identities caused significant differences in regards to the effects of bridging capital on qualitative SNS use.     

Explaining the link between technostress and technology addiction for social networking sites: A study of distraction as a coping behavior

This paper investigates under what conditions stress from the use of SNS is linked to addiction to the use of the same SNS. Integrating three theoretical strands—the concept of feature‐rich Information Technology (IT), the theory of technology frames, and distraction as a coping behaviour—we theorize two types of coping behaviours in response to stressors experienced from the use of SNS. These are ‐ distraction through use of the same SNS and distraction through activities outside the use of the SNS. We hypothesize relationships between stressors from SNS use, the two coping behaviours and SNS addiction. We further articulate the role of SNS use habit. We test the hypotheses through a three‐wave survey of 444 Facebook users with data collected at three different points in time. The paper's contributions are to theorize and empirically validate the psychological concept of distraction as a coping behaviour in response to stress from the use of SNS and, in doing so, explain why there may be a link between technostress from and technology addiction to the use of the same SNS.     

Unveiling the dark side of social networking sites: Personal and work-related consequences of social networking site addiction

Although previous research has explored the effects of social networking site (SNS) use in organizations, researchers have focused little on its negative consequences. This article attempts to fill this void by examining, through the lens of social cognitive theory, the extent SNS addiction impacts personal and work environments. The results, based on 276 questionnaires completed by employees in a large information technology corporation, show that addiction to SNSs has negative consequences on the personal and work environments. SNS addiction reduces positive emotions that augment performance and enhance health. SNS addiction fosters task distraction, which inhibits performance. Theoretical and practical implications are discussed.     

Exploring the dual outcomes of mobile social networking service enjoyment: The roles of social self-efficacy and habit

Enjoyment experience has been generally regarded as a positive element which can drive various aspects of system usage. Little research has examined its potential adverse outcomes, especially in an emerging mobile services context. This study investigates the dual effects of enjoyment on mobile social networking service (Mobile SNS) usage behaviors by focusing on not only its positive outcomes but also its potential adverse consequences. In addition, this study explores the impacts of social self-efficacy and habit on these dual causal processes. A research model is developed and empirically tested using data collected from 398 mobile SNS users in China. The structural equation modeling analysis results indicate that enjoyment significantly affects both mobile SNS high engagement and mobile SNS addiction behaviors. Mobile SNS habit mediates the associations between mobile SNS enjoyment and mobile SNS addiction behaviors. Social self-efficacy directly affects mobile SNS users' enjoyment experience, and it also has important indirect impacts on the dual processes by effectively enhancing mobile SNS users' high engagement and alleviating their addiction behaviors. The theoretical and practical implications of our findings are also discussed.     

Perceived social support moderates the relationships between variables in the social cognition model

Posting behaviour on social networking sites (SNS) has become a method enabling unsatisfied users to vent emotions. Based on social cognition theory (SCT), personal outcome expectations and self-efficacy affect posting behaviour for venting emotions on SNS. However, perceived social support (PSS) may alter the relationships within the SCT model. Thus, this study aimed to explore the moderating effect of PSS on the relationships between variables in the SCT model for venting emotions on SNS. In total, 310 unsatisfied customers in Taiwan were investigated, and structural equation modelling was performed to test the hypotheses. The results indicated that personal outcome expectations and self-efficacy were positively associated with posting behaviour which, in turn, increased venting emotions on SNS. Moreover, PSS moderated the relationships between variables in the SCT model.     

Resource loss from technology overload and its impact on work-family conflict: Can leaders help?

With the ever increasing usage of information and communication technology, it is no surprise that technology end-users are experiencing technology overload. Although this technology overload has been shown to have a negative impact on work related outcomes, much less is known about how it is associated with work-family conflict (WFC). This study set out to answer that question by building on Conservation of Resources theory and examining three types of technology overload (information overload, communication overload, and system feature overload) and their relationships with WFC. Additionally, we investigated leader–member exchange quality to see how it impacts the relationships between each type of technology overload and WFC. We examined these relationships in a sample of 219 technology end-users, and our results indicated that all three types of technology overload are associated with WFC. Further, for two types of technology overload, the lower the quality of leader–member exchange relationships, the greater the impact of technology overload on WFC.     

Applying the Technology Acceptance Model to Social Networking Sites (SNS): Impact of Subjective Norm and Social Capital on the Acceptance of SNS

With their heavy traffic and technological capabilities, social networking sites (SNS) introduced a new means of building and maintaining perceived social capital. This study aims to identify underlying factors and causal relationships that affect behavioral intention to use SNS. For this purpose, this research developed an extended technology acceptance model, incorporating subjective norm and perceived social capital for predicting SNS acceptance and usage. Exploratory correlation and path analyses were conducted to identify the relationships between five constructs: perceived usefulness, perceived ease of use, subjective norm, perceived social capital, and intention to use. The results showed that perceived usefulness and perceived ease of use had robust effects on the user's intention to use SNS. The research findings also demonstrated that subjective norm and perceived social capital were significant predictors of both perceived usefulness and perceived ease of use and therefore should be considered as potential variables for extending the technology acceptance model.     

How behaviors on social network sites and online social capital influence social commerce intentions

Following the fast growth of social network sites (SNSs) such as Twitter, LinkedIn, and Facebook in the cyber world, social commerce has become an important emerging issue in these SNS. The study aims to comprehend the antecedents for SNS users’ social commerce intentions (SCI). This study applied SNS behavior and social capital theory to investigate how these factors influence SCI. Each of the three constructs was further decomposed into two first-order constructs, participating and browsing for SNS behavior, bonding and bridging social capital for social capital, and giving and receiving for SCI. The results, which were based on 970 effective samples of Facebook users, supported several findings. Both SNS behavior and social capital affect SCI, while the relationship between SNS behavior and SCI is partially mediated by the bonding and bridging social capital. In addition, browsing and participating behaviors have significantly positive relationships with bonding and bridging social capitals, respectively. All of the relationships between first-order constructs tested significant, with the single exception that browsing of SNS behavior did not lead to the giving of SCI. This study also applied post hoc analysis for better understanding SCI on SNSs. The results showed that browsing of SNS behavior has a stronger impact than participating of SNS behavior on either bonding or bridging social capital. In addition, bridging social capital has a stronger influence than bonding social capital on the giving intention of social commerce. Theoretical contributions and managerial implications are also discussed to provide several future research directions and suggestions for scholars and SNS operators, respectively.     

Examining the beneficial effects of individual's self-disclosure on the social network site

Today, individual's self-disclosure on the social network sites (SNS) have become a prevalent phenomenon. This study proposes a research model for investigating the beneficial effects of individual's self-disclosure on the social network sites (SNS). In this study, social support and online social well-being are seen as the beneficial effects of individual's self-disclosure on the SNS. Furthermore, this study examines whether self-disclosure increases social support and online social well-being. For developing a more parsimonious research model, this study chose self-disclosure and social support as second-order constructs. Self-disclosure is devised as a formative second-order construct that includes five components: amount, depth, honesty, intent, and valence. Social support is used as a reflective second-order construct comprising two factors: informational support and emotional support. In addition, this research also proposes that social support increase online social well-being. Further, online social well-being is hypothesized to positively affect the continuance intention in relation to the SNS. Data collected from 333 Facebook users provided support for all the hypotheses. Implications for theory and practice are discussed, and suggestions are made for future research.     

The Impact of Cross-Addiction on Information Sharing Behaviors on Social Networking Sites

ABSTRACT

There is a rise in the interest among researchers to understand how addiction to social networking sites (SNSs) influences the use of SNS for information sharing. Much less attention has been placed on the interactive effect of multiple addictions (i.e., cross-addiction) on information sharing behaviors on SNSs. In this study, we examine the interaction effect of SNS addiction and alcohol use on two characteristic sharing behaviors on SNSs, self-promotion, and peer promotion of alcohol use. This study contributes to theory and practice as it builds a model that integrates social cognitive theory and normative social influence to explain mechanisms through which cross-addiction shapes information sharing behaviors on SNSs. The proposed model is estimated using data from a sample of college students in a North American university. The results support the theorized relationships between cross-addiction and SNS use to promote addiction-related activities. Implications of the findings for theory and practice are discussed.     

Do you get tired of socializing? An empirical explanation of discontinuous usage behaviour in social network services

Based upon the stressor-strain-outcome framework, this study proposes that perceived system feature overload, information overload, and social overload are stressors which induce strain, in terms of social network fatigue and dissatisfaction. Both of social network fatigue and dissatisfaction further influence discontinuous use intention. The empirical results indicate that three types of perceived overload exert greater effects on social network fatigue than dissatisfaction, both of which further increase users’ intention of discontinuance. The study also finds that demographic characteristics, such as gender and age, also have moderating effects on these relationships.     

Less effortful thinking leads to more social networking? The associations between the use of social network sites and personality traits

Social network sites (SNS) have become an important social milieu that enables interpersonal communication by allowing users to share and create information. This study explored the associations between SNS use and personality traits, i.e., need for cognition (NFC) and information and communication technology (ICT) innovativeness. The findings showed that the SNS use had a negative association with NFC and a positive association with ICT innovativeness. Specifically, people who were more likely to engage in effortful thinking used SNS less often, and those who were high in ICT innovativeness used SNS more often. Meanwhile, those who spent more time on SNS were more likely to be multitaskers. Additionally, those who spent more time on SNS also spent more Internet time in general, more online time for study/work and more time in surfing the Web with no specific purpose. This study, which could be a first look at the link between social networking and our thinking, provides evidence for the associations between social media use and personality traits.     

社交媒体中的信息推荐

近年来社交媒体越来越流行,可以从中获得大量丰富多彩的信息的同时,也带来了严重的"信息过载"问题.推荐系统作为缓解信息过载最有效的方法之一,在社交媒体中的作用日趋重要.区别于传统的推荐方法,社交媒体中包含大量的用户产生内容,因此在社交媒体中,通过结合传统的个性化的推荐方法,集成各类新的数据、元数据和清晰的用户关系,产生了各种新的推荐技术.总结了社交推荐系统中的几个关键研究领域,包括基于社会化标注的推荐、组推荐和基于信任的推荐,之后介绍了在信息推荐中考虑时间因素时的情况,最后对社交媒体中信息推荐有待深入研究的难点和发展趋势进行了展望.     

Adoption of social networking sites by Italian

Social networking sites (SNS) have becoming a mass phenomenon, positioning as one of the most popular online means of communication. So, they have appeared as new communication tools between people and organizations. Due to the growing importance of SNS and the many advantages offered to companies, the main objective of this research is to study the adoption and use of SNS by Italian users, on the basis of a technology acceptance model by adding the trust and perceived risk variables, as they are essential when uncertainty is present. Results support the positive relationships and influences between variables from an extended technology acceptance model. Some practical implications are exposed to explain the importance of the adoption of SNS by users for business sector.     

The reciprocal effects of social network site use and the disposition for self-disclosure: A longitudinal study

Since the advent of social network sites (SNSs), scholars have critically discussed the psychological and societal implication of online self-disclosure. Does Facebook change our willingness to disclose personal information? The present study proposes that the use of SNSs and the psychological disposition for self-disclosure interact reciprocally: Individuals with a stronger disposition show a higher tendency to use SNSs (selection effect). At the same time, frequent SNS use increases the wish to self-disclose online, because self-disclosing behaviors are reinforced through social capital within the SNS environment (socialization effect). In a longitudinal panel study, 488 users of SNSs were surveyed twice in a 6 months interval. Data were analyzed using structure equation modeling. The proposed reciprocal effects of SNS activities and self-disclosure were supported by the data: The disposition for online self-disclosure had a positive longitudinal effect on SNS use which in turn positively influenced the disposition for online self-disclosure. Both effects were moderated by the amount of social capital users received as a consequence of their SNS use.     

My mom's on Facebook: an evaluation of information sharing depth in social networking

Information sharing in social networking sites (SNSs) provides users the opportunity to maintain relationships and express themselves. However, users share information with a heterogeneous audience with varied expectations. As a result, various social spheres may influence the information individuals share or their decision to share at all. The current research describes dimensions of information in terms of horizontal and vertical information sharing. Previous research has demonstrated the salience of social spheres with conflicting norms for SNS users. We build on previous research by exploring the effects of social spheres on the depth of information shared by SNS users. Students from a university in the USA and South Korea were interviewed to understand their perceptions of information sharing and the influence social spheres have on the depth of information they provide. We found that conflicting social spheres influence the depth of information provided when a user posts to their SNS and that impression management plays a key role.     

Social networking on smartphones: When mobile phones become addictive

As the penetration of mobile phones in societies increases, there is a large growth in the use of mobile phones especially among the youth. This trend is followed by the fast growth in use of online social networking services (SNS). Extensive use of technology can lead to addiction. This study finds that the use of SNS mobile applications is a significant predictor of mobile addiction. The result also shows that the use of SNS mobile applications is affected by both SNS network size and SNS intensity of the user. This study has implications for academia as well as governmental and non-for-profit organizations regarding the effect of mobile phones on individual’s and public health.     

Branding with social media: User gratifications,usage patterns,and brand message content strategies

The emergence of social media provides a new platform for developing brand–consumer relationships. The aim of the current study is to examine the differences in Chinese users’ gratifications of different social media and the impact of brand content strategies on the quality of brand–consumer communication via social media. In the first study, 209 SNS and 161 microblog users were surveyed. Five dimensions of social media gratifications emerged from the factor analysis. Significant differences in the strengths of gratifications were found between SNS and microblog users. Usage patterns of SNS and microblog are analyzed and compared. In the second study, we examined the impact of users’ gratification and the type of social media on the effectiveness of different brand content strategies through a two-week experiment involving 60 SNS users and 61 microblog users. Implications for developing branding strategies on different social media platforms are discussed.     

Factors influencing the social networking service user’s value perception and word of mouth decision of corporate post with special reference to the emotional attachment

This study deals with the subjects considering the social networking service (SNS) user’s ‘social knowledge value perception’, and ‘decision to word of mouth (WOM) of the corporate SNS post’. Cases of corporate management and marketing utilizing SNS have been increasing recently. Therefore researcher is trying to confirm the SNS user’s value perception of social knowledge has an effect on the decision of the word of mouth and information sharing of the corporate post. In addition, researcher has determined that the person in charge of the company is to make the management and this is very important. Thus, researcher has proposed a research model of the social knowledge value perception and WOM decision variable, include several precedents variables of user’s personal value factors like an emotional attachment, self-esteem, self exposure. Results of this study, the SNS user has recognized the value of social knowledge through the emotional and personal factors. And it was found to decided WOM by the mediating its perception. This was supported in the same way comparisons between groups. These results have an implication, that there is need to managing a service company to make the business and marketing the SNS is in mind the emotional and personal factors and the social knowledge recognition of the SNS user. That is person in charge of the corporate SNS site must understand the relationship of WOM decision of user and their various perception in personal and social sides. As a result, active minority user group deliver actively positive corporate message to a large number of other user groups. Therefore, the utilization of the SNS like these method, it is expected to become an important tool in order to carry out marketing activities and management of the company. Researcher confirmed the model fits and paths analysis of personal and social value factor model through the structural equation modeling. Researcher could identify that the emotional attachment and other personal factors and social knowledge value perception factors affected the WOM decision of social media corporate post. Finally, the results of study are expected to contribute to deal with the importance of emotional perception, social knowledge value perception, and WOM decision of SNS practically.