基于KANO模型的后共享时代单车设计决策研究——从设计师与消费者视角

目的 探究消费者对共享单车的需求偏好，获取用户和设计师对产品的认知差距，并提出相应的设计决策，为共享单车以及两轮车行业的产品创新提供启迪与参考。方法 从设计师思维与消费者偏好的视角出发，对共享单车消费者偏好的各项设计原则(属性)进行细致分类，建立8个评价维度与41个评价特征，采用KANO模型对有效回收样本进行定量统计及定性分析。结果 基于前期调研与KANO模型分析，提出后共享时代单车设计的相关策略。结论 在后共享单车时代下，设计师需要根据用户真实的产品偏好与体验感知进行设计策略的研究，以设计出真正满足用户需求和体验期望的产品。同时也证明KANO模型作为一种阐明用户不同感性需求的方法，有助于设计师进行设计决策的综合判断，提升设计的竞争力。     

Site occupation and energy transfer in full color emitting phosphor Ba2Ca(BO3)2:Ce3+(K+),Eu2+,Mn2+

White light-emitting diodes (WLEDs) fabricated by single-phase full color emitting phosphor are an emerging solution for health lighting. The crystallographic site occupation of activators in a proper host lattice is crucial for sophisticated design of such phosphor. Here, we report a high quality white light-emitting phosphor Ba₂Ca(BO₃)₂:Ce³⁺(K⁺),Eu²⁺,Mn²⁺ with spectral distribution covering whole visible region. Blue light emission originates from Ce³⁺ ions occupying preferentially Ba²⁺ site by controlling synthesis conditions. Green and red lights are obtained from Eu²⁺ occupying Ba²⁺ (and Ca²⁺) site and Mn²⁺ occupying Ca²⁺ site, respectively. In this triple-doped phosphor, strong red emission with a low concentration of Mn²⁺ is realized by the efficient energy transfer from Ce³⁺ and Eu²⁺ to Mn²⁺. Furthermore, high quality white light is accomplished by properly tuning the relative doping amount of Ce³⁺(K⁺)/Eu²⁺/Mn²⁺ based on efficient simultaneous energy transfer. The results indicate that Ba₂Ca(BO₃)₂:Ce³⁺(K⁺),Eu²⁺,Mn²⁺ is a promising white light-emitting phosphor in WLEDs application.     

消费者情感偏好对运动文胸设计要素的影响

为了解18~45岁女性消费者在购买运动文胸时的情感偏好,以消费者在穿着体验中的评价为依据进行问卷调研,衡量消费者的情感偏好。通过探索性因子分析和验证性因子分析,构建5个一级指标和21个二级指标的消费者情感偏好评价指标模型,采用非线性主成分分析法确定影响消费者情感偏好设计要素的权重值。结果表明:一级指标权重值从大到小依次为面料(0.274)、色彩(0.191)、背部结构(0.188)、肩带形式(0.184)、罩杯形式(0.163),说明面料是消费者购买运动文胸时考虑的主要因素。     

云南镇源难处理金精矿工艺矿物学研究

利用X射线衍射、X射线荧光光谱（XRF）、X射线能谱分析（EDX）和矿物解离分析（MLA）等检测手段对云南镇源难处理金精矿的化学组成、矿物组成、硫化物特征以及金的分布情况进行了详细的工艺矿物学研究。结果显示：该金矿以硫化矿、碳酸盐和硅酸盐类矿物为主，含有3.18%的有机碳和2.37%的无机碳。通过金的诊断浸出发现96.16%的金被硫化物包裹，少量金以单体形式存在。通过对主要载金矿物黄铁矿、辉锑矿和毒砂的粒度、包裹及裸露情况进行分析，得出大部分硫化矿以解离单体的形式存在，少部分与其他矿物共生。根据MLA测试及金的诊断浸出，认为大部分金被硫化矿完全包裹，处理该矿石时应先进行硫化物包裹层的氧化处理，再进行金矿的浸出。     

考虑决策者时序偏好的时域证据融合方法

针对时域不确定信息的融合难题，为充分体现时域信息融合的动态性特点和时间因素对融合的影响，在证据理论的基础上，提出一种考虑决策者时序偏好的时域证据融合方法。首先将决策者对时序的偏好融入时域证据融合，通过分析时域证据序列的特点，在定义时序记忆因子的基础上，对决策者的时序偏好进行度量；然后通过构建优化模型求解时序权重，再结合证据信任度的概念，对证据源进行修正；最后利用Dempster组合规则对修正后的证据进行融合。数值算例表明，与没有考虑时间因素的融合方法相比，考虑决策者时序偏好的证据融合方法可以有效处理时域信息序列中的冲突信息，得到合理的融合结果；同时，所提方法充分考虑了时域证据序列的信任度和决策者的主观偏好，可以反映决策者主观因素对时域证据融合的影响，较好地体现了时域证据融合的动态性特点。     

犹豫模糊环境下准则具有偏好关系的TODIM方法

针对智慧制造评估时专家的决策信息具有犹豫模糊不确定性问题，提出了一种关于准则具有犹豫模糊偏好关系的改进交互式多准则决策（TODIM）方法。首先提出了准则间的犹豫模糊偏好关系概念，并证明了其基本性质。在TODIM方法优势度的计算过程中，将准则权重犹豫模糊偏好关系替代原有的精确值权重，使信息的准确性最大化。将该方法用于智能制造的评估上，实例分析结果表明所提方法是可行和有效的。     

Integrated rough VIKOR for customer-involved design concept evaluation combining with customers’ preferences and designers’ perceptions

Customer-involved design concept evaluation (DCE) allows customers to take part in evaluating the design alternatives to get more popular design concept. Traditional customer-involved DCE methods still focus on the collection of customer responses and only consider cost and benefit characteristics of design criteria in multi-criteria decision-making (MCDM) based evaluation process. Few studies have customized the decision-making algorithms specifically aimed at customers’ preferences. This paper further explores the customers’ influences in the early stages of the product design development, and proposes a new rough number based MCDM model (i.e., VIKOR) incorporating customers’ preferences for design specifications along with designers’ perceptions for the characteristics of design criteria (cost and benefit) to perform concept evaluation under subjective environment, and this proposed method is named as integrated rough VIKOR (IR-VIKOR). The objective of this study is to identify the best design concept which maximizes the satisfactions of expectations from most customers as well as conforms to the characteristics of design criteria. Firstly, Shannon entropy is used to obtain the weightings and relative importance ratings of design criteria from the customers’ preferences. Secondly, the customers’ preferences for design attribute values, the importance ratings of design criteria and the characteristics of design criteria are combined together to define the ideal solutions to calculate the rough evaluation index of each design alternative in IR-VIKOR, and finally the ranking result is provided by IR-VIKOR to determine the best design concept. A practical design example is introduced to illustrate the evaluation process of this proposed method, and the empirical comparisons are further carried out to validate its superiority for DCE. Through the sensitivity analysis experiments including i) inside IR-VIKOR, and ii) between IR-VIKOR and other classical MCDM methods, the proposed method is proved to be a reliable and feasible customer-involved DCE approach.     

Analysis of the risk-sharing ratio in PPP projects based on government minimum revenue guarantees

Public-private partnership (PPP) projects have been widely applied in infrastructure construction. A suitable risk distribution strategy is crucial for promoting negotiations between the government and investors. The government usually provides guarantees to investors to distribute risk. However, an excessive guarantee increases the government's financial burden, whereas an insufficient guarantee reduces the confidence of the investors participating in the project. In a minimum revenue guarantee (MRG), the government subsidizes the investors the difference between the actual revenue and the government guarantee line if there is a loss. In PPP power plant and highway projects, investors' revenues come from two sources: government guarantees and the project company's self-sale. To support project companies and to optimize the projects' benefits, the government should set a reasonable benchmark for purchase amounts. Based on the traditional principal-agent model, this paper introduces the reciprocal preference theory to analyze the risk-sharing ratio most suitable for the government. Then, an optimal incentive mechanism is established to guarantee the project's income. The results indicate that by setting a different guarantee strategy for different participants, the government can utilize reciprocal preference to incentivize investors to exert more effort during a partnership and avoid moral hazard.     

Confirmation of odd sample bias in triadic design preference tests with a no-preference option,using confusable stimuli,and a solution

Two preference test methods utilizing triadic designs (i.e., presenting two identical products and a different product in a test) have been proposed to improve the validity of the paired preference test using a no-preference response option, by considering responses generated from preference bias (i.e., consumers’ responses are tilted toward a preference response rather than a no-preference response, resulting in the overestimation of preference responses). One of the test methods was the replicated duo-trio difference-preference (DT-Preference) test method, which had a balanced-reference design, while the other was the triadic preference test method. These two methods were designed to provide more conservative preference results in different ways. For the DT-Preference test method, it was assumed that the preference responses that were simply generated from the preference bias would also be prone to an odd sample bias (i.e., consumers tilted the preference against the stimulus that was most different from the other two) in the triadic design. For the triadic preference test method, the responses were screened out if the subjects reported a preference between the identical stimuli, assuming no bias in the triadic design. In the present study, the odd sample bias assumed in the triadic design was tested by the triadic preference test method and the DT-Preference test method by using two pairs of confusable orange juice stimuli assumed to have negligible preference by 256 consumers. For the DT-Preference test method, two variants of the duo-trio test designs were used. The odd sample bias was confirmed for all test methods using triadic designs, invalidating the application of the triadic preference test method without replication.