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1.
Unique Features of Mobile Commerce   总被引:1,自引:0,他引:1  
While the market potentials and impacts of web-based e-commerce are still in the ascendant, the advances in wireless technologies and mobile networks have brought about a new business opportunity and research attention, what is termed mobile commerce. Commonly, mobile commerce is considered to be another new application of existing web-based e-commerce onto wireless networks, but as an independent business area, mobile commerce has its own advantages and challenges as opposed to traditional e-commerce applications. This paper focuses on exploring the unique features of mobile commerce as compared with traditional e-commerce. Also, there are still some limitations arisen in m-commerce in contrast to web-based e-commerce. Finally, current state of mobile commerce in Japan is presented in brief, with an introduction of several cases involving mobile commerce applications in today's marketplace.  相似文献   
2.
电子支付技术是电子商务中的核心技术,也是目前制约电子商务发展的一个根本性问题,移动电子商务也不例外,文章对移动电子商务中的支付体系进行了深入的探讨,提出了适合移动电子商务发展的M-SET移动支付模型,并用BAN逻辑对其安全性进行了验证。  相似文献   
3.
Electronic games are often considered one of the main consumer markets in the mobile commerce arena. This is an area that has thus far been neglected by literature. The research performed in this paper develops and validates the usefulness of an instrument that evaluates the quality of mobile games. Data collected by the instrument is grounded in subjective impressions, which can be applied in quantitative analysis for the production of mobile game metrics including the Mobile Game Quality Index. These objectives are carried out through a three-step methodology. First, an instrument to measure the construct of interest, mobile game quality is developed. Then the instrument’s validity is examined and demonstrated in two phases of testing on mobile games. A five dimension structure of mobile game quality is revealed along with a validated 23-item instrument. The resulting quality model is found to have strong theoretical support in the literature.  相似文献   
4.
基于可用性的移动商务系统采纳研究框架*   总被引:2,自引:1,他引:1  
从系统可用性的角度来探究移动商务的采纳问题,探讨了对移动商务系统可用性的定义和测量,分析了可用性对采纳的影响机制问题,提出移动商务系统可用性受到移动设备特性、WAP网站特性、移动通信网络特性以及情境因素等四个方面因素的影响,并对这四个方面进行了深入的分析和探讨。提出了一种基于可用性的移动商务采纳研究框架,希望引起学术界对移动商务系统可用性的更多关注,并更好理解影响移动商务采纳的因素。  相似文献   
5.
Supporting Mobile Commerce Applications Using Dependable Wireless Networks   总被引:1,自引:0,他引:1  
Mobile commerce (m-commerce) is an emerging discipline involving applications, mobile devices, middleware, and wireless networks. While most of existing e-commerce applications can be modified to run in a wireless environment, m-commerce also involves many more new applications that become possible only due to the wireless infrastructure. These applications include mobile financial services, user and location specific mobile advertising, mobile inventory management, wireless business re-engineering, and mobile interactive games. In addition to device and wireless constraints, mobile commerce would also be impacted by the dependability of wireless infrastructure. Unlike e-commerce applications that usually run on fixed networking infrastructure of fairly high dependability (approaching to about 100%), m-commerce applications may not receive such high dependability from the existing and emerging wireless infrastructure. So far, most of the m-commerce research focuses on applications, devices, and security issues. We believe that some work is necessary in addressing the dependability challenges of the wireless infrastructure. In this paper, we present (a) the dependability issues of wireless infrastructure, (b) several architectures to improve the dependability of wireless networks, and (c) a simulation model and results on wireless dependability for m-commerce. The results show that a significant improvement is possible in wireless dependability for supporting m-commerce applications.  相似文献   
6.
传统的分布式计算模型客户/服务器模型不适应无线移动计算环境,文中详细分析了扩展的客户/服务器模型及其存在的问题。在此基础上将移动agent应用到扩展的客户/服务器模型,无线移动计算的性能得到了改善。文中还分析了基于移动agent的无线移动计算模型的特点,其中最重要的一点是信息和服务完全分离。最后将基于移动agent的无线移动计算模型应用到移动电子商务系统.设计了一个产品电子交易的原型。  相似文献   
7.
Mobile banking is an emerging application of mobile commerce that could become an additional revenue source to both banks and telecom service providers. It is a form of service convergence enabled by innovative technologies. Despite the alleged benefits of mobile banking, its acceptance has been short of industry expectations. One plausible explanation may be consumers' initial lack of trust in available services. The objective of our research is to reveal the mechanisms associated with the initial formation of people's trust in mobile banking and intention to use the service. For this, we attempt to understand the effect of four antecedent variables (structural assurances, relative benefits, personal propensity to trust and firm reputation) on shaping a person's initial trust in mobile banking and its usage intention. They represent four types of trust-inducing forces: institutional offering (structural assurances), cognition (perceived benefits), personality (personal propensity) and firm characteristics (firm reputation). We examine individual significance of the selected antecedents and also their comparative reliability in explaining the two exogenous variables. The technical basis of our empirical research is the innovative mobile banking solution that uses cellphones with a built-in smart chipset. The survey data are analyzed using structural equation modelling. The analysis showed that three variables (relative benefits, propensity to trust and structural assurances) had a significant effect on initial trust in mobile banking. Also, the perception of initial trust and relative benefits was vital in promoting personal intention to make use of related services. However, contrary to our expectation, the reputation as a firm characteristics variable failed to attract people to mobile banking.  相似文献   
8.
近几年,随着无线网络技术的发展,移动电子商务成为无线网络应用的必然趋势。但由于网络本身的开放性,使得移动电子商务面临着各种各样的安全威胁,其安全问题已成为核心焦点被提到了极其重要的位置。本文通过对我国移动电子商务发展现状进行描述,探讨了制约移动电子商务安全发展的相关安全问题。在此基础上进一步从核心技术、立法和专业人员培训需求等层面提出了相应的安全对策。  相似文献   
9.
移动电子商务发展趋势探讨   总被引:21,自引:0,他引:21  
移动互联网技术的快速发展,为移动电子商务的发展奠定了坚实的基础。移动电子商务正在创造全新的消费模式,对大众的消费行为产生了巨大的影响。本文通过对国内外最新的移动电子商务应用案例的介绍,探讨了当前移动电子商务的商业模式,分析了未来移动电子商务商业模式及业务发展趋势,并重点分析了影响移动电子商务发展的关键技术。  相似文献   
10.
使用混合加密算法,同时在移动终端使用软件加密方法来保证数据传输的安全性,并且在WAP网关和服务器间设置数据传输规则,从而有效地解决了此问题.  相似文献   
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