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PUGH概念选择法在产品设计中的应用研究
引用本文:李永斌,陈婷,梁权攀.PUGH概念选择法在产品设计中的应用研究[J].包装工程,2018,39(10):167-172.
作者姓名:李永斌  陈婷  梁权攀
作者单位:佛山职业技术学院,佛山528137;广东理工学院,肇庆526100;广东理工学院,肇庆,526100;广州今甲智能科技有限公司,广州,511430
基金项目:2015年广东省教育厅青年创新人才类项目(2015KQNCX197);2016年肇庆市科技创新指导类项目(00212361150510020)
摘    要:目的在产品开发过程中,由于众多设计人员参与,导致设计方案的确定加入了人的主观情感,使得设计方案的确定变得盲目和随从,设计人员无法从众多方案中进行最优方案的选择。针对这个问题,提出PUGH概念选择法,为产品设计方案的选择提供有效的评判工具,可以让设计人员从众多设计方案中得到最优设计方案。方法提出在产品设计过程中应用PUGH概念选择法,通过将马斯洛需求层次理论与用户体验相结合并确定PUGH矩阵判断标准和基准方案,由评估小组根据判断标准和基准方案对可选方案进行比较,并对可选方案排序和计算出可选方案的总体性排序,通过总体性排序来确定最优方案,具体以一体式橱柜设计为例进行应用。结论通过对一体式橱柜设计方案的具体应用,验证了PUGH概念选择法在产品设计中的有效性和可行性。

关 键 词:产品设计  用户体验  概念选择法  PUGH矩阵
收稿时间:2018/1/12 0:00:00
修稿时间:2018/5/20 0:00:00

Applied Research of PUGH Concept Selection Method in Product Design
LI Yong-bin,CHEN Ting and LIANG Quan-pan.Applied Research of PUGH Concept Selection Method in Product Design[J].Packaging Engineering,2018,39(10):167-172.
Authors:LI Yong-bin  CHEN Ting and LIANG Quan-pan
Affiliation:1.Foshan Polytechnic, Foshan 528137, China; 2.Guangdong Polytechnic College, Zhaoqing 526100, China,Guangdong Polytechnic College, Zhaoqing 526100, China and Guangzhou Jin Jia Robot Smart Technology Co. Ltd, Guangzhou 511430, China
Abstract:At present, many designers participated in the same design project, which led to the design of the program to join the subjective feelings of the people, so that the best product design plan could not easy to catch. To solve this problem, it proposes a concept selection method of PUGH, which provides an effective evaluation tools for the product design proposal and allows designers to get the best design plan from many designs. Through the pre-research, by combining Maslow''s hierarchy of needs with the user experience to determine the PUGH matrix criterion for the selection of the program, and then the assessment team decided the optimal program by using the PUGH matrix criterion in product design proposal, taking integrated cabinet design for example. The effect iveness and feasibility of the method are verified by the evaluation and decision on the concept design of the integrated cabinet design.
Keywords:product design  user experience  concept selection method  PUGH matrix
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