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面向绿色建筑推广的政府经济激励机制研究
引用本文:杨杰,李洪砚,杨丽.面向绿色建筑推广的政府经济激励机制研究[J].山东建筑大学学报,2013(4):298-302,317.
作者姓名:杨杰  李洪砚  杨丽
作者单位:[1]山东建筑大学管理工程学院,山东济南250101 [2]山东建筑大学热能工程学院,山东济南250101
基金项目:山东省博士科研基金项目(BS2010NJ011);山东省科技发展计划项目(2012GSF11715);教育厅科技专项基金项目(J10LE02);山东省建筑节能科技计划专项基金项目(2011249)
摘    要:绿色建筑是节能减排的重要途径,推广绿色建筑,必须做到技术上可行,经济上合理.文章以经济学外部性分析与系统动力学为工具,分析了开发商因绿色建筑的正外部性而失去开发积极性,产生了“市场失灵”现象,并应用博弈论模型,结合国内外学者的相关调研数据对激励机制进行分析与评价,指出了当前不合理的政府经济激励机制成为了绿色建筑推广的瓶颈.并针对绿色建筑推广难的问题,提出了进一步构建激励的长效机制,提高消费者对绿色建筑的认知度,以及绿色建筑技术研发形成产业化、规模化等建议.

关 键 词:绿色建筑  博弈论  政府  开发商  激励机制

Research on government economic incentive mechanism for green building promotion
Yang Jie,Li Hongyan,Yang Li.Research on government economic incentive mechanism for green building promotion[J].Journal of Shandong Institute of Architecture and Engineering,2013(4):298-302,317.
Authors:Yang Jie  Li Hongyan  Yang Li
Affiliation:1. School of Management Engineering, Shandong Jianzhu University, Jinan 250101, China; 2. School of Thermal Energy Engineering, Shandong Jianzhu University, Jinan 250101,China)
Abstract:Developing green building is the important way of conserving energy and reducing emissions. Promotion of green building must be technologically feasible and economically reasonable: By using economic external analysis and system dynamics, this paper analyzes why developers lost initiative for developing green buildings, then points out that the unreasonable incentive mechanism becomes the bottleneck of the green building promotion by using game theory in combination with the green building research data. Some suggestions are proposed on the difficulty in green building's promotion, such as building the incentive mechanism, improving the recognition of consumers, forming the green building technology research and development with industrialization and scale.
Keywords:green building  game theory  government  developer  incentive mechanism
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