| 语用预设的作用——以店铺名的创作为例 |
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| 引用本文： | 冯秀丽.语用预设的作用——以店铺名的创作为例[J].湖南工业职业技术学院学报,2010,10(6):90-91. |
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| 作者姓名： | 冯秀丽 |
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| 作者单位： | 曲阜师范大学,山东曲阜273165 |
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| 摘 要： | 话语的产生和理解是一个复杂的过程,从单纯的语义角度来研究这个过程显然是不够的,而语用学则提供了一个较为科学的角度,因为语用学研究的是交际双方如何在具体的语境中进行话语交流。本文从语用学里的语用预设角度入手,以店铺名的创作为例,探讨语用预设的作用。
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| 关 键 词： | 语用预设 语义预设 店铺名 |
The Role of Pragmatic Presupposition |
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| FENG Xiu-li.The Role of Pragmatic Presupposition[J].Journal of Hunan Industry Polytechnic,2010,10(6):90-91. |
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| Authors: | FENG Xiu-li |
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| Affiliation: | FENG Xiu-li(Qufu Normal University,Qufu 273165,Shandong) |
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| Abstract: | Discourse production and comprehension is a complex process.It is not enough of researching this process on purely semantic perspective,and pragmatics provides a more scientific point for pragmatics is studying how to communication in the specific context.Based on presupposition,this paper discusses the role of pragmatic presupposition for example the creation of store name. |
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| Keywords: | presupposition semantic presupposition store name |
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