中国居民储蓄动机和运用流向分析

分析和讨论了中国居民储蓄存款的增长情况、储蓄动机、原因和一般行为特征，储蓄存款运用流向及实例调查研究。并对影响居民储蓄存款的诸要素及其相互联系作了明确的分析，为政府经济管理部门、银行等机构制定宏观经济计划和控制宏观经济的运行，为厂商制定有效的市场营销策略，提供了有极其参考价值的研究结果。

Analysis on Chinese Household Savings Behavior and Application Flow Direction

The increase of deposits from residents,the motive and reason of household savings,the general behavior feature of Chinese household savings,application flow of household savings and some cases study have been analyzed and discussed.Valuable references from the research have been drawn out for the government economy administration organs and banks to work out macro economic planning and to exercise macro economic control.