商业联中的修辞艺术

随着商业的兴起,对联和商业相结合逐渐形成了具有文化广告作用的一种对联种类-行业联。行业联以文学的形式使用丰富多彩的修辞手法对商家起到了更好的广告宣传的作用。通过对大量对联的分析,探讨了行业联中的修辞手法种类及其作用。

Rhetoric Art In Profession Association

Along with commercial starting, the antithetical couplet and the trade unified forms had the cultural advertisement function the profession association. In the profession association has used the richly colorful rhetoric technique, these rhetoric techniques uses fine cause the profession association elegant, lively to be varied. Through analyse a lot of antithetical coplet this article inquire into in profession association the rhetoric technique type by and its the function.