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浅谈我国物流企业文化建设
引用本文:朱杰,易永忠.浅谈我国物流企业文化建设[J].适用技术之窗,2014(12):182-185.
作者姓名:朱杰  易永忠
作者单位:桂林电子科技大学商学院,广西桂林541004
摘    要:现阶段,我国物流行业发展迅猛,技术手段不断进步,专业人才也不断涌出,硬件方面达到了世界物流企业的平均水平,但是,却忽视了对企业文化的建设。到目前为止,我国少数物流企业认识到企业的发展壮大不能仅仅依赖于引进先进的技术手段和专业人才,建设企业自身的文化对于企业立足于激烈的市场竞争有很大的优势。本文分析了企业文化的内涵及其对企业发展的意义,以及我国物流企业文化建设中存在的问题及原因,并提出了相应地解决方法及对策。

关 键 词:物流企业  企业文化  文化建设

Brief Discussion on the Construction of Logistics Enterprise Culture in China
Zhu Jie,Yi Yongzhong.Brief Discussion on the Construction of Logistics Enterprise Culture in China[J].Science & Technology Plaza,2014(12):182-185.
Authors:Zhu Jie  Yi Yongzhong
Affiliation:( School of Business, Guilin University of Eletronic Technology, Guangxi Guilin 541004 )
Abstract:At present, logistics industry is developing rapidly in China with the technology progressing and the professionals merging. It has reached the average level of the world logistics enterprises in the aspect of hardware, but the construction of enterprise culture is ignored. So far, most logistics enterprises in China have realized that the development of enterprise should not only rely on the introduction of advanced technology and professional personnel, but also recognize that the construction of corporate culture has a great advantage especially in the fierce market competition. This paper analyzes the connotation of enterprise culture and its significance for the enterprise development, and also existing problems in the construction of logistics enterprise culture in China, and puts for-ward some corresponding solutions and countermeasures.
Keywords:Logistics Enterprises  Enterprise Culture  Cultural Construction
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