| 自媒体时代民间微公益现状及发展 |
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| 引用本文： | 王娟,陈海静.自媒体时代民间微公益现状及发展[J].适用技术之窗,2014(11):196-200. |
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| 作者姓名： | 王娟 陈海静 |
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| 作者单位： | 南昌大学新闻与传播学院,江西南昌330031 |
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| 摘 要： | 自媒体时代下，以具参与性与公开性的微博为平台，民间微公益应运而生。民间微公益迅猛的发展得益于微博独特开放的传播特性，出现参与者众多的盛况，但同时，公益性信息管理的规范，草根大众对公益发起及运作的科学性，又成为民间微公益发展的重要掣肘。本文以免费午餐为个案，对其发展现状进行研究，并提出相关的解决对策。
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| 关 键 词： | 自媒体 民间微公益 免费午餐 现状 发展 |
Research on Status Quo and Development of the Non-Governmental Micro Public Welfare in We-Media Era |
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| Wang Juan,Chen Haijing.Research on Status Quo and Development of the Non-Governmental Micro Public Welfare in We-Media Era[J].Science & Technology Plaza,2014(11):196-200. |
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| Authors: | Wang Juan Chen Haijing |
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| Affiliation: | ( School of Journalism and Communication, Nanchang University, Jiangxi Nanchang 330031 ) |
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| Abstract: | In the era of We-media, non-governmental micro public welfare has emerged based on the mi-cro-blog. Benefitting from the open characteristics of micro-blog, non-governmental micro public welfare has been developing rapidly. Meanwhile, the science and specification in the management of charity hinders its develop-ment. This essay, taking＆quot;free lunch＆quot;as an example, analyzes its current situation, and puts forward some counter-measures. |
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| Keywords: | We Media Non-Governmental Micro Public Welfare Free Lunch Status Quo Development |
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