基于移动网络信令的区域人群属性分析的研究与应用

人群属性分析在旅游管理和商业分析等领域具有重要的意义。针对传统方法的不足, 结合用户提出的实际需求, 调研分析了新型统计方法, 并对基于移动网络信令的区域人群属性分析方法进行研究。首先采集海量的移动网络用户信令数据, 然后挖掘分析得到区域用户驻留时长等中间数据, 最后结合判定规则分析出人群属性类型。分析平台汇总结果并以网页程序的方式向用户展示。用户的实际应用验证了该方法的可行性。

Research and application of regional population attributes analysis based on mobile network signaling

Population attributes analysis had great significance to some areas such as tourism management and business analysis. Compared to the conventional method and combined with the user's needs, this paper investigated several late-model statistical approaches and researched a regional population attributes analysis method based on mobile network signaling. Firstly, it collected the massive users' mobile network signaling data, then mined and analyzed them to get some intermediate data like users' resident time. Finally, combined the data with decision rules to get population attribute types. Analysis platform summarized results showed to users by Web program. Users' practical application verifies the feasibility of this method.