Value drivers of blockchain technology: A case study of blockchain-enabled online community

There is growing recognition that blockchain technology has significant potential to alter how organizations and people work and communicate. However, theoretical guidance concerning how organizations leverage blockchain technology to enhance value creation for users is still limited. Grounded in the socio-technical perspective and leveraging the rich data obtained from case analyses of blockchain-enabled online communities, this paper develops a theoretical model to identify the core value drivers that blockchain enables for online communities. The core value drivers include: a reputation-value system, data ownership mechanisms, and verification & tracking mechanisms. Our findings suggest that these three value drivers enhance value creation of online communities by motivating participation and protecting contributions.