| 我国婴儿服装市场现状分析 |
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| 引用本文： | 柴丽芳.我国婴儿服装市场现状分析[J].化纤与纺织技术,2008(2):45-47. |
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| 作者姓名： | 柴丽芳 |
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| 作者单位： | 广东工业大学艺术设计学院,广东,广州,510080 |
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| 摘 要： | 婴儿服装传统上一直被归纳在童装的范围内,然而近年来随着市场的发展和细分,婴装在我国已逐渐形成了相对独立和封闭的小市场。本文对我国婴装市场的市场规模、消费者、婴装企业、品牌等现状,特别是存在的问题进行了讨论分析;提出了应根据婴儿的月龄继续细分婴装产品的观点。
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| 关 键 词： | 婴儿服装 市场 现状 |
ANALYSES ON BABIES'CLOTHES MARKET STATUS IN OUR COUNTRY |
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| CHAI Li-fang.ANALYSES ON BABIES''''CLOTHES MARKET STATUS IN OUR COUNTRY[J].Chemical Fiber & Textile Technology,2008(2):45-47. |
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| Authors: | CHAI Li-fang |
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| Abstract: | Babies' clothes was vested in children's clothes market traditionally.However,as for the development and subdivision of the market,babies' clothes became a relatively independent and close market in our country.This article analyzed the market scale,the consumers,the corporations and the brands of the babies' clothes market in our country.Furthermore,the article also put forward the opinion that the babies' clothes should be divided further according to the baby's months age. |
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| Keywords: | babies' clothes market status |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
