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An efficient ad recommendation system for TV programs |
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| Authors: | Sudha Velusamy Lakshmi Gopal Shalabh Bhatnagar Sridhar Varadarajan |
| Affiliation: | (1) Applied Research Group, Satyam Computer Services Limited, Indian Institute of Science, Bangalore, 560012, India;(2) Department of Computer Science and Automation, Indian Institute of Science, Bangalore, 560012, India |
| Abstract: | |
| Keywords: | Recommender systems Broadcast TV ads Personalization Fuzzy clustering Text categorization Ad scheduling Ad sequencing |
| 本文献已被 SpringerLink 等数据库收录！ | |