| 运用色彩设计 实现产品创新 |
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| 引用本文： | 袁光群.运用色彩设计 实现产品创新[J].机电产品开发与创新,2008,21(2):84-86. |
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| 作者姓名： | 袁光群 |
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| 作者单位： | 武汉理工大学艺术与设计学院,湖北,武汉,430070;广东海洋大学,工程学院,广东,湛江,524088 |
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| 摘 要： | 产品创新是企业发展的关键，工业设计是产品创新的重要方法和途径。在产品外观设计中，色彩是非常重要的因素，运用色彩设计创造个性化、差异化的创新产品，已成为有效的商业竞争手段。在产品设计的初期创新阶段，就要进行系统的色彩计划，为产品创新寻找突破口。通过打破常规、逆向思维等方法．巧妙的运用色彩，突破产品的创新。
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| 关 键 词： | 设计创新 工业设计 色彩设计 打破常规 逆向思维 趣味性 |
| 文章编号： | 1002-6673(2008)02-084-03 |
| 修稿时间： | 2007年12月21 |
Breakthrough Product Innovation Using Color Design |
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| YUAN Guang-Qun.Breakthrough Product Innovation Using Color Design[J].Development & Innovation of Machinery & Electrical Products,2008,21(2):84-86. |
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| Authors: | YUAN Guang-Qun |
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| Affiliation: | YUAN Guang-Qun (1.College of Art and Design, Wuhan University of Technology, Wuhan Hubei 430070, China; 2.College of Engineering, Guangdong Ocean University, Zhanjiang Guangdong 524088, China) |
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| Abstract: | Product innovation is the key to enterprise development. Industrial design is an important way of product innovation. Color is an important factor in product design. Creating personalized and differentiated product using color has become an effective means of commercial competition. It is necessary to conduct a systematic color scheme in the early stages of product design. Breakthrough product innovation using color by the methods such as breaking the routine or reverse thinking. |
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| Keywords: | design innovation industrial design color design break the routine reverse thinking |
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