| 中美文化差异对国际商务谈判的影响 |
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| 引用本文： | 李微焓.中美文化差异对国际商务谈判的影响[J].成都纺织高等专科学校学报,2010,27(4):44-47. |
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| 作者姓名： | 李微焓 |
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| 作者单位： | 上海外国语大学,上海,201600 |
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| 摘 要： | 经济全球化浪潮下的中关经贸合作达到前所未有的高度，但文化差异却时常成为中关商务谈判的障碍。本文通过文化差异对中关商务谈判的影响做出分析，指出文化在中美商务谈判活动中具有的重要作用并提出相应对策。
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| 关 键 词： | 文化差异 中关商务谈判 跨文化交际 |
Influence of Cultural Differences on Sino-U.S.Business Negotiation |
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| LI Wei-han.Influence of Cultural Differences on Sino-U.S.Business Negotiation[J].Journal of Chengdu Textile College,2010,27(4):44-47. |
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| Authors: | LI Wei-han |
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| Affiliation: | LI Wei -han (Shanghai International Studies University, Shanghai 201600) |
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| Abstract: | Under the wave of economic globalization, Sino - US trading cooperation has reached a peak while cultural differences have become an obstacle in business negotiations. Due to the reasons mentioned above, the influence of cultural differences on Sino - US negotiation was analyzed, the importance of culture in business negotiations was pointed out and countermeasures were brought forward. |
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| Keywords: | cultural difference Sino - U S business negotiation cross - cultural communication |
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