| 对包装设计中汉字运用的思考 |
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| 引用本文： | 郑皓华,胡红忠,郑晓华.对包装设计中汉字运用的思考[J].包装工程,2005,26(5):230-231. |
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| 作者姓名： | 郑皓华 胡红忠 郑晓华 |
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| 作者单位： | 南昌大学,南昌330029 |
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| 摘 要： | 对于一个中国设计师来说,应当了解自己的设计元素汉字.汉字无疑是人类社会有史以来最成功的设计.但是设计师在利用汉字时,又存在着种种误区.因此,必须对汉字有足够的感性和理性认识,才能使设计作品更具说服力、感染力.
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| 关 键 词： | 汉字起源 图形化创意 汉字编排 包装设计 |
| 文章编号： | 1001-3563(2005)05-0230-02 |
| 收稿时间： | 2005-07-04 |
| 修稿时间： | 2005年7月4日 |
Speculation on application of Chinese characters in packaging design |
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| ZHENG Hao-hua,HU Hong-zhong,ZHENG Xiao-hua.Speculation on application of Chinese characters in packaging design[J].Packaging Engineering,2005,26(5):230-231. |
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| Authors: | ZHENG Hao-hua HU Hong-zhong ZHENG Xiao-hua |
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| Affiliation: | Nanchang University, Nanchang 330029, China |
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| Abstract: | As for a Chinese designer,he should know the element of design(Chinese characters).The Chinese characters are no doubt the most successful design in human history.Because some designers misconceive Chinese characters,therefore we should use it sensitively and rationally to give the design more persuasion and inspiration. |
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| Keywords: | the source of Chinese character creative thoughts of graphic layouts of Chinese character packaging design |
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