基于文献计量分析的国际体验设计研究现状与发展趋势

目的 对WOS数据库体验设计的文献研究进行梳理和分析，以期获得阶段性认知与理解。方法 文献计量法为基础结合内容分析法，研究体验设计研究的整体特征、理论基础、热点议题和发展前沿，揭示体验设计的宏观演进趋势。结论 体验设计主要从设计实践、市场营销、用户研究、健康设计4个方面构筑理论基础;主要聚类为教育学习体验、健康干预与关怀、用户的体验与设计、设计方法与评估4个研究热点;用户的体验与设计始终是学术研究的核心议题，设计方法与评估是早期的研究热点，健康干预与关怀、教育学习体验是当下的探索前沿。体验设计研究的发展逻辑呈现一条明确的主线，从设计向体验转变;体验设计研究演进拥有多条支线，整体呈发散状态发展，具有强烈的多学科移植与融合特性;体验设计研究与社会结合紧密，具有敏锐的时效性。

Research Status and Development Trend of International Experience Design Based on Bibliometric Analysis

The work aims to analyze and sort out the literature research of WOS database experience design, in order to obtain stage cognition and understanding. Through bibliometric analysis and content analysis, the overall characteristics, theoretical foundations, hot topics and frontier trends of experience design research were analyzed to reveal the macro evolutionary trends. Experience design forms the theoretical foundation from four aspects:design practice, marketing, user research and health design, and there are four popular research hotspots:education and learning experience, health intervention and care, user''s experience and design, design methods and evaluation. User experience and design has always been the core topic of academic research, design methods and evaluation are the early hot research topics and health intervention and care, education and learning experience are the current frontier of exploration. The development logic of experience design research presents a clear main line, changing from design to experience. The evolution of experience design research has multiple branches, and the overall development is divergent, with strong characteristics of multidisciplinary transplantation and integration. Experience design research is closely integrated with the society, and has keen timeliness.