| 纺织企业产品开发战略的若干因素探讨 |
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| 引用本文： | 罗炳金,范建波.纺织企业产品开发战略的若干因素探讨[J].浙江纺织服装职业技术学院学报,2004,3(2):28-30. |
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| 作者姓名： | 罗炳金 范建波 |
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| 作者单位： | 浙江轻纺职业技术学院 |
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| 摘 要： | 产品开发是一个系统工程,纺织企业在制定产品开发战略时要充分地考虑产品组合、产品开发的策略、市场机会和决策保证体系等因素.
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| 关 键 词： | 纺织企业 产品开发 决策 |
| 文章编号： | 1671-9751(2004)02-0028-03 |
| 修稿时间： | 2004年3月2日 |
Discussions Over Some Factors Of Product Developing Strategy In Textile Enterprises |
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| LUO Bing-jin,FAN Jian-bo.Discussions Over Some Factors Of Product Developing Strategy In Textile Enterprises[J].Journal of Zhejiang Textile & Fashion College,2004,3(2):28-30. |
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| Authors: | LUO Bing-jin FAN Jian-bo |
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| Affiliation: | LUO Bing-jin FAN Jian-bo |
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| Abstract: | Product developing is a systematic engineering. A textile enterprise should fully consider such factors as product combination, product developing strategy, market opportunity and policy guarantee system in the process of making its product developing strategy. |
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| Keywords: | textile enterprise product developing policy |
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