Attitude modification and anxiety reduction.

"An experiment was conducted with approximately 500 newly inducted recruits at a military base to determine the effects of anxiety arousal and anxiety reduction on reported conformity to recommendations contained in a recorded communication, and on the learning of the substance of the recommendations. It was hypothesized that greater anxiety reduction would be associated with significantly better learning and significantly more conformity to the dental hygiene practices specified… . Neither prediction made on the basis of the present anxiety-reduction hypothesis was confirmed." (PsycINFO Database Record (c) 2010 APA, all rights reserved)