| 长尾理论与移动增值业务 |
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| 引用本文： | 陈亚峰,李福庆,张磊.长尾理论与移动增值业务[J].邮电设计技术,2010(3):74-76. |
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| 作者姓名： | 陈亚峰 李福庆 张磊 |
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| 作者单位： | 中讯邮电咨询设计院有限公司,河南,郑州,450007 |
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| 摘 要： | 介绍了长尾理论,说明了长尾理论应用于移动增值业务的契合点,提出了长尾理论应用于移动增值业务的具体措施。
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| 关 键 词： | 战略管理 长尾理论 移动增值业务 虚拟SP |
Long Tail Theory and Mobile Value Added Services |
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| CHEN Ya-feng,LI Fu-qing,ZHANG Lei.Long Tail Theory and Mobile Value Added Services[J].Designing Techniques of Posts and Telecommunications,2010(3):74-76. |
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| Authors: | CHEN Ya-feng LI Fu-qing ZHANG Lei |
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| Affiliation: | (China Information Technology Designing＆Consulting Institute Co.,Ltd.,Zhengzhou 450007, China) |
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| Abstract: | The long tail theory is described,the adaptation of the long tail theory to mobile value added services is presented. The methods are advised. |
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| Keywords: | Strategic management The long tail theory Mobile value added services Virtual SP |
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