|
|||||
|
|
Examining the impact of review tag function on product evaluation and information perception of popular products |
|
| Authors: | Bao Zhuolan Li Wenwen Yin Pengzhen Chau Michael |
| Affiliation: | 1.School of Management and Economics, The Chinese University of Hong Kong, Shenzhen, Shenzhen, China ;2.School of Management, Fudan University, Shanghai, China ;3.School of Management, Hefei University of Technology, Hefei, China ;4.Faculty of Business and Economics, The University of Hong Kong, Pok Fu Lam, Hong Kong ; |
| Abstract: | Information Systems and e-Business Management - Since online reviews have become an increasingly important information source for consumers to evaluate products during online shopping, many... |
| Keywords: | |
| 本文献已被 SpringerLink 等数据库收录！ | |