发电集团生态位分析及竞争建议

2002年原国家电力公司拆分为规模相当的五大发电集团及两大电网公司。伴随2002～2005年严重的电力短缺,各新组建的发电集团兴建电厂,力图在新的竞争格局下取得有利地位。在电力建设狂热近5年之后,电力供需矛盾缓解,同时面临着潜在的过剩。本文从企业生态位的视角,分析了发电集团生态位重叠情况,及应采取何种竞争战略,以确保企业在竞争中取得优势地位。

Power Generation Group Niche Analysis and Competitive Suggestions

The former State Power Company was divided into five power generation Groups and two grid companies in 2002.With severe electricity shortage in 2002-2005,the new formed-groups built power plants to obtain an advantageous position under the new competition.After nearly five years in fanaticism for power construction,the contradiction between the power supply and demand have been eased,while facing with a potential power surplus.From the perspective of niche,this article analyzes niche overlap of the power genera-tion groups,and competitive strategy should be taken to ensure enterprises to achieve a dominant position in the competition.