| 基于教育培训的旅游网络舆情管理研究 |
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| 引用本文： | 雷春,付业勤.基于教育培训的旅游网络舆情管理研究[J].四川烹饪高等专科学校学报,2014(6):36-40. |
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| 作者姓名： | 雷春 付业勤 |
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| 作者单位： | 1. 三亚学院旅业管理学院,海南三亚,572022
2. 海南师范大学地理与旅游学院,海南海口,571158 |
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| 基金项目： | 海南省哲学社会科学规划项目“海南省旅游危机事件网络舆情研究现状、问题与对策”的阶段性成果，项目编号HNSK14-09。 |
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| 摘 要： | 文章从教育培训视角下,对包括旅游者在内的公民信息素养教育、旅游企业和政府管理部门专业人员的舆情应对培训问题进行了探索性研究。首先,介绍了信息素养的概念和教育意义,分析了信息素养的主要构成,提出了信息素养教育的相关对策;第二,针对旅游企业和政府旅游管理部门的专业人员,介绍了网络舆情应对培训的内涵,总结了网络舆情应对培训的目标和方案。
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| 关 键 词： | 旅游 网络舆情 信息素养教育 舆情应对 |
Training-Based Management of Network Public Opinions on Tourist Events |
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| Authors: | LEI Chun FU Ye-qin |
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| Affiliation: | LEI Chun, FU Ye-qin ( 1. Tourism Department, Sanya University, Sanya 572022, Haina, China; 2. College of Geography and Tourism, Hainan Normal University, Haikou 571158, China) |
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| Abstract: | This paper ,taking the perspective of education and training ,explores the training of citizens＆#39;informa-tion literacy and of staff＆#39;s crisis handling in tourism businesses and the government .The paper starts with an a-nalysis of the definition ,significance and components of information literacy as well as strategies for information literacy education .Targeting the staff in tourism businesses and tourism authorities ,the paper then gives an in-troduction to the training on crisis handling of network public opinions ,summarizes the plan and goal for such training in the hope of providing reference for management of network public opinions on tourism events . |
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| Keywords: | tourism network public opinion information literacy management of public opinions |
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