基于文献计量的文创产品设计研究特征与趋势

目的 探析我国文创产品设计研究特征及未来的研究趋势。方法 应用CiteSpace文献计量软件对CNKI网站收录的高质量期刊文章进行可视化分析，随后结合文献阅读工作，从研究方法分类视角对我国文创产品设计研究进行系统梳理。结论 可将我国文创产品设计研究分为3个阶段:2015年以前的萌芽时期、2016—2018年的起步和发展时期、2019年以后的多元化发展时期。从整体来看，该领域的核心作者及发文机构较为分散，但发展态势良好，研究持续升温。从核心机构分布来看，主要分布在我国东部及中部地区，来自各类高校的不同专业领域，覆盖艺术学、设计学、管理学等多个学科。从研究主题来看，包括设计元素转化、实验设计理论探析、创新视角、用户视角产品设计、产品设计链条以及实验设计应用6个方面。在未来的研究中，场馆文创、文创产品设计开发以及文化创意产业方向将成为该领域研究的重要趋势。

Research Characteristics and Trends of Cultural and Creative Product Design Based on Bibliometrics

This paper analyzes the research characteristics and future research trend of domestic cultural and creative product design. CiteSpace bibliometric software is used to visually analyze the high-quality journal articles included in CNKI website, combining which with the literature reading work, the research on cultural and creative product design in China from the perspective of research method classification is systematically sorted out. The research on cultural and creative product design in China can be divided into three stages, namely, the germination period before 2015, the start and development period from 2016 to 2018, and the diversified development period after 2019. On the whole, the core authors and publishing institutions in this field are relatively scattered, but the development trend is good, and therefore the research continues to heat up. From the perspective of the distribution of core institutions, they are mainly distributed in the eastern and central regions of China, and come from different professional fields of various universities, covering art, design, management and other disciplines. From the perspective of research topics, it includes six aspects:Transformation of design elements, theoretical analysis of experimental design, innovative perspective, user-oriented product design, product design chain and application of experimental design. In the future research, such aspects as venue-centered cultural and creative industries, cultural and creative product design and development and cultural and creative industries will be in vogue in this field.