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用游戏的方式强化传播力的可能性
引用本文:刘帅. 用游戏的方式强化传播力的可能性[J]. 数码设计:surface, 2010, 0(12): 175-177
作者姓名:刘帅
作者单位:南开大学文学院
摘    要:
游戏是引发行为交流的一种比较好的方式,其良好的娱乐性能抵消人们对于大量信息的抵触心里。信息传播是视觉传达设计的最基本职能之一,从信息传播方式入手,实验用游戏的策略来引导行为交流的产生,并引入到视觉传达设计中去。以促成特定环境内人与人之间的交流,在娱乐的气氛中传播信息,从而增强信息传播过程的趣味性,实现强化传播力的效果。

关 键 词:交流  视觉传达  游戏行为  游戏策略

The Possibility of Strengthen Communication with the Power of Game
LIU Shuai. The Possibility of Strengthen Communication with the Power of Game[J]. surface, 2010, 0(12): 175-177
Authors:LIU Shuai
Abstract:
Game is a good way of triggering behavior communication.The entertainment brought by game could counteract the resistance your brain had confronting a lot of information.Information spreading is one of the most basic functions of visual communication design.Starting with the manner of information transition,behavior communication comes into being triggered by the experimental game’s strategy,and is introduced to the visual communication design.All this contributes to the information exchanges among people in the specific environment.Information spreads in the entertainment atmosphere,thereby enhancing the interest in the information spreading process,as a result,information spreading is strengthened.
Keywords:communication  visual communication  game behavior  game strategy
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