| Abstract: | Social typicality effects occur when people apply their attitudes more consistently toward typical than toward atypical category members presumably because attitudes are directed toward the prototypic category member. Four studies tested whether individuals also apply social policy attitudes more consistently toward typical than toward atypical persons affected by the policy. Study 1 used attitude concept maps to assess how extensively individuals spontaneously reference the typical person affected by a social policy. Death penalty proponents did so more than did opponents; welfare proponents and opponents did so equally. In 3 other studies, death penalty proponents displayed greater typicality effects in sentencing "convicted murderers" than did opponents, welfare proponents and opponents displayed equal typicality effects in evaluating cases of suspected welfare fraud, and individuals whose attitude concept maps about welfare referred more to persons displayed greater typicality effects than did individuals whose maps referred more to principles. (PsycINFO Database Record (c) 2010 APA, all rights reserved) |
