基于古籍元素的创意衍生品设计研究

目的研究运用古籍元素进行创意衍生品设计的基本理论与方法。方法从创意设计的角度出发,分析古籍元素与创意衍生品设计之间的关系,在此基础上结合案例,论述古籍元素在创意衍生品设计中的转化方法和原则,最后阐述了利用古籍元素进行创意衍生品设计的意义。结论古籍元素是中华传统文化的重要载体,将其融入到创意衍生品设计活动中,对于古籍文化传承、特色文创产品构建等都具有十分重要的意义。

Creative Derivatives Design Based on Ancient Elements

It aims to research the basic theory and methods of using ancient book elements on creativity derivatives design. From the perspective of creativity design, it analyzes the relationship between the creativity derivatives and the ancient books element, on the basis of this combined with the case, it discusses transformation methods and principles using ancient book elements on creativity derivatives design, finally summarizes the significance of using ancient book elements on cultural creativity derivatives design. Elements of ancient books is an important carrier of Chinese traditional culture, to be assimilated into the design activities, which has the extremely vital significance for inheritance of the ancient books culture, structure of characteristics culture creativity products and so on.