中国旅游饭店餐饮经营模式研究 |
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引用本文: | 马开良.中国旅游饭店餐饮经营模式研究[J].四川烹饪高等专科学校学报,2013(2):35-38. |
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作者姓名: | 马开良 |
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作者单位: | 南京旅游职业学院,江苏南京,211100 |
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摘 要: | 餐饮经营模式对旅游饭店的资源匹配、经营利润具有杠杆作用。不同经营模式决定不同工作策略。自主经营餐饮,要强化责任意识,仿真餐馆经营。结合经营餐饮,要有成熟的理念与运作。集团经营餐饮,要研究和落实中央厨房建设。品牌经营餐饮,要务实勤恳打造品牌。微缩经营餐饮,要便于集中精力从事客房经营。主题经营餐饮,要对主题文化进行维护与升华。
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关 键 词: | 餐饮经营模式 自主经营 结合经营 集团经营 主题经营 |
On the Operating Modes of Catering Businesses for Tourism of China |
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Authors: | MA Kai-liang |
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Affiliation: | MA Kai-liang ( Nanjing Vocational College of Tourism, Nanjing 211100,Jiangsu, China) |
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Abstract: | The running modes of catering businesses play a crucial role in the distribution of catering resources and catering profits. Working strategies vary with the running modes. Sense of responsibility should be empha- sized in self-run business; joint operation mode should be guided by sophisticated ideology; group running should be focused on the development of a central kitchen;brand-oriented businesses should make great effort to establish its own brand;mini-running mode is most useful for the management of room service;theme cate- ring businesses should promote the culture of its them. |
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Keywords: | operating modes of catering businesses self-running mode joint running mode group running theme running |
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