| 常州地区高校顾客满意度测评 |
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| 引用本文： | 李文超,李靖.常州地区高校顾客满意度测评[J].湖北工业大学学报,2002,17(4):77-79,85. |
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| 作者姓名： | 李文超 李靖 |
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| 作者单位： | 常州工学院质量工程系,江苏,常州,213002 |
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| 摘 要： | 阐述了高校顾客满意经营的重要性，应用CSI理论，建立了高校顾客满意度测评指标体系，并对常州地区四所高校进行了测评，计算并分析了CSI，提出了改进建议。
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| 关 键 词： | 顾客满意度指数 高校 测评 |
| 文章编号： | 1003-4684(2002)12-0077-03 |
Evaluation of CSI in the Colleges and Universities in Changzhou |
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| LI Wen chao,LI Jing.Evaluation of CSI in the Colleges and Universities in Changzhou[J].Journal of Hubei University of Technology,2002,17(4):77-79,85. |
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| Authors: | LI Wen chao LI Jing |
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| Abstract: | This paper attempts to illustrate the importance of customer satisfaction management in colleges. The index system of testing the degree of customer satisfaction will be set up with the application of CSI theory. And this paper also makes an analysis of CSI in four colleges and universities in Changzhou and puts forward some proposals for improvement. |
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| Keywords: | customer satisfaction index colleges and universities evaluation |
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