国家自然科学基金科学传播体系构建研究

经过25年的发展,国家自然科学基金现已成为国家知识创新体系的重要组成部分,为我国在基础科学多个领域赶超世界先进水平提供了强有力保障,支撑着我国社会科学事业的持续创新发展。通过不断探索与实践,积累了丰富的科学基金管理经验,形成了具有中国特色的科学基金管理制度。通过国家自然科学基金的资助,由项目申报到结题过程中形成的成果、人才、平台等信息,构成了一个庞大的科学信息库。国家自然科学基金的科学传播应以政府管理层、科学家群体、社会公众对科学基金信息的诉求为出发点;运用现代科学传播方法和不同传播媒介,有效构建新型的科学传播体系,以科技新闻报道为主体,多种科学传播形式综合运用,向社会广为传播;在营造科技创新的社会环境、促进社会科学事业的加速发展。同时,使政府、科技界和全社会对科学基金工作有一个全面的认识,推动科学基金未来更好地发展;自然科学基金科学传播应遵循针对性原则、客观性原则、时效性原则和保密原则;科学传播要注重多种媒体组合宣传和宣传时机及时段,强调"内宣"与"外宣"的有效结合,充分发挥主流媒体和科技媒体的组合传播效果。

The Construction of Communication System & Communication Strategies of Natural Science Funds of China

Over the development of the past 25 years, Natural Science Funds of China （NSFC） has now become an important part of national knowledge innovation system, and has provided a strong protection for our country to catch up with and surpass the advanced world levels in basic science fields. Now, the NSFC has been a vital pillar for the sustainable development of social and science enterprise in China~ Through the continuous exploration and practice, NSFC has accumulated rich experiences in the management of science funds, and has formed a management system of Chinese characteristic. Meanwhile, through the subsidization of NSFC, the project forms a huge scientific information database of scientific achievements, talented and platforms, etc, by the process of project application to project finished. The science communication of NSFC should start at the information needs of government agencies, scientists group and the public towards NSFC and aim at creating an effective information communication system by using modern science communication methods and different media. It uses sci-tech news reports as the main body using modern communication language,, together with other communication means, to inform the general public about the NSFC so as to build a social environment for technological innovation and accelerate the development of social and science enterprise in China. At the same time, it also provides an opportunity for the government, science and engineering and the general public to know more about the NSFC and then to push it to a better future. The communication of NSFC＇s performance should be launched on the principles of objectivity, authenticity, timeliness, confidentiality and risk avoiding. It also puts forward that the communication should target the needs of audience, integration of communication channels, and timing of communication. It stresses the combination of the internal communication and the external communication. We should give full play to the mix of mainstream media and the sci-tech mainstream media.