| 搞好企业文化提高企业竞争力浅议 |
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| 引用本文： | 裴竞英.搞好企业文化提高企业竞争力浅议[J].云南冶金,2006,35(5):83-84,92. |
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| 作者姓名： | 裴竞英 |
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| 作者单位： | 昆明冶金研究院,云南,昆明,650031 |
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| 摘 要： | 21世纪是一个不断学习创新的知识经济时代，谁拥有文化优势，谁就拥有竞争优势、效益优势和发展优势。未来企业之间的竞争将是企业文化的竞争，企业文化才是企业的核心竞争力。企业要在激烈的市场竞争中立于不败之地，就应大力搞好企业文化，不断提高企业的整体素质，增强其凝聚力、向心力和竞争力，促进企业全面发展。
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| 关 键 词： | 企业文化 以人为本 勇于创新 |
| 文章编号： | 1006-0308（2006）05-0083-02 |
| 收稿时间： | 2006-02-10 |
| 修稿时间： | 2006年2月10日 |
Preliminary Discussion on Improving Enterprise Culture and Competitive Power |
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| PEI Jing-ying.Preliminary Discussion on Improving Enterprise Culture and Competitive Power[J].Yunnan Metallurgy,2006,35(5):83-84,92. |
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| Authors: | PEI Jing-ying |
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| Abstract: | The 21^st entury is an era of continuous innovation knowledge economy, the enterprise the has culture predominance will pos- sess the predominance of competition, benefit and development. The future competition between enterprises will be the competition of their culture, enterprise culture is the core competitive power. In order to win in fierce marketing competition, enterprises should do their best to improve enterprise culture, increase their whole diathesis continuously, enhance their cohesion, centrality and competitive power, and promote the development of enterprise comprehensively. |
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| Keywords: | enterprise culture rely on people as base innovate courageously |
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