| 市场后入者开拓市场的捷径 |
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| 引用本文： | 李敏.市场后入者开拓市场的捷径[J].重庆工学院学报,2005,19(2):71-74,103. |
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| 作者姓名： | 李敏 |
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| 作者单位： | 重庆师范大学职业技术学院 重庆400039 |
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| 摘 要： | 在市场经济中，企业处于不同的竞争地位，市场后入者在市场竞争中取胜的途径有避实就虚，细分市场，借势发展等等。
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| 关 键 词： | 开拓市场 企业 细分市场 借势 竞争地位 市场竞争 市场经济 途径 |
| 文章编号： | 1671-0924(2005)02-0071-04 |
The Shortcut for Latecomers to Develop Market |
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| LI Min.The Shortcut for Latecomers to Develop Market[J].Journal of Chongqing Institute of Technology,2005,19(2):71-74,103. |
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| Authors: | LI Min |
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| Abstract: | Enterprise is situated in different position of competition in the market economy,the ways for market latecomers to win in the competition are avoiding the competitor's main forces and striking the weak points,dividing the market into more pieces,taking advantage of good situation to develop,etc. |
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| Keywords: | market latecomer avoid the enemy's main forces and strike the weak point dividing market into more pieces take advantage of |
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