| 层次分析法在制造业电子商务网站评价中的应用 |
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| 引用本文： | 覃亮,王喜成.层次分析法在制造业电子商务网站评价中的应用[J].桂林电子工业学院学报,2006,26(1):72-76. |
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| 作者姓名： | 覃亮 王喜成 |
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| 作者单位： | 桂林电子工业学院管理系,广西桂林541004 |
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| 摘 要： | 目前许多制造型企业都十分重视电子商务网站的建设和利用。对制造业电子商务网站进行评价，有利于加强制造型企业的网站建设，改善其网站的质量，从而进一步促进企业网站的发展。文章运用层次分析法，统筹考虑了制造业电子商务网站的特性和各种指标属性，构建了一个制造业电子商务网站评价的多指标递阶层次结构图，再建立数学模型，同时计算出各项指标的权重分值，最后完成一个制造业电子商务网站的评价指标体系的构建，并验证了其可行性。
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| 关 键 词： | 层次分析法 制造业 电子商务网站 网站评价 |
| 文章编号： | 1001-7437（2006）01-0072-05 |
| 收稿时间： | 2005-10-18 |
| 修稿时间： | 2005-10-18 |
Application of Analytic Hierarchy Process in Manufacturing E-Commerce Web Sites Evaluation |
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| QIN Liang, WANG Xi-cheng.Application of Analytic Hierarchy Process in Manufacturing E-Commerce Web Sites Evaluation[J].Journal of Guilin Institute of Electronic Technology,2006,26(1):72-76. |
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| Authors: | QIN Liang WANG Xi-cheng |
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| Affiliation: | Dept. of Management, Guilin University of Electronic Technology , Guilin 541004, China |
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| Abstract: | Currently, many manufacturing enterprises value the construction and the application of the electronic commerce web sites. Executing an evaluation of the manufacturing E-Commerce website can help strengthen the construction of website, improve the quality of website, and promote the development of website. For this aim, Analytic Hierarchy Process is proposed in this paper. Considering the characteristics and every index attribute of the manufacturing industry E-Commerce website, a more hierarchy picture of manufacturing E-Commerce web sites evaluation is built. When the mathematical model is set up, and the weight score of every index is calculated with AHP and the structure of website evaluation is established. Finally, it illustrates the availability of the structure. |
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| Keywords: | analytic hierarchy process manufacturing E-Commerce website website evaluation |
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