| 用户兴趣的结构和个性化服务的实现 |
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| 引用本文： | 蒋学锋.用户兴趣的结构和个性化服务的实现[J].计算技术与自动化,2005,24(4):83-86. |
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| 作者姓名： | 蒋学锋 |
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| 作者单位： | 浙江万里学院商学院信息系,浙江,宁波,315100 |
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| 基金项目： | 浙江万里学院人才引进科研启动基金（1741000107） |
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| 摘 要： | 探讨用户兴趣及其转移的概念和用户兴趣库的结构，探讨如何通过用户选答问题采建立并利用反馈信息及服务器上日志记录的分析，修改用户兴趣库。采用这种算法，网站可以跟踪并学习用户群的兴趣，完善用户兴趣库。系统可借助这种动态结构，向不同的用户群推荐适合的预送页面序列，逐步达到个性化服务的目标。
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| 关 键 词： | 网站的个性化服务 用户兴趣库 预送页面序列 动态结构 |
| 文章编号： | 1003-6199（2005）04-0083-04 |
| 收稿时间： | 2005-02-25 |
| 修稿时间： | 2005年2月25日 |
Structure of User Interests and Implementation of Personalized Service |
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| JIANG Xue-feng.Structure of User Interests and Implementation of Personalized Service[J].Computing Technology and Automation,2005,24(4):83-86. |
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| Authors: | JIANG Xue-feng |
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| Affiliation: | Information Management Department, Zhejiang Wanli University, Ningbo 315100, China |
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| Abstract: | The concepts of user interests and their transitions,and the structure of UIDB(shorted for user interests database) are presented,the issues about how to implement are investigated,and those about how to create UIDB by user answers' selections,update and refine UIDB by user's feedback information,and the analysis and mining of the data in web sever LOG files are discussed in this paper.By means of UIDB,web stations can actively recommend suitable series of pre-sent web pages for different user groups and transition of users' interests. Such kind of dynamic structure might be perfect step by step and make web stations arrive at the aim: offering personalized service for their users. |
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| Keywords: | personalized service of web station user interests database pre- sent web pages dynamic structure |
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