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基于天府文化仿生的有轨电车外观设计研究
引用本文:许永生,邓静,董倩,付沙.基于天府文化仿生的有轨电车外观设计研究[J].包装工程,2023,44(24):258-267.
作者姓名:许永生  邓静  董倩  付沙
作者单位:西南交通大学 设计艺术学院,成都 611756
基金项目:2021年度天府文化研究院“天府文化研究与文创”项目(TYB202110)
摘    要:目的 结合文化仿生设计,研究具有天府文化特色的现代有轨电车外观设计方法。方法 总结现代有轨电车、天府文化和文化仿生的理论基础。基于文化仿生,对国内外现代有轨电车外观设计典型案例进行分析,提出基于天府文化仿生的现代有轨电车设计方法与流程。对本体层、行为层、价值层的天府文化实行调研与分析,总结出典型的天府地域文化元素。通过模糊综合评价法优选出一种天府文化元素,耦合文化仿生的表象阶段和意象阶段,将其结果应用到现代有轨电车外观设计中。结果 将川剧脸谱作为文化仿生对象,简化其脸谱的显著特征,着重将其形态和色彩融入到100%低地板现代有轨电车的造型和涂装设计中。结论 通过文化仿生实践案例,表明文化仿生能较好地将天府文化通过城市有轨电车的外观设计进行传播,为现代城市有轨电车外观设计研究提供理论依据及参考。

关 键 词:文化仿生  有轨电车  天府文化  模糊综合评价法
收稿时间:2023/7/5 0:00:00

Appearance Design of Tram Based on Tianfu Culture Bionics
XU Yong-sheng,DENG Jing,DONG Qian,FU Sha.Appearance Design of Tram Based on Tianfu Culture Bionics[J].Packaging Engineering,2023,44(24):258-267.
Authors:XU Yong-sheng  DENG Jing  DONG Qian  FU Sha
Affiliation:School of Design, Southwest Jiaotong University, Chengdu 611756, China
Abstract:The work aims to study the design method of modern trams with the characteristics of Tianfu culture in combination with cultural bionic design. The theoretical basis of modern trams, Tianfu culture and cultural bionics was summarized. Based on cultural bionics, typical cases of modern tram appearance design at home and abroad were analyzed, and the design method and process of modern trams was proposed based on Tianfu culture bionics. The research and analysis of Tianfu culture of the body layer, behavior layer and value layer were carried out, and the typical cultural elements of Tianfu region were summarized. A kind of Tianfu culture elements were selected by fuzzy comprehensive evaluation method, coupled with the representation stage and image stage of cultural bionics, and the result was applied to the appearance design of modern trams. The Sichuan Opera facial mask was taken as a cultural bionic object to simplify its prominent features, and the form and color were integrated into the styling and painting design of 100% low-floor modern trams. Through cultural bionics practice cases, it is shown that cultural bionics can spread the Tianfu culture through the appearance design of urban trams, which provides theoretical reference for the study of the appearance design of modern urban trams.
Keywords:cultural bionics  tram  Tianfu culture  fuzzy comprehensive evaluation method
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