交互设计在儿童药品包装中的应用

目的改善儿童药品包装设计,帮助患儿克服用药困难。方法儿童是药品消费的特殊群体,通过对患儿用药心理分析及儿童药品包装现状的研究,将以人为本的交互设计理念导入儿童药品包装设计中,分别从游戏行为交互、多感官交互和情感交互等方面提出具体的设计方法。结论在儿童药品包装中应用交互设计,能有效避免患儿产生先入为主的抵触心理,解决因其排斥用药造成的系列问题,同时也对未来儿童药品包装设计提出了参考建议。

Application of Interactive Design in Medicine Packaging for the Children

It aims to improve the medicine packaging design for the children and help children to overcome the psychological exclusion. Considering the children as a special consumer group for medicine, the idea of human oriented interactive design into the design of drug packaging for children is introduced. The specific design methods are proposed from the aspects of interaction of the game behavior, multi sensory interaction and emotional interaction. The idea of interactive design for the children''s drug packaging can efficiently avoid those resistance psychology of the children during their medicine use, meanwhile giving advice for the children''s medicine packaging design in the future.