| 包装企业核心竞争力的识别与培育 |
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| 引用本文： | 刘运材.包装企业核心竞争力的识别与培育[J].包装工程,2009(10). |
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| 作者姓名： | 刘运材 |
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| 作者单位： | 湖南工业大学; |
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| 基金项目： | 湖南省哲学社会科学基金委托项目(07JD39) |
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| 摘 要： | 以价值链理论为基础,首先对包装企业的核心竞争力进行识别,然后从明确企业核心业务、整合企业价值链、实施包装整体解决方案、创新企业价值链等方面探讨了培育包装企业核心竞争力的途径。最后通过瓦楞纸包装企业的价值链整合与创新案例,进一步论证了本文的结论。
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| 关 键 词： | 包装企业 核心竞争力 价值链 |
Recognition and Cultivation of Packaging Enterprises' Core Competence |
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| LIU Yun-cai.Recognition and Cultivation of Packaging Enterprises' Core Competence[J].Packaging Engineering,2009(10). |
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| Authors: | LIU Yun-cai |
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| Affiliation: | LIU Yun-cai(Hunan University of Technology,Zhuzhou 412008,China) |
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| Abstract: | Packaging enterprises' core competence was recognized based on the theory of value chain.The way of cultivating packaging enterprise's core competitiveness was discussed from clearing enterprises' core business,integrating enterprises' value chain,implementing whole packaging solution plan,and innovating enterprise value chain.The conclusion was further proved with the case of corrugated paper packaging enterprises' value chain integration and innovation. |
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| Keywords: | packaging enterprise core competence value chain |
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