生态旅游区容量控制的三维框架

设计生态旅游区容量控制体系需正确处理旅游区内自然生态本底特征与居民基本利益的相互关系,以及正确处理旅游区经营主体基本利益和游客基本利益的相互关系。广东省韶关市曲江县韶石山生态旅游区在旅游产品的设计上,一方面要从区域合作的角度出发,考虑整个丹霞山风景名胜区的整体特色和可持续发展;另一方面要从旅游营销的角度准确定位目标市场,确立“独特卖点”。

Three-dimensional Framework for Capacity Control of Ecological Tourist Sites

The design of the capacity control sys- tem of ecological tourist sites requires that the rela- tionship between the natural environmental back- ground characteristics within the sites and the ba- sic interests of the residents as well as the interre- lation between the basic interests of the tourism operators and the tourists be properly handled.It is proposed that in designing the tourism product for the ecological tourist site of Shaoshi Mountains in Qujiang County,Shaoguan city of Guangdong Province,consideration should be givento thewhole features and sustainable development of the over- all Danxia Mountains Scenic Spots from the point of view of regional development on the one hand,and accurately set the target market from the point of viewof tourism marketingsoas toestablisha "unique sellingpoint".