ASLA年会与博览会的概况与分析——兼论行业会议的影响力

ASLA年会与博览会是美国乃至世界最具影响力的风景园林行业会议之一。通过有限的亲身经历和后期调查,本文作者对年会的参加方式、近年来的主题和主要项目内容做了详细介绍,并对其特征和趋势进行了较为深入的分析,试图为中国潜在的参会从业者、学者和学生提供参考。本文作者从会议组织方式的角度对ASLA年会何以具有如此巨大的影响力进行了讨论,主要从3个方面展开:综合的目标和内容、强烈的会员服务意识、以及逐渐完善的组织策略,希望可以为中国相关会议的举办提供一些借鉴。

Overview and Analysis of the ASLA Annual Meeting & EXPO: On the Influence of Industry Conferences

ASLA Annual Meeting & EXPO is one of the most influential landscape architecture industry conferences in the US and even the world. Through limited personal experience and follow-up investigations, this paper gives a detailed introduction to the participation mode, themes and major project contents of the meeting in recent years, makes an in-depth analysis of the characteristics and trends, in a bid to provide reference for potential participants, scholars and students from China. The author discusses the reason why ASLA Annual Meeting & EXPO enjoys such great influence from the perspective of the organization of the meeting, mainly including the aspects of the comprehensive goals and contents, strong sense of membership service, and gradually improved organizational strategy, in the hope of providing some reference for holding similar meetings in China.