Subjective well-being and social media use: Do personality traits moderate the impact of social comparison on Facebook?

The purpose of the study was to explore whether personality traits moderate the association between social comparison on Facebook and subjective well-being, measured as both life satisfaction and eudaimonic well-being. Data were collected via an online questionnaire which measured Facebook use, social comparison behavior and personality traits for 337 respondents. The results showed positive associations between Facebook intensity and both measures of subjective well-being, and negative associations between Facebook social comparison and both measures of subjective well-being. Personality traits were assessed by the Reinforcement Sensitivity Theory personality questionnaire, which revealed that Reward Interest was positively associated with eudaimonic well-being, and Goal-Drive Persistence was positively associated with both measures of subjective well-being. Impulsivity was negatively associated with eudaimonic well-being and the Behavioral Inhibition System was negatively associated with both measures of subjective well-being. Interactions between personality traits and social comparison on Facebook indicated that for respondents with high Goal-Drive Persistence, Facebook social comparison had a positive association with eudaimonic well-being, thus confirming that some personality traits moderate the association between Facebook social comparison and subjective well-being. The results of this study highlight how individual differences in personality may impact how social comparison on Facebook affects individuals’ subjective well-being.     

Is the social use of media for seeking connectedness or for avoiding social isolation? Mechanisms underlying media use and subjective well-being

This study provides a resolution for two contrasting hypotheses around media use, the augmentation and the displacement hypotheses. To do this, we conducted an online survey of 300 Korean adults examining the relationships among the social use of media, face-to-face communication, social isolation, connectedness, and subjective well-being. The results indicate that connectedness, not avoiding social isolation, mediates the effects of the social use of media on subjective well-being. On the other hand, both connectedness and avoiding social isolation mediate the effects of face-to-face communication on subjective well-being. These results suggest that the social use of media is limited to seeking connectedness to others, whereas face-to-face communication can facilitate avoiding social isolation as well as seeking connectedness, which can explain why the two contrasting hypothesis, the augmentation and the displacement hypotheses, can be right. In the domain of seeking connectedness, media can augment face-to-face communication. On the other hand, in the domain of avoiding social isolation, media may displace face-to-face communication.     

Less effortful thinking leads to more social networking? The associations between the use of social network sites and personality traits

Social network sites (SNS) have become an important social milieu that enables interpersonal communication by allowing users to share and create information. This study explored the associations between SNS use and personality traits, i.e., need for cognition (NFC) and information and communication technology (ICT) innovativeness. The findings showed that the SNS use had a negative association with NFC and a positive association with ICT innovativeness. Specifically, people who were more likely to engage in effortful thinking used SNS less often, and those who were high in ICT innovativeness used SNS more often. Meanwhile, those who spent more time on SNS were more likely to be multitaskers. Additionally, those who spent more time on SNS also spent more Internet time in general, more online time for study/work and more time in surfing the Web with no specific purpose. This study, which could be a first look at the link between social networking and our thinking, provides evidence for the associations between social media use and personality traits.     

The interplay between users’ intraorganizational social media use and social capital

The wide acceptance of social media by the public has caused companies try to use intraorganizational social media to increase employee work performance. However, simply implementing a platform is insufficient for success. Companies must encourage employees to use social media for work-related purposes. This study divided the use of intraorganizational social media into social- and work-related use and proposed a model based on the theory of social capital to explore the effects of social-related use on work-related use. The model was tested using a survey of users of intraorganizational microblog systems in China. The results indicate the relationships among two types of intraorganizational use and the dimensions of social capital, and that social-related use fosters work-related use directly and indirectly by enhancing social capital. These results facilitate an understanding of the value of social activities conducted using intraorganizational social media in organizations.     

The more humanlike,the better? How speech type and users’ cognitive style affect social responses to computers

The present experiment investigated if anthropomorphic interfaces facilitate people’s tendency to project social expectations onto computers and how such effects might vary depending on users’ cognitive style. In a 2 (synthetic vs. recorded speech) × 2 (flattering vs. generic feedback) × 2 (low vs. high rationality) × 2 (low vs. high experientiality) experiment, participants played a trivia game with a computer. Use of recorded speech did not amplify the previously documented flattery effects (Fogg & Nass, 1997), challenging the notion that anthropomorphism will promote social responses to computers. Participants evaluated the human-voiced computer more positively and conformed more to its suggestions than the one using synthetic speech, but such effects were found only among less analytical or more intuition-driven individuals, suggesting dispositional differences in people’s susceptibility to anthropomorphic cues embedded in the interface.     

The moderating role of enterprise social media functionalities on employees’ social-related use during work time

Enterprise social media (ESM) has blurred employees’ work–life distinction; however, limited research has investigated the impact of social-related ESM use during work time and the management measures. We propose such use consumes employees’ work resources. Our survey of a research and development company in China confirms that such use decreases individuals’ collaboration and increases information overload, harming work performance. To mitigate the negative influence, we focus on ESM functionalities, conceptualize the action possibilities permitted by functionalities as attention regulation affordance, and investigate the moderating role of the affordance actualization. The results revealed that affordance actualization reduces negative ESM use effects.     

What motivates health information exchange in social media? The roles of the social cognitive theory and perceived interactivity

Social media has become an attractive platform for users to exchange health information with others. However, little research has been done to identify the determinants of health information exchange. By integrating aspects of the social cognitive theory and perceived interactivity, this study proposes a research model to investigate the antecedents of health information exchange in social media. Data collected from Facebook users with health information exchange experience were used to examine the proposed model. The results demonstrate that human-to-human interaction, human-to-information interaction, outcome expectation of health self-management competence, and outcome expectation of social relationships have a significant impact on health information exchange behavior. The results also reveal that human-to-human interaction exerts a significant influence on the outcome expectation of health self-management competence and the outcome expectation of social relationships, while human-to-information interaction has a positive effect on the outcome expectation of health self-management competence. The implications for the theory and practice and future research directions are discussed.     

Suspended because of social media? Students’ knowledge and opinions of university social media policies and practices

In this exploratory study, we examined undergraduates’ (N = 298) knowledge of their university’s social media policies, understanding of free speech and privacy protections, opinions about university monitoring and discipline for personal social media posts, and perceptions of fairness regarding recent cases of student discipline for personal social media use. The results of our study indicate that most undergraduates are highly underinformed as to whether or not their university has a social media policy, particularly if the students are early in their academic careers and do not engage in many online privacy protection behaviors. Most participants were also misinformed as to whether free speech and/or privacy protections will shield them from university discipline. In addition, most participants (78%) were opposed to the idea of universities monitoring students’ personal social media accounts, though significantly fewer (68%) were opposed to monitoring student athletes’ social media. Finally, when asked about several recent cases involving student discipline, most participants were generally opposed to a variety of university disciplinary actions regarding students’ social media posts. We discuss these findings as they relate to the need for better social media policy training for students, as well as the potential impact on students’ academic and future careers.     

Who are the spoilers in social media marketing? Incremental learning of latent semantics for social spam detection

With the rise of social web, there has also been a great concern about the quality of user-generated content on social media sites (SMSs). Deceptive comments harm users’ trust in online social media and cause financial loss to firms. Previous studies use various features and classification algorithms to detect and filter social spam on several social media platforms. However, to the best of our knowledge, previous studies have not exploited both probabilistic topic modeling and incremental learning to detect social spam on SMSs. Thus, the main contribution of this paper is design of a novel detection methodology that combines topic- and user-based features to improve the effectiveness of social spam detection. The proposed methodology exploits a probabilistic generative model, namely the labeled latent Dirichlet allocation (L-LDA), for mining the latent semantics from user-generated comments, and an incremental learning approach for tackling the changing feature space. An experiment based on a large dataset extracted from YouTube demonstrates the effectiveness of our proposed methodology, which achieves an average accuracy of 91.17 % in social spam detection. Our statistical analysis reveals that topic-based features significantly improve social spam detection, which has significant implications for business practice.     

Employees’ proactiveness on enterprise social media and social consequences: An integrated perspective of social network and social exchange theories

This study delves into how employee proactiveness on enterprise social media can influence social outcomes at work, both positively and negatively. Drawing on social network and social exchange theories, we develop a model to understand how virtual proactiveness is perceived by leaders and coworkers. Using a round-robin design, we collected data from 281 respondents in 56 teams across three waves. The results show that affiliative and challenging proactiveness positively relate to leader-member and team-member exchanges. However, challenging proactiveness negatively affects team-member exchange, potentially leading to coworker envy. These findings shed light on the intricate social dynamics in remote working environments.     

Does Internet use reflect your personality? Relationship between Eysenck’s personality dimensions and Internet use

The aim of this study was to investigate the relationship between three Eysenckian personality dimensions – psychoticism, extroversion and neuroticism – and the Internet use. A sample of 427 Turkish university students completed the Eysenck’s Personality Questionnaire, an Internet survey which contained questions about interpersonal motives for Internet use and a scale for measuring the tendency for expressing one’s “true” self on the Internet. The results indicated that psychoticism was the only personality dimension related to establishing new relationships and having “Internet only” friends; and extroversion was the only personality dimension that is related to maintaining long-distance relationships, and supporting daily face-to-face relationships. The results supported the idea that for some individuals, Internet can be used as social substitute for face-to-face social interactions while for some others it can be used as a tool of social extension, depending on the user’s personality characteristics. Also, psychoticism and neuroticism were found to be positively associated with the expressing “true self” on the Internet, and it was shown that the relationship between psychoticism and Internet uses as social substitute is mediated by the tendency to express one’s true self on the Internet.     

The effects of social media on students’ behaviors; Facebook as a case study

Social networks are one of the most used communication methods of today's world. Their use in different fields has been examined in several research studies. This study aims to examine the effects of social media on student's behaviors which will mainly focus on Facebook. Whether there is a positive relationship between confidence, social media participation and social media related behaviors will also be assed with regard to using Facebook. In order to collect the primary data, a general scanning model was used to observe attitudes of high school students. The participants chosen were 362 high school students from level 9 to 12. The findings highlight that Facebook is used for communication entertainment and sharing news, pictures and songs. In addition, their Facebook profile picture is alone and students were aware that swearing is considered a form of misconduct, which is a good sign. The study also indicates that students were aware of protecting their social identity as their Facebook shares are not public. Furthermore, they respect privacy as they do not use their friend's Facebook account.     

A study of negative emotional disclosure behavior in social network media: Will an unexpected negative event and personality matter?

Why would people feel the need to disclose their negative emotions? Using the theory of conservation of resources, we hypothesize disclosure intention and behavior would be influenced by duration and severity of the negative emotional state. Moreover, we predict the effect of unexpected events and “the Big Five” personality traits on disclosure intention. Besides disclosure intention, we also tapped if the respondents have disclosed their negative emotions on their Facebook profile. In this study, we surveyed 255 Facebook users on their experiences from negative life events under four categories – social relationship, work, health and monetary issues. The results support all of our hypotheses. In particular, our post-hoc analyses show differences between females and males on the influence mechanism behind their disclosure intention. Females are more likely to disclose their problems relating to social relationship, work and health problems on Facebook than males.     

Does the use of social networking sites increase children’s risk of harm?

Although research findings have been equivocal as to whether the use of social networking sites (SNSs) increases experiences of online risk among children, the affordances of SNS lend support to this possibility, attracting much policy and public concern. The present article examines whether the use of such services increases the risks that children and young people encounter by analyzing data from a random stratified sample of approximately 1000 internet-using children aged 9–16 years in each of 25 European countries. Four hypotheses were formulated and tested. The first hypothesis, namely that children who use social networking sites will encounter more risks online than those who do not, is supported by the data. The second hypothesis stated that SNS users with more digital competence will encounter more online risk than those with less competence; this was also supported, despite being counter to common assumptions. Thirdly, we hypothesized that SNS users with more risky SNS practices (e.g. a public profile, displaying identifying information, with a very large number of contacts) will encounter more online risk than those with fewer risky practices: this too was supported by the data; thus what matters for risk is how SNS are used, a useful point for awareness-raising initiatives. The fourth hypothesis stated that SNS users with more digital competence in using the internet will experience less harm associated with online risk. The data did not support this hypothesis, since digital competence did not reduce the probability of children saying that they have been bothered or upset by something on the internet. Finally, the study found that, although this had not been predicted, whether or not risks are experienced as harmful depends on the specific relation between risks and platforms (website, instant messaging, gaming or social networking). We call on future research to explore how particular affordances sustain particular communicative conditions and, in turn, are responded to differently by children. The research and policy implications of the findings are discussed.     

The effects of social media posts’ characteristics on customer engagement: Evidence from WeChat

Many companies are using social media as emerging marketing channels in hopes of encouraging engagement by customers. This study explored the effect of multiple social media post cues on customer engagement. By distinguishing WeChat posts’ characteristics into outer- and inner-layer features, the findings suggest that outer-layer features (title linguistic vividness and top position) have positive effects on reads, and inner-layer features (post vividness and containing user-generated content) encouraged more likes, shares, and comments. In addition, by assigning post contents into sales and non-sales-related categories, we found the former attracts more comments and the latter is more helpful in promoting likes and shares. Further, within sales-related posts, storytelling category will receive more likes, whereas functional category boosts the number of shares.     

User study on older adults’ use of the Web and search engines

Ten older adults were interviewed about the motivational factors behind learning to use computers and the negative and positive aspects related to it. They were then given search tasks and were observed as they used search engines for finding information from the Web. All of the participants completed several search tasks during the search session. Although their performance in the search tasks was adequate, they faced several problems in the interaction. For example, text editing was difficult and understanding the structure of the Web and terminology used caused problems. Based on the observations, an elderly friendly search user interface is proposed.     

Hate speech on social media networks: towards a regulatory framework?

Social networks serve as effective platforms in which users’ ideas can be spread in an easy and efficient manner. However, those ideas can be hateful and harmful, some of which may even amount to hate speech. YouTube, Facebook and Twitter have internal regulatory policies in relation to hate speech and have signed a Code of Conduct on the regulation of illegal hate speech with the European Commission. This paper looks at the issue of tackling hate speech on social networks and argues that, notwithstanding the weaknesses of internal policies and their implementation, their existence, as facilitated by the Code of Conduct, serves as a light at the end of the Internet hate tunnel where issues of multiple jurisdictions as well as technological realities, such as mirror sites and more, have resulted in the task of online regulation being more than a daunting one.     

The politics of “Unfriending”: User filtration in response to political disagreement on social media

This article examines exposure to political disagreement on social media and user filtration in response to it. Popular arguments suggest that social media sites prevent exposure to political disagreement either through algorithmic filtration or selective affiliation. Another popular argument says that when users are exposed to political disagreement on social media, they filter it from their feeds by “unfriending”/“unfollowing” or “hiding” the author. We put these narratives to the test by examining (a) the relationship between social media use and exposure to political disagreement and (b) the factors that predict user filtration in response to political disagreement. Results from analysis based on a nationally representative sample of Colombian adults in urban areas show that (a) engagement with news and public affairs content on social media is positively associated with exposure to political disagreement and (b) the amount of disagreement users are exposed to is not related to user filtration in response.