现代文学视域中服饰的非语言交际功能分析

文学作品中的服饰具有表意与非语言交际功能,作为一种特殊的文化符号,是对服饰所具有的象征意蕴的揭示和运用,以凸显人物社会属性、性格特点、内心情感与生存处境等多方面内容。基于此,文章首先阐述服饰非语言交际的内涵,在深入分析服饰符号要素、语法规则、传播渠道等交际体系的基础上,以《荆棘之城》《飘》《金粉世家》《伤逝》《围城》等作品为例,分析服饰非语言交际功能在描摹人物身份地位、刻画人物性格、隐喻人物心理和记录社会发展变迁的具体表现,带领读者发掘文学作品中服饰隐含的价值取向与作者对生命的深沉哲思。     

紫砂人物雕塑泥片成型法艺术特色研究

紫砂人物雕塑泥片成型技法的艺术特色是其紫砂本身的材料魅力.紫砂的泥性之美,最本质的是泥片成型的创作手法与作品所表达出的意蕴,与中国写意画有异曲同工之妙,讲求以神写形、意象相生、随类赋彩、道法自然、追求象外之意的美学特点.     

古代丝绸纹样中长寿植物的象征探源

针对中国古代丝绸纹样中十分常见的一种寓意手法——象征,阐述了象征中的“形”与“义”.对众多表达长寿主题的精致华美的丝绸植物纹样题材如桃、松、菊、芝进行了象征根源探析,通过分析这四种植物自身的特性和相关神话传说,解读它们作为长寿文化象征的内涵.希望当今艺术设计者结合现代艺术设计理念,将传统元素应用于设计作品之中,以提升作品的文化内涵.     

东方美学视角下的黄海电影海报设计探析

黄海是国内电影海报界的代表人物,其作品在注重视觉冲击力的同时,又能够让观者产生强烈的情感共鸣,形成了个性鲜明的艺术特点,使独具东方美学特色的电影海报作品大放光彩。本文从汉字书法,水墨元素以及意境营造等几个方面来分析其作品中的东方美学意蕴。     

“以词炼意”的首饰设计思维及其实践

中国古代诗歌艺术在语言的运用方面取得了较高的成就。典型的用词之美有虚实相生、言此意彼、妙在无理、意蕴朦胧等。"以词炼意"是从诗词中抽取出来的首饰设计思维,特征是凝练地运用要素形成意境,表现为抽取具象的共性、抽取具象的特质和抽取变化具象的静态特征三个方面。实践表明,将"以词炼意"的思维用于首饰设计,能够提升作品的"境界",创造出更多的带有民族特色的原创性作品。     

基于设计心理学视角下艺术作品在室内设计中的表达

现阶段追求效率的现象十分普遍。家装公司把家装风格设定为固定的几个模板,根据顾客的预算将模板推荐给顾客,从而完成"设计"。这样一来,设计形式单一,空间没有特点,缺乏艺术气息。目的:为了增加设计的艺术感,将绘画作品与室内空间相融合,使空间设计更具有时代感和内涵。方法:考虑设计心理学的要素,通过运用联想法、形态分析法等设计思维方法,对艺术品进行表达。成果:在空间中多方位的体现出作品的内容,营造出作品包含的精神境界。结论:设计者应尽可能的考虑使用者的心理体验,尽多的运用一些艺术作品与室内设计相结合,使设计不单只是摆放家具,将设计的本意与内涵更值得推敲,更加有深度。     

对王克举表现性油画风格的分析与研究

文章论述了王克举对其油画表现语言的探索,了解和分析王克举的绘画风格,从中学习王克举对画面形与色的运用与把握,王克举绘画语言中张弛有度的笔触,乱中有序的画面,具有微妙变化的色彩,对点、线、面等基本元素的充分运用,无不使其作品充满着灵动的气韵,他还将西方的油画技法和中国传统的山水意蕴相融合,创造出一种"天人合一"的精神境界。大自然是其艺术灵感的来源,王克举的作品体现出对大自然无比的热爱和对美好生活的向往。     

论平面广告设计中留白意象的价值

留白可被视为意象表达的一类特殊形式,借鉴中国传统绘画艺术中"留白"的特殊表现方法,利用留白来营造出相关意象。设计师把这种画面处理手法引入到平面广告设计中,可以更好的提升和强化作品的传达效果,加强作品的格调情趣,增强作品的意蕴美,使平面广告作品获得最佳的画面表现效果。     

时尚绣韵旗袍、轻奢口金包设计作品

作品将传统粵绣应用于经典改良旗袍及轻奢口金包创作理念中,以经典、简约的时尚造型为主体,利用高级面料香云纱为主材料并融入中国传统元素创意图形,运用粤绣经典手工刺绣工艺与装饰表现技法,体现粤绣艺术意蕴理念下改良旗袍的设计与制作。     

符号学视角下明式圈椅对瓦格纳“中国椅”的影响研究

明式家具作为我国传统家具艺术的巅峰之作,在世界家具史上占有相当重要的地位,探讨其对丹麦设计师汉斯·瓦格纳(Hans J. Wegner)"中国椅"系列作品的影响,对于现代中式家具的创新设计有着重要的现实意义。对明式圈椅和瓦格纳的"中国椅"以结构性构件符号作划分,运用查尔斯·皮尔士(Charles S.Peirce)的符号学理论,考察这些构件符号被瓦格纳在符号解码过程中所产生的"转译"现象,从而以符号学视角对"中国椅"借鉴明式圈椅这种现象进行了理论阐述。从符号学视角考察明式圈椅与瓦格纳"中国椅"系列作品的关系,可以确定后者受明式圈椅美学意蕴的影响直接而广泛,而这种影响可以用皮尔士符号学理论中解释项的不确定性进行很好地阐释,同时,瓦格纳"中国椅"系列作品的创作思路可以为现代中式家具的创新设计提供一条新路径。     

西欧近代早期盐的象征意义——16世纪至17世纪西欧社会的盐与巫术

在很多地区的民俗中,盐不仅被视作普通的食品和商品,也被认为是圣洁的象征,具有驱邪、祛病、减灾的作用,但这些意义最初是模糊的。16世纪至17世纪,近代早期的西欧社会正处于转型之中。通过宗教改革,分散的盐的象征意义被纳入宗教体系,在宗教语境下被规范起来,并集中体现在巫术文化中。该文试图梳理这一过程,并集中呈现西欧近代早期巫术中盐的象征意义。     

纺织浆液浓度超声波在线检测系统的研制

通过现代设计语言阐释民族服饰文化内涵的符号,从服装符号学的角度分析民族服饰形态的符号学观念,剖析民族服饰中符号的来源和寓意,从图腾、纹样、色彩、款式、材质等方面论述中国民族服饰的符号特征.并将民族服饰的符号学规律加以归纳汇总,以服饰符号为载体识别每个民族的特征,为了解民族文化符号传达的寓意和把握中国民族文化的精神内涵,将民族文化元素合理地运用于现代设计之中奠定理论基础.     

探析当代艺术与时尚产品设计的关联

当代艺术(Contemporary Art)在世界范围内广泛流行、传播,极具影响力,其题材形式种类繁多,象征意义涵盖范围广泛,具有多元审美、教育、娱乐功能,部分具有商业价值,对时尚产品设计有借鉴意义。本文对当代艺术作品及艺术家进行梳理、比较分析,从当代艺术的象征意义出发,分析受众对当代艺术的认同和时尚领域之间的关系,并运用案例分析法,对时尚领域具有当代艺术风格的产品与当代艺术家跨界现象及作品进行案例分析。最终得出结论:当代艺术的时尚价值是与生俱来的,其艺术创作的方法能为时尚产品设计提供独特视角,创造新的文化符号,实现社会价值,这是现阶段不可或缺的艺术与设计的关联显现。     

On the manipulation,and meaning(s), of color in food: A historical perspective

While there has long been public concern over the use of artificial/synthetic food colors, it should be remembered that food and drink products (e.g., red wine) have been purposefully colored for millennia. This narrative historical review highlights a number of reasons that food and drink have been colored, including to capture the shopper's visual attention through to signaling the likely taste/flavor. Over the course of the last century, there has, on occasion, also been interest in the playful, or sometimes even deliberately discombobulating, use of food coloring by modernist chefs and others. The coloring (or absence of color) of food and drink can, though, sometimes also take on more of a symbolic meaning, and, in a few cases, specific food colors may acquire a signature, or branded (i.e., semantic) association. That said, with food color being associated with so many different potential “meanings,” it is an open question as to which meaning the consumer will associate with any given instance of color in food, and what role context may play in their decision. Laboratory-based sensory science research may not necessarily successfully capture the full range of meanings that may be associated with food color in the mind of the consumer. Nevertheless, it seems likely that food color will continue to play an important role in dictating consumer behavior in the years to come, even though the visual appearance of food is increasingly being mediated via technological means, including virtual and augmented reality.     

中国家具的符号化消费行为研究综述

随着国内经济不断发展,中国社会进入消费社会,本文从对符号化消费行为出发,系统的总结了国内外学者对符号化消费行为的研究内容,包括商品的符号价值理论,消费者社会分层理论,广告的符号建构理论以及家具的消费行为研究,表明了当今社会符号化消费行为的趋势更加明显,家具消费亦是如此,总结出如今符号化消费行为研究现状以及未来家具行业研究趋势,最终得出未来家具行业的研究领域应是系统化对家具符号化消费行为的研究。     

The multisensory design of pharmaceuticals and their packaging

People’s expectations concerning the functional properties and efficacy of pharmaceuticals are influenced by a wide variety of product-extrinsic factors, such as the colour (of both product and pack), form (e.g., tablet vs. capsule), and shape (e.g., round, oval, or diamond-shaped) of medicines, and the multisensory design of the product packaging. The sound symbolic properties of a medicine’s brand name, as well as its processing fluency, have also been shown to exert a significant influence over people’s expectations. However, given that non-adherence has long been a key issues with medical treatment, further research is urgently needed in order to determine the extent (albeit likely limited) to which these various product-extrinsic factors influence non-compliance, while at the same time avoiding the confusion that has been caused by the proliferation of look-alike/sound-alike drugs in the marketplace in recent years. Further research is also needed in order to help establish the cross-cultural consensuality of the meanings that are attached by consumers to these various different product-extrinsic sensory cues (especially colour) in the pharmaceutical category, and to firmly establish the robustness of any colour-based placebo effects. At the same time, however, it is currently unclear which cue (or cues) dominate(s) when multiple product attributes are manipulated simultaneously given that the influence of colour, shape, sound symbolism, etc., have typically only been studied individually to date. The multisensory design of pharmaceuticals and their packaging therefore constitutes a particularly intriguing, not to mention important, applied area for food/sensory scientists, marketing researchers, and cognitive neuroscientists.     

“型微,然俱之以意”——雀替微符号化建筑构件语汇探究

雀替作为中国传统建筑木作构件之一,从最初的承重建筑构件到清朝时期的纯装饰性欣赏构件,其在历史长河的洗涤中不断受到地域风俗、时代背景的影响。本文从符构学的角度对雀替微符号化建筑语汇的造型、装饰等方面进行评析,总结并分析当今中国传统建筑微符号语汇以及中国传统文脉符号信息乱码的现状。     

基于顾客视角的集群品牌概念界定及验证

针对国内学者提出集群品牌术语后对其界定不一,为了给出一个普遍认可的集群品牌概念,分析探讨了品牌的２ 个要件：品牌形式及其联想和意义,认为后者才是品牌本质;分析了集群品牌的存在有两个必要但非充分条件：集群存在并被认知、集群被命名,指出只有当集群被目标顾客记住并建立相关联想后,集群品牌才存在。辨析了“地名＋ 产业名”组合文字可能的３ 种含义：指称某地特定产业及其产品,某地特定的产业集群,或该产业集群衍生出来的集群品牌,揭示了它们之间的明显差异,由此给出了集群品牌的定义。使用自由联想的方法,对“杭州女装”作为集群品牌做了测试,并与“温州女装”对比,结果显示前者联想丰富,有明显意义,后者联想少且基本无意义,间接验证了该文对集群品牌概念界定的合理性。     

From Part to Whole: Developing an Appreciation of Kuna Molas as Collectibles

Abstract

In the Kuna language the word mola is polysemous, with meanings which include cloth, a rectangular panel of appliquéd cloth and a complete blouse. A pair of mola panels joined together with a yoke and sleeves form a mola blouse, thus the word mola means both part and whole of an item of clothing. Sewn and worn by Kuna women and girls, molas have become identified with Panama and mola panels have become the quintessential tourist souvenir. Parallels are made between the meaning and iconic role of the Kuna mola and art forms from other indigenous cultures. Individual mola panels are found in the collections of major ethnographic, art, and textile museums and there are many private collectors in the US, Europe, Japan and Australia. The role of the mola blouse as part of the dress ensemble of Kuna women is frequently not appreciated, since complete mola blouses form a small part of many collections. The display of mola panels as artworks in ethnographic and art museum exhibitions promotes their intrinsic aesthetic qualities and contributes to distancing them from their role as a component of dress. The meaning of molas may be considered to be polyvalent: Kuna women who sew and wear molas and Kuna communities may derive various meanings; there may be various meanings attributed to specific designs; and outsiders may derive different meanings. The attraction of molas to the Western eye is explored in terms of Kuna ethnoaesthetic principles and choice of iconography, as well as aesthetic appreciation. Molas may be interpreted as early examples of craftivism and contemporary collectors are attracted to their handmade qualities.     

政权、礼制与求新:辽宋金元时期的服饰象征

辽宋金元时期是民族文化交融和渗透异常活跃的历史时期,同时也是服饰交融异常活跃的时期,这个时期内民族间服饰排斥及借鉴的穿用现象也具有显著的象征性。针对这一现象,采用以文献资料为主、实物和图像资料的借鉴为辅的研究方法,分析胡汉间服饰的象征属性,它随着服用的场合以及着装人群的不同而有所区别,服饰既象征着政权,同时也是礼制与人们求新心理的象征。而服饰的象征属性也凸显出服饰交融的过程,它逐渐由排斥走向互鉴,体现出民族融合的图景。