Attachment style,social skills,and Facebook use amongst adults

Research suggests that online communication may benefit those high in social anxiety. The current study examined Facebook use from the perspective of adult attachment theory, exploring relationships between attachment anxiety and avoidance and Facebook use. Social skills have been found to be related to attachment style and internet use thus we also examined the role of these skills. A diverse sample of adult participants (N = 617; 50.1% female) completed a self report questionnaire measuring attachment dimensions, social skills, and Facebook use and experience. In line with predictions grounded in attachment theory, we found that individuals with high attachment anxiety used Facebook more frequently, were more likely to use it when feeling negative emotions and were more concerned about how others perceived them on Facebook. High attachment avoidance was related to less Facebook use, less openness and less positive attitudes towards Facebook. These relationships remained when social skills were controlled. These results suggest that Facebook may serve attachment functions and provide a basis for understanding how online communication may be related to attachment styles.     

Who puts the best “face” forward on Facebook?: Positive self-presentation in online social networking and the role of self-consciousness,actual-to-total Friends ratio,and culture

The present research investigated how individual, interpersonal, and cultural variables influence positive self-presentation in online social networking. In particular, we examined the role of self-consciousness, actual-to-total Friends ratio, and culture in positive self-presentation on Facebook. A cross-sectional survey was conducted with college-age participants in the United States (n = 183) and South Korea (n = 137). Results showed that self-consciousness (public vs. private) and actual-to-total Friends ratio were not significantly associated with positive self-presentation on Facebook; however, culture showed a statistically significant association with positive self-presentation on Facebook, with the U.S. participants engaging in positive self-presentation on Facebook to a greater extent than the South Korean participants. More interestingly, culture significantly moderated the relationship between public self-consciousness and positive self-presentation as well as the relationship between actual-to-total Friends ratio and positive self-presentation. Specifically, positive self-presentation showed a significant positive association with public self-consciousness and a significant negative association with actual-to-total Friends ratio only among the South Korean participants and not among the U.S. participants. Theoretical and practical implications for understanding cross-cultural differences in self-presentation behaviors on social network sites were discussed.     

Making it Facebook official: The warranting value of online relationship status disclosures on relational characteristics

This study utilizes Walther and Parks' (2002) warranting theory to explore the relationship between online system- and co-generated relational cues and the strength of offline romantic relational characteristics. Differences in respondents' (N = 170) relational characteristics were predicted based on their relationship statuses articulated on Facebook. Results indicate individuals who display their relationship status on Facebook are more dependent in their relationship (i.e., more satisfied, committed, invested, and with lower perceived relational alternatives) and used Facebook more. In other words, individuals in relationships that are ‘Facebook official’ report being in more committed, stronger relationships than non-Facebook official counterparts. Findings are discussed with respect to the relationships among social media, relational attributes, and warranting theory.     

Factors involved in associations between Facebook use and college adjustment: Social competence,perceived usefulness,and use patterns

Although previous research has investigated widespread use of social media, especially Facebook, by youth attending college, the conditions under which these media foster adjustment to college remain unclear. This study tested a model illuminating pathways linking social competence to college adjustment via students’ perceptions about the usefulness of Facebook and ways in which they used the medium. Self-report survey data from 321 college students (M age = 20.09; 58% female; 84% Caucasian) attending a major Midwestern university supported the proposed model, indicating that higher social competence could foster or impede college adjustment, depending upon how it was related to beliefs about the usefulness of different Facebook functions and how these perceptions, in turn, were associated with patterns of Facebook use. Findings underscore the importance of considering connections among personal attributes, perception of media effectiveness, and media behaviors in assessing the implications of social media for users’ psychosocial well-being.     

Face-to-face or Facebook: Can social connectedness be derived online?

Previous research has identified the importance of social connectedness in facilitating a number of positive outcomes, however, investigation of connectedness in online contexts is relatively novel. This research aimed to investigate for the first time social connectedness derived from the use of Facebook. Study 1 investigated whether offline social connectedness and Facebook connectedness were separate constructs. Participants were Facebook users (N = 344) who completed measures of offline social connectedness and Facebook social connectedness. Factor analysis (Maximum Likelihood analysis with Oblimin rotation) revealed Facebook connectedness to be distinct from offline social connectedness. Study 2 examined the relationship between Facebook social connectedness and anxiety, depression, and subjective well-being in a second sample of Facebook users (N = 274) in a cross-sectional design. Results suggest that Facebook use may provide the opportunity to develop and maintain social connectedness in the online environment, and that Facebook connectedness is associated with lower depression and anxiety and greater satisfaction with life. Limitations and future directions are considered. It is concluded that Facebook may act as a separate social medium in which to develop and maintain relationships, providing an alternative social outlet associated with a range of positive psychological outcomes.     

An exploration of psychological factors on emoticon usage and implications for judgement accuracy

Given the increasing use of online platforms, the current research comprised two studies examining links between personality and emoticon use: Study 1 explored the psychological factors associated with emoticon usage on different online platforms (N = 92), and Study 2 assessed the accuracy of a group of observers' personality judgements of Facebook users (N = 54). Participants in Study 1 comprised previously unacquainted dyads who each completed measures on their Big-5 personality, self-esteem, social anxiety, self-presentation, and self-reported usage of emoticons on email, text messages and Facebook. Participants provided Facebook data and interacted online with each other for 10-min. Trait analysis revealed that agreeableness was positively related to self-reported emoticon usage on Facebook, but not in texts or emails. In Study 2, observers viewed the Facebook stimuli and made personality assessments of the dyad members. Judgement accuracy was determined by correlating these assessments with targets' own self-reported personality. Analyses revealed the highest level of accuracy for extraversion and openness. Finally, positive correlations were found between objective usage of “happy” emoticons and observers' assessments of targets’ agreeableness, conscientiousness and openness. Taken together, findings indicate the importance of specific online behaviours in self-presentation, and their impact on judgement accuracy.     

Motivators of online vulnerability: The impact of social network site use and FOMO

Continued and frequent use of social network sites (SNS) has been linked to a fear of missing out (FOMO) and online self-promotion in the form of friending and information disclosure. The present paper reports findings from 506 UK based Facebook users (53% male) who responded to an extensive online survey about their SNS behaviours and online vulnerability. Structural equation modelling (SEM) suggests that FOMO mediates the relationship between increased SNS use and decreased self-esteem. Self-promoting SNS behaviours provide more complex mediated associations. Longitudinal support (N = 175) is provided for the notion that decreased self-esteem might motivate a potentially detrimental cycle of FOMO-inspired online SNS use. The research considers the implications of social networking on an individual's online vulnerability.     

The mediator role of self-disclosure and moderator roles of gender and social anxiety in the relationship between Chinese adolescents’ online communication and their real-world social relationships

Based on theory and previous research, we examined relationships among gender, social anxiety, self-disclosure, quality of real-world friendships and online communication by Chinese adolescent Internet users. Results indicated that online communication and self-disclosure are not related to quality of friendship, and online communication is positively related to self-disclosure. For adolescent boys and adolescents with high social anxiety, online communication can explain more variance in users’ self-disclosure, indicating that gender and social anxiety moderate the relationship between online communication and online self-disclosure.     

Social anxiety and technology: Face-to-face communication versus technological communication among teens

This study examined teens’ use of socially interactive technologies (SITs), such as online social sites, cell phones/text messaging, and instant messaging (IM), and the role that social anxiety plays on how teens communicate with others (technologically or face-to-face). Participants included 280 high school students from a large western city. On average, 35–40% of teens reported using cell phones/text messaging and online social sites between 1 and 4 h daily, 24% reported using IMs 1–4 h daily and only 8% reported using email between 1 and 4 h daily. Females tended to use cell phones/text messaging and online social sites more so than did males. In assessing social anxiety, analyses revealed a positive relationship between social anxiety (not comfortable talking with others face-to-face) and (1) talking with others online and (2) talking with others via text messaging. In contrast, there was a positive relationship between the lack of social anxiety (feeling “comfortable” talking with others) and making friends online. Assessing gender differences and social anxiety also revealed significant differences. Results revealed females reported more social anxiety (not comfortable talking with others in person) than did males. In addition, females, more than males, reported feeling more comfortable using SITs (text messaging and online social sites only) rather than talking with others face-to-face.     

Exploring the relationship between adolescents' self-concept and their offline and online social worlds

Recent research has established online social lives as a significant aspect of adolescents' lives and development. The current study considered the relationship between adolescents' offline (i.e., ‘real life’) and online social worlds and their self-concept, which is a broad indicator of well-being during adolescence. In this quantitative study, 733 adolescents between the ages of 10 and 18 (M = 15, SD = 2.33) were surveyed about their online and offline social worlds and self-concept. Regression analysis revealed the moderating effect of online socializing in the relationship between offline social life and general self-concept, consistent with a ‘Rich Get Richer’ hypothesis of online use.     

Examining social adjustment to college in the age of social media: Factors influencing successful transitions and persistence

Social adjustment plays a critical role in student persistence at college. Social media such as Facebook, used widely by this population, have the potential to positively enhance students' transition to college by encouraging connection and interaction among peers. The present study examines the role Facebook plays in students' social adjustment during their first year of college using survey data (N = 338) collected from students at a private, liberal arts college in the Midwest. We develop and test a model that includes both traditional and Facebook-specific predictors of social support and social adjustment, as well as explore the role that these factors play in predicting students' enrollment status the following year. Results indicate positive relationships between two Facebook variables—the number of Facebook Friends students have at the college and their engagement in collaborative behaviors with classmates through the site—and measures of social support and social adjustment, as well as a positive relationship between social adjustment and persistence at the university.     

Online social networks: Why do students use facebook?

The growth and popularity of online social networks has created a new world of collaboration and communication. More than a billion individuals around the world are connected and networked together to create, collaborate, and contribute their knowledge and wisdom. Despite the importance of online social networks, there is relatively little theory-driven empirical research available to address this new type of communication and interaction phenomena. In this paper, we explored the factors that drive students to use online social networks (e.g., Facebook). Specifically, we conceptualized the use of online social networks as intentional social action and we examined the relative impact of social influence, social presence, and the five key values from the uses and gratification paradigm on We-Intention to use online social networks. An empirical study of Facebook users (n = 182) revealed that We-Intention to use online social networks is strongly determined by social presence. Among the five values, social related factors had the most significant impact on the intention to use. Implications for research and practice are discussed.     

Who's to blame?: The effects of victim disclosure on bystander reactions to cyberbullying

Recent evidence suggests that bystanders are even less likely to intervene with online compared to offline bullying. Given that receiving social support following bullying can buffer victims from maladjustment, it is important to consider specific factors influencing bystanders' intention to intervene and help the victim in online contexts. The current experiment examined how cybervictims' disclosures (i.e., sharing personal information) on Facebook influence bystanders' attributions of blame, empathy, and intention to intervene on behalf of a victim following a cyberbullying incident. Participants (N = 118) were randomly assigned to view the Facebook profile of a cybervictim who posted an update ranging in personal disclosure (high vs. low) and valence (positive vs. negative). Results indicate that viewing the high disclosure profile (i.e., more personal post from victim), regardless of valence, caused participants to blame the victim more and feel less empathy for the victim, which in turn predicted lower likelihood of bystander intervention with the bullying incident. These results are discussed in terms of implications for encouraging positive bystander behavior in response to incidents of cyberbullying.     

The Taste for Privacy: An Analysis of College Student Privacy Settings in an Online Social Network

The rapid growth of contemporary social network sites (SNSs) has coincided with an increasing concern over personal privacy. College students and adolescents routinely provide personal information on profiles that can be viewed by large numbers of unknown people and potentially used in harmful ways. SNSs like Facebook and MySpace allow users to control the privacy level of their profile, thus limiting access to this information. In this paper, we take the preference for privacy itself as our unit of analysis, and analyze the factors that are predictive of a student having a private versus public profile. Drawing upon a new social network dataset based on Facebook, we argue that privacy behavior is an upshot of both social influences and personal incentives. Students are more likely to have a private profile if their friends and roommates have them; women are more likely to have private profiles than are men; and having a private profile is associated with a higher level of online activity. Finally, students who have private versus public profiles are characterized by a unique set of cultural preferences—of which the “taste for privacy” may be only a small but integral part.     

Teens’ concern for privacy when using social networking sites: An analysis of socialization agents and relationships with privacy-protecting behaviors

U.S. teens are spending substantial time on social networking sites (SNSs). Yet, only a few studies have documented teens’ privacy-protecting behaviors on SNSs. Using data of Facebook teen users and their parents in the U.S. from the Pew Internet’s Teens & Privacy Management Survey (N = 622), this study investigated the socialization agents of teens’ level of online privacy concern, and the relationship between teens’ level of online privacy concern and their privacy-protecting behaviors on SNSs. Based on path analysis results, this study identified parents and SNS use as the two significant socialization agents. In particular, this study revealed the role of parents’ privacy concern and the role of SNS use in motivating teens to increase online privacy concern, which, in turn, drives teens to adopt various privacy-setting strategies on SNSs and to set their Facebook profiles to private. Implications for policymakers and educators were discussed.     

Misery rarely gets company: The influence of emotional bandwidth on supportive communication on Facebook

This study introduces the concept of emotional bandwidth to describe a communicator’s ability to use technological features to disclose personal affect online. Strategic use of emotional bandwidth was expected to correspond with interpersonal rewards, specifically the willingness of others to provide social support. Participants (N = 84) viewed hypothetical Facebook profiles that contained manipulated levels of emotional bandwidth and were asked how much support they would provide to the person in the profile. Participants who viewed profiles portraying high emotional bandwidth were less willing to provide social support; however, this finding was qualified by personal qualities. Females, people who perceived a sense of community, and people who had a preference for online social interaction indicated a greater willingness to provide support in the high emotional bandwidth condition. Implications for designing affective affordances in technologies and their psychological effects are discussed.     

Strategic self-presentation on Facebook: Personal motives and audience response to online behavior

People have always been concerned with their social image and engaged in strategic self-presentation (Goffman, 1959), but the growth of social networking sites (SNS) has had a major influence on such social endeavors. When people choose how to present themselves online, they use strategies and make choices that influence the liking and respect they receive from others. We examine a model that links: (a) motives for self-presentation, (b) actual online behavior on Facebook, and (c) feedback: social network members' responses (“likes,” comments). One hundred and fifty-six undergraduates (37 males, 119 females, mean age = 24.5) reported on their last three Facebook status updates (468 status updates overall). Based on structural equation modeling, we found that performance goals predict increased levels of self-enhancement on Facebook and increased levels of social feedback – “likes” and comments by others. Mastery goals do not predict increased levels of self-derogation (posting negative contents about self), but those who do choose to derogate also receive increased numbers of “likes” and comments from their network friends.     

Exploring social media use in university crisis communication: An experiment to measure impact on perceived crisis severity and attitudes of key publics

This study seeks to investigate the impact of an exposure to a university's social media on publics’ perceptions during a crisis. Data from this study showed that participants (N = 269) expressed more favourable evaluations towards the university and their perceived severity was mitigated after viewing its official statement on university's Facebook posts. The results of this empirical research offer a meaningful suggestion to crisis communication scholars and practitioners interested in assessing the impact of universities’ statements in social media by providing ways to understand the importance of the organizational usage of social media during a crisis, why that is important, and why practitioners should make effective social media communication tactics a priority during a crisis.     

The self on the Net: The joint effect of self-construal and public self-consciousness on positive self-presentation in online social networking among South Korean college students

In the present research, two studies examined how self-construal and public self-consciousness jointly influence positive self-presentation in online social networking. Participants’ independent and interdependent self-construals were either measured (Study 1, N = 137) or manipulated with priming (Study 2, N = 120). Public self-consciousness was measured with self-report ratings in both studies. Participants self-reported their tendency (Study 1) and behavioral intention (Study 2) to engage in positive self-presentation on Facebook. Both studies were conducted with college student Facebook users in South Korea. Results from both studies demonstrated no main effect of self-construal but a significant interaction between self-construal and public self-consciousness. Specifically, the negative association between interdependent self-construal and positive self-presentation on Facebook was significant among those low in public self-consciousness; the association became less prominent for those higher in public self-consciousness (Study 1). When self-construal was experimentally manipulated, interdependent self-construal priming, as compared with independent self-construal priming, resulted in lower intention to engage in positive self-presentation, particularly among those low in public self-consciousness (Study 2). The implications of the findings were discussed.     

Impression management concerns and support-seeking behavior on social network sites

This study investigates whether and how impression management concerns shape ways people seek social support on social network sites (SNS). The data from a laboratory experiment (N = 176) show that the importance of impression management goals change depending on the publicity of the message, and that the amount of effort in message composition increases as the severity of the problem increases. This relationship becomes greater when people use a public as opposed to a private SNS channel to communicate a stressful situation. The more effort people put into message composition, the more likely they are to produce a sophisticated support-seeking message that serves an additional goal of impression management. This study contributes to understanding supportive communication occurring on social network sites.