Social media metrics: Third-person perceptions of health information

The present study investigated the role of social media metrics (i.e., number of shares and comments) displayed alongside online news stories in shaping users’ perceptions of the content and its influence. In a web-based experiment (N = 144), participants first read a cancer news story that displayed either a high or a low level of social media metrics, then reported their perceived story influence on the self and others, as well as their behavioral intentions. In the low social media metrics condition, the general story influence was perceived to be stronger for others than for the self, indicative of the “third-person effect.” This effect, however, was diminished to insignificant levels in the high social media metrics condition. Further, social media metrics had an ultimate indirect effect on behavioral intentions via the third-person effect. Theoretical and practical implications of these findings are provided in the end.     

Social interaction and continuance intention in online auctions: A social capital perspective

This study explores how interaction within an online auction community affects online auction actor intention to continue trading with others. Adopting a social perspective drawing on social capital theory and IS literature, this study investigates how interactions among actors contribute to the creation and advancement of social capital. The analytical results demonstrate that the influence of user interaction on continuance intention in online auctions is mediated by the creation of various dimensions of social capital at the community level. Finally, the implications of the study findings are discussed.     

Knowledge sharing in online health communities: A social exchange theory perspective

Online health communities (OHC) are becoming valuable platforms for patients to communicate and find support. These communities are different from general online communities. The knowledge shared in an OHC can be categorized as either general (public) or specific (private), and each category is shared in vastly different ways. Using the social exchange theory, we propose a benefit vs. cost knowledge sharing model for OHCs. The benefits are mainly based on Maslow's hierarchy of needs, and the cost includes cognitive and executional costs. We use this benefit vs. cost model to examine how OHC members share general and specific knowledge. Data were collected from 323 users of two well-known OHCs in China and were analyzed using the structural equation model. The results demonstrate that three factors positively impact the sharing of both general and specific knowledge: a sense of self-worth, members’ perceived social support, and reputation enhancement. Another factor, face concern, has a negative influence on specific knowledge sharing and a positive influence on general knowledge sharing. Executional cost only negatively impacts general knowledge sharing, and cognitive cost only negatively impacts specific knowledge sharing. This study of OHCs reveals that personal benefits promote knowledge sharing and costs prohibit it. These impacts vary between general knowledge and specific knowledge sharing.     

Reading others’ comments and public opinion poll results on social media: Social judgment and spiral of empowerment

Applying Social Judgment Theory and the Spiral of Silence, we tested the effects of online comments and public opinion polls on the public's’ latitude of acceptance of others' online comments, attitude toward a company, and willingness to speak out on Social Media. We conducted two experiments and found that the effects of online comments and public opinion polls interact with individuals' prior attitudes toward a corporation. The latitude of acceptance toward online comments and participants' willingness to speak out online increased as the comments themselves became negative only among people with negative prior attitudes. However, the change was not detected among people with positive prior attitudes. Practical and theoretical implications were further discussed.     

Social relationships and information dissemination in virtual social network systems: An attachment theory perspective

Web-based communication via social networking sites has become an integral method of communication, raising the question of whether the well-established Attachment Theory remains applicable to modern relationships. This communication shift is also likely to affect the information dissemination dynamic; i.e., how internal attachment working models relate to virtual modes of communication. Three studies (354 participants in total, median age 27) examined the applicability of Attachment Theory to web-based social network communications. Using self- report measures (Study 1) and an experimental simulation (Study 2), the results indicate that attachment security level predicts an individual’s number of social ties and willingness to initiate web-based relationships. Secure individuals emerged as best situated to become social hubs. Study 3 reveals that a decrease in avoidance scores predicts an increased willingness to deliver information to others. Anxious participants exhibited less willingness to deliver highly threatening information but more willingness to deliver neutral information to others.These findings support the applicability of attachment internal working models to predicting web-based social network communication, and suggest that Attachment Theory can be a predictor of the dynamics of web-based dissemination of information.     

Exploring the role of health literacy on attention to and recall of text-illustrated health information: An eye-tracking study

Although the use of illustrations is often recommended for audiences with limited health literacy, it is unclear how health literacy impacts the use of different online formats. The aim of this paper is therefore to investigate how health literacy influences attention to text and illustrations in online health information, and whether such attention is related to recall of information. Sixty-one participants were exposed to either text-only or text-illustrated information. Using eye tracking, we recorded attention patterns on a health webpage after which recall of information was assessed. Results showed that health literacy influenced the attention–recall relationship. For people with limited health literacy, attention to the illustrations was positively related to recall, whereas attention to the text improved recall of information in the adequate health literate group. As attention to different parts of online health information leads to different information processing routes for people with different levels of health literacy, effective health communication should consider both text and illustrations that attract attention and improve understanding of the health message.     

Designing online audiovisual heritage services: an empirical study of two comparable online video services

The purpose of this study is to seek input for a new online audiovisual heritage service. In doing so, we assess comparable online video services to gain insights into the motivations and perceptual innovation characteristics of the video services. The research is based on data from a Dutch survey held among 1,939 online video service users. The results show that online video service held overlapping antecedents but does show differences in motivations and in perceived innovation characteristics. Hence, in general, one can state that in comparison, online video services comply with different needs and have differences in perceived innovation characteristics. This implies that one can design online video services for different needs. In addition to scientific implications, the outcomes also provide guidance for practitioners in implementing new online video services.     

Trusting expert- versus user-generated ratings online: The role of information volume,valence, and consumer characteristics

The warranting principle, signaling theory, and theories of informational social influence suggest conditions when either user-generated information, or information originating from traditional experts, might be privileged online. A random sample of 1207 U.S.-based adults with Internet access completed an experiment that manipulated the source, volume, and valence of online movie ratings in order to test predictions derived from these perspectives. Results indicated that ratings volume is positively associated with trust of, reliance on, and confidence in user-generated content, as well as the congruence between one’s own and others’ opinions; that ratings source and volume interact to impact credibility perceptions, reliance on user-generated information, and opinion congruence, such that people tend to favor experts when there is low information volume, but favor user-generated information under conditions of high information volume; and that people’s opinions and behavioral intentions converge with the online ratings information to which they are exposed. In addition, these effects apply more strongly to people more conversant with user-generated content. Results indicate important theoretical extensions by demonstrating that social information online may be filtered through signals indicating its veracity, which may not apply equally to all social media users.     

Perpetuating online sexism offline: Anonymity,interactivity, and the effects of sexist hashtags on social media

Sexism and sexual harassment are not uncommon in online environments such as social networking sites, forums, and video games. This experiment investigated whether users’ anonymity and level of interactivity with sexist content on social media influenced sexist attitudes and offline behavior. Participants (N = 172) used a Twitter account that was anonymous or had personally identifying details. They were asked to share (i.e., retweet) or write posts incorporating a sexist hashtag. After exposure, participants completed two purportedly unrelated tasks, a survey and a job hiring simulation in which they evaluated male and female candidates’ resumés. Anonymous participants reported greater hostile sexism after tweeting than nonanonymous participants. Participants who composed sexist tweets reported greater hostile sexism and ranked female job candidates as less competent than those who retweeted, although this did not significantly affect their likelihood to hire.     

Incidental exposure to news: Predictors in the social media setting and effects on information gain online

Employing two studies, this paper investigates incidental exposure to news online in terms of its influence on individual learning about public affairs as well as its predictors in the social media environment. Study 1, using an experimental design, shows that incidental exposure to news has significant effects on an individual's recognition and recall of information in news stories. The effects of incidental exposure on recall are mediated by actual exposure to information in the news (spending some time on reading), suggesting gateway effects of initial exposure by accident. Employing a national survey, Study 2 finds that social media network heterogeneity and proportion of weak ties are positively associated with likelihood of incidental exposure to news online, while most variables of individual characteristics are not. The significant effects of structural factors found suggest that incidental exposure can limit consequences of selective exposure. Further implications of the findings are discussed.     

Emergency services׳ attitudes towards social media: A quantitative and qualitative survey across Europe

Various studies show that social media is used in emergencies – and that in spite of possible challenges for emergency services, beneficial use cases can be identified. However, relatively little empirical data is available regarding the attitudes of emergency services towards social media, and almost none of a comparative nature. This article summarizes the findings of a survey conducted of the EU project ‘EmerGent’ with 761 emergency service staff across 32 European countries from September to December 2014. The main aims of the survey were to explore the attitudes expressed by emergency service staff towards social media for private and organizational use as well as the levels and main factors influencing the current and likely future use of social media in their organizations. Based on our results, we discuss possible enhancements of the emergency management cycle using social media.     

Geospatial information infrastructures to address spatial needs in health: Collaboration,challenges and opportunities

Most health-related issues such as public health outbreaks and epidemiological threats are better understood from a spatial–temporal perspective and, clearly demand related geospatial datasets and services so that decision makers may jointly make informed decisions and coordinate response plans. Although current health applications support a kind of geospatial features, these are still disconnected from the wide range of geospatial services and datasets that geospatial information infrastructures may bring into health. In this paper we are questioning the hypothesis whether geospatial information infrastructures, in terms of standards-based geospatial services, technologies, and data models as operational assets already in place, can be exploited by health applications for which the geospatial dimension is of great importance. This may be certainly addressed by defining better collaboration strategies to uncover and promote geospatial assets to the health community. We discuss the value of collaboration, as well as the opportunities that geographic information infrastructures offer to address geospatial challenges in health applications.     

Health information privacy concerns,antecedents, and information disclosure intention in online health communities

This study explores the antecedents and consequences of health information privacy concerns in online health communities by integrating the dual calculus and protection motivation theories. On the basis of survey data from 337 users, health information privacy concerns, together with informational and emotional support, significantly influence personal health information (PHI) disclosure intention. Privacy concerns are negatively influenced by two coping appraisals (i.e., response efficacy and self-efficacy) and positively affected by two threat appraisals (i.e., perceived vulnerability and perceived severity). The perceived health status differentially moderates the effects of privacy concerns and informational support on the PHI disclosure intention.     

Social media and mental health in democracy movement in Hong Kong: A population-based study

Social media use has proliferated in the past ten years and studies are beginning to investigate the associations of social media use with political movements and mental health. This study extends this literature by testing a novel hypothesis that social resource loss on social media (e.g., “unfriending”) may be associated with increased symptoms of depression and anxiety in social upheaval. A population-based sample of 1,208 Chinese Hong Kong citizens (mean age = 46.89; 52.4% female) was recruited by random digit dialing in February 2015, two months after the conclusion of the Umbrella Movement in Hong Kong. Respondents reported social resource loss on social media, and anxiety and depressive symptoms. Hierarchical regression analyses revealed that social resource loss on social media was positively associated with depressive symptoms but not anxiety symptoms. Age moderated the positive association between social resource loss on social media and depressive symptoms. Simple slope tests revealed that the association was significant only among middle-aged (39–55 years) and older (≥56 years) adults but not younger (18–38 years) adults. The current findings shed light on the role of social media in mental health during political movements across different age groups.     

Source does matter: Contextual effects on online media-embedded health campaigns against childhood obesity

Provocative messages targeting childhood obesity are a central means to increase problem awareness. But what happens when different online media platforms take up the campaign, comment, re-contextualize, and evaluate it? Relating to preliminary findings of persuasion research, we postulate that source credibility perceptions vary across types of online media platforms and contextualization of the message. Individual characteristics, in particular weight-related factors, are assumed to influence message effects. A 3 (media type: blog, online news, Facebook) × 2 (reinforcement versus impairment context) experimental design with students (N = 749) aged between 13 and 18 years was conducted. Results show an interaction between media type and argumentation for affective self-perceptions of weight. Self-relevance varies based on different source credibility perceptions. Overall, campaign re-contextualization of provocative messages may result in negative persuasion effects and needs to be considered in campaign development.     

Social impacts in social media: An examination of perceived truthfulness and sharing of information

Twitter, Facebook, and other social media display the combined opinion of users as collective opinion. The purpose of the work reported here was to examine how collective opinion might influence the perceived truthfulness and the sharing likelihood of health-related statements on social media. Experiment 1 revealed that, when evaluating the truthfulness of a statement, participants adopted the collective truthfulness rating associated with the statement. Similarly, Experiment 2 showed that the likelihood that participants would share a statement followed the collective sharing likelihood associated with the statement. These social impacts were extensive, taking place for statements perceived as true, debatable, and false. These results contribute new insights into how people perceive and share information on social media as well as how collective opinion might affect the quality of information on social media.     

Social networking and digital gaming media convergence: Classification and its consequences for appropriation

Within the field of Information Systems, a good proportion of research is concerned with the work organisation and this has, to some extent, restricted the kind of application areas given consideration. Yet, it is clear that information and communication technology deployments beyond the work organisation are acquiring increased importance in our lives. With this in mind, we offer a field study of the appropriation of an online play space known as Habbo Hotel. Habbo Hotel, as a site of media convergence, incorporates social networking and digital gaming functionality. Our research highlights the ethical problems such a dual classification of technology may bring. We focus upon a particular set of activities undertaken within and facilitated by the space—scamming. Scammers dupe members with respect to their ‘Furni’, virtual objects that have online and offline economic value. Through our analysis we show that sometimes, online activities are bracketed off from those defined as offline and that this can be related to how the technology is classified by members—as a social networking site and/or a digital game. In turn, this may affect members’ beliefs about rights and wrongs. We conclude that given increasing media convergence, the way forward is to continue the project of educating people regarding the difficulties of determining rights and wrongs, and how rights and wrongs may be acted out with respect to new technologies of play online and offline.

Social presence in relation to students' satisfaction and learning in the online environment: A meta-analysis

Social presence, the ability to perceive others in an online environment, has been shown to impact student motivation and participation, actual and perceived learning, course and instructor satisfaction, and retention in online courses; yet very few researchers have attempted to look across contexts, disciplinary areas, or measures of social presence. This meta-analysis allowed us to look across these variables of the primary studies and identify the pattern of student outcomes (e.g., perceived learning and satisfaction) in relation to social presence through scrutiny of differences between the studies. The results showed a moderately large positive average correlation between social presence and satisfaction (r = 0.56, k = 26) and social presence and perceived learning (r = 0.51, k = 26). Large variation among correlations (86.7% for satisfaction and 92.8% for perceived learning, respectively) also indicated systematic differences among these correlations due to online course settings. We found that (a) the strength of the relationship between social presence and satisfaction was moderated by the course length, discipline area, and scale used to measure social presence; and (b) the relationship between social presence and perceived learning was moderated by the course length, discipline area, and target audience of the course. Implications and future research are discussed.