基于人性化网站界面设计的用户建模

为了能够实现网站界面风格的人性化和和谐化,通过对部分用户的调查来研究用户因素和网页界面因素之间的相互关系,并从错综复杂的用户和网页界面因素中提取起决定性作用的因素.基于这些决定性因素,用神经网络的方法建立了一个用于个性化网站界面风格和布局设计的用户模型.利用所建立的模型设计了一个针对老年人的网页界面,经过测试验证,此模型能收到良好的效果,提高了用户对网站界面风格和布局的整体满意度.     

新型动态网站模型研究

针对网络用户对网站内容和结构的动态性的需求,基于AJAX技术异步请求与响应的特性,利用MVC设计模式,在.NET平台中建立了一个动态网站模型。动态网站模型设计了灵活的版块和模板,不仅具有传统动态网页信息及时更新的特点,还增加了内容和页面布局的动态调整,可用于建设内容丰富、关注焦点需动态变化的网站。网站具有很强的扩展性和高效的灵活性。     

基于卡片的网页设计在购物类网站中的应用

文章对购物类网站界面的现状进行分析,探究卡片式网页设计的缘起及其在购物类网站中的应用趋势。分析如何更好地运用卡片元素,实现购物类网站形式与内容的统一,提供更好的用户体验。通过采用归纳法、案例分析法对部分购物类网站界面进行研究比较,得出基于卡片式的网页设计所具有的优势,并得出卡片式网页设计的三个基本要素:卡片内信息的融合、卡片的布局与大小、卡片内外边距。     

浅析基于Photoshop的网页页面设计方法与流程

互联网应用的飞速发展与普及,使网页设计形成了一个新兴领域,网站界面设计受到越来越多企业及开发者的重视,使用Photoshop来设计美观、简洁的网页界面是大部分专业设计师和爱好者的首选,本文通过网站页面设计前期的需求分析、以及使用Photoshop对网页中各元素的设计技巧、页面的整个结构布局的设计,全面的阐述了使用Photoshop设计网页页面的方法与流程。     

浅谈色彩在网页设计中的应用

色彩是形成网页界面风格的最重要的组成部分,设计精良的网站离不开合理而统一的色彩设计。本文将重点对色彩的知识、网页色彩搭配规律、网页色彩设计要点进行描述。     

基于Joomla的精品课程网站建设

精品课程网站的建设质量直接决定了课程的教学效果。本文基于Joomla开源框架,利用PHP脚本技术,使用My SQL数据库,以Apache作为服务器,并结合div+css技术设计网页界面,开发了一个广泛应用于教学的精品课程网站。最后,以《网页制作》精品课程网站为例进行用户研究,验证了基于Joomla开源框架开发精品课程网站的有效性和用户满意度。     

关于网页设计与制作技术的探讨

网页设计与制作有自身的原理和方法,该文根据网页设计的特殊性,结合实际的建网经验,引出了网页界面设计原则。并从网页界面的体系结构、页面布局介绍了网页制作技术,最后深入分析了网站的统一版面技术、页面元素定位技术及交互操作技术。     

网站自动生成器的设计和实现

本文设计并实现了一个集成的网站开发工具WSAG(网站自动生成器)。它为用户提供友好的设计界面，把用户的交互式的描述信息分类后存入后台数据库，在需要时通过对数据库中的数据进行选取，使用预先定义的网页模板，从而生成整个网站的HTML代码文件。     

嵌入式测试系统GUI自定义模式的实现

随着国内外测试仪器使用的日益广泛,使用环境日趋复杂多样,客户的要求不断提高,对测试仪器的界面要求日趋向Windows界面看齐。通过对Windows系统平台下桌面属性、窗口样式和存储方式的分析和研究,在无操作系统型嵌入式平台中。提出了一种界面风格用户自定义的设计方法,从而提高了系统界面风格的灵活性,为用户的使用提供了方便。最终在一款数字存储示波器（DSO）上成功实现了用户自定义界面风格的保存和装载。     

浅谈网页设计中页面的布局方式

随着网页制作技术和浏览者需求的提高,网页设计被赋予了许多新的内容。网页布局的合理与否成为影响网站的重要因素,本文阐述了常见的网页布局类型,重点介绍了常用的两种网页布局方式:表格布局及DIV+CSS布局,并对两种布局方式进行了比较。     

Online stickiness: its antecedents and effect on purchasing intention

Website stickiness, the website's ability to retain online customers and prolong his/her duration of each stay, is one of the key factors to e-commerce success. However, how to make customers stick around is still unclear to online retailers. This paper examines the antecedents as well as effect of customer's intention to stick on a website. A model is developed and tested using a survey of 434 web users. The results confirm that the web user's willingness to stick to a website is a strong predictor of his/her intention to transact. Web managers thus need to put emphasis on the creation of the website stickiness. The results of this study also suggest that the formation of the stickiness is affected by web user attitude towards a website, trust in a website and the quality of website content. Implications of these findings are discussed for researchers and practitioners.     

Personalized clothing recommendation combining user social circle and fashion style consistency

With the rapid expansion of social networks and fashion websites, clothing recommendation has attracted more attention of researchers, since various web data bring opportunities for recommender systems to solve the problems of cold start and sparsity. For clothing recommender system, user social circle and fashion style consistency of clothing items are two important factors, which have critical impacts on user decision making. In this paper, two practical problems are considered: how to visually analyze fashion style consistency between clothing items and how to implement personalized clothing recommendation by combining user social circle and fashion style consistency. To address the first problem, a Siamese Convolutional Neural Network (SCNN) with a novel sampling strategy is employed to measure the fashion style consistency of clothing items. It can learn a feature transformation from clothing images to a latent feature space, where the representations of clothing items with similar styles locate closer than those with different styles. For the second problem, three social factors (i.e., personal interest, interpersonal interest similarity and interpersonal influence) and fashion style consistency are fused into a unified personalized recommendation model based on probabilistic matrix factorization (PMF). To comprehensively evaluate our model, extensive experiments have been conducted on two real world datasets collected from a popular social fashion website, which demonstrate the effectiveness of the proposed method for personalized clothing recommendation.     

Online stickiness: its antecedents and effect on purchasing intention

Website stickiness, the website's ability to retain online customers and prolong his/her duration of each stay, is one of the key factors to e-commerce success. However, how to make customers stick around is still unclear to online retailers. This paper examines the antecedents as well as effect of customer's intention to stick on a website. A model is developed and tested using a survey of 434 web users. The results confirm that the web user's willingness to stick to a website is a strong predictor of his/her intention to transact. Web managers thus need to put emphasis on the creation of the website stickiness. The results of this study also suggest that the formation of the stickiness is affected by web user attitude towards a website, trust in a website and the quality of website content. Implications of these findings are discussed for researchers and practitioners.     

探讨基于认知心理学的网站交互设计原则

网站有着很强的交互性,与传统的报纸及电视媒体等均有很大的不同,可以与用户进行实时的交流,因此网站设计应充分考虑网站的交互性,才能发挥出网站独特的魅力,但是目前网站网页设计从很大程度还停留在平面设计的层次上。文章从认知心理学的角度研究网站交互设计的原则。将认知心理学中的观点引入到网站交互设计中,更深入的了解用户使用网站的特点及需求,提出网站交互设计的原则,以期能为网站设计的起到一点指导作用。     

Measuring website quality: asymmetric effect of user satisfaction

Website quality measurement tools have been largely static and have struggled to determine relevant attributes of user satisfaction. This study compares and contrasts attributes of user satisfaction based on usability guidelines seeking to identify practical easy-to-administer measurement tools. The website users assessed business school homepages according to six criteria and fulfilled a randomly assigned yet typical task. After completing the task, respondents assessed the same six website quality/satisfaction criteria again. The consumer–product relationship seems similar to the link between a user and a website. User satisfaction, just like consumer satisfaction, is asymmetric and non-linear. Content and navigation have been identified as key ingredients when users judged website quality, alerting web designers and website practitioners to focus more closely on those attributes. Similar lessons can be drawn for marketing professionals, who typically supervise or determine the content, structure and other website facets.     

校内课程信息检索网站的设计与开发

本研究的目的是设计与开发一套整合各大高校课程信息的网站。在该网站设计过程中,首要注重的是功能性,其次是网站设计的风格和布局,最后是用户的个性化定制和服务。网站采用apache＋mysql＋php的经典组合进行各项能的实现。     

User requirements of social media for the elderly: a case study in Taiwan

Numerous researchers have proposed website design norms that are suitable for the elderly. However, in the design of community platforms, elderly users were not considered in social media usage. Young and middle-aged people are the main targets in several social media platforms. To co-ordinate the digital lives of elderly users, the emphasis in this study was to determine the problems and to search for solutions. The real requirements and proper solutions for the elderly were integrated by analysing possible factors. This study is an anthropological user centred approach, to explore the verbal behaviour of senior citizens while they accessed Facebook. Facebook, which is a social media platform with a multilingual language interface, is currently used worldwide and served the purpose of an experimental base for this research. By determining the user environments that are suitable for the elderly, including web page accessibility, interface design and real social life transformation, this article proposes the factors for a social media website, the factors for the elderly to use social media platforms, a social media platform design that can be easily used by the elderly and design factors suitable for the elderly.     

Web Acceptance Model (WAM): Moderating effects of user experience

Our study empirically examined how Davis's Technology Acceptance Model (TAM) helped managers predict a user's intention to revisit a website and how this changed over time as a user gained experience of the Internet and the website. The user's experience of the website played a moderating role. For less experienced users, perceived ease of use was found to be a more important factor in deciding to revisit the website, whereas perceived usefulness had more effect on more experienced users. Thus, web designers can identify and remove web factors that hinder user acceptance and address underlying obstacles to post-adoption usage.     

基于用户HTTP行为分析的网站分类研究

为了降低网站分类处理的计算量和使分类结果能够反映用户的行为规律,将URL前缀相同的网页合并为一个处理单位,并从用户的HTTP访问行为中提取用于网站分类的特征,最后针对省级区域性网络数据规模大的特点,采用可伸缩性决策树算法,从河南省教育科研计算机网用户访问的网站中提取出新闻类网站、资源共享类网站和通讯类网站.该方法与传统的网站分类方法相比,不需要逐个分析网页内容,适合处理大规模数据.     

面向个性化站点的用户检索意图建模方法

针对个性化站点较少考虑用户检索意图的问题,提出结合交叉信息熵和词语特征信息的关键词提取方法以及结合余弦相似度和加权海明距离的文本排序方法,旨在不需要用户任何反馈的条件下,为用户推荐更满意的检索结果。通过过滤用户请求个性化站点时的访问地址,获取用户浏览的网页文本内容,从中提取能够表示用户检索意图的关键词集进行重新检索后对检索结果排序,最后将排序后的结果作为推荐模块返回给用户。实验表明,利用该方法获得的查询推荐结果能够更加符合用户检索意图,提供更好的用户体验。