Privacy,trust and control: Which relationships with online self-disclosure?

A number of studies have examined the relationship between privacy concerns, perceived control over information, trust and online self-disclosure, highlighting different points of view to understand this connection. This paper intends to compare these different models of explanation for self-disclosure behaviors in online social networks. Three different hypotheses are verified, using mediation and moderation analyses. The results allow underling the effect of the interaction between privacy concerns and trust on online self-disclosure, along with the absence of a direct influence of privacy concerns on disclosure itself. The results suggest practical implications for online social network providers, most of all with regard to privacy policies in online environments.     

The moderating role of income on consumers’ preferences and usage for online and offline payment methods

In this paper we examine consumer attitudes towards a payment method, which is a key factor affecting the probability of completing a transaction offline and online. More specifically, we constructed a model that surveyed the offline and online usage of prepaid e-cash, debit cards, credit cards and cash. User perceptions of the attractiveness of e-cash and various traditional payment means were also empirically assessed. Consumer attitudes towards a payment technology were found to be influential on users’ perceptions in both online and offline environments. User perceptions of offline purchases with a payment technology had significant and positive effects on the corresponding online usage perceptions. The effects of our research model are contingent on the income level of users. Our findings have significant implications, as they could help shed light on why consumers abandon their shopping carts and do not complete their transactions, which could potentially play a significant role when it comes to designing applications targeting sspecific consumer segments.     

Advergame speed influence and brand recall: The moderating effects of brand placement strength and gamers’ persuasion knowledge

This study explores the effect of advergame speed, brand placement strength and consumers’ persuasion knowledge on brand recall from the perspectives of attention and elaboration. Results show that low-speed advergames result in high brand recall as compared to high-speed advergames. A two-way interaction effect between advergame speed and brand placement strength reveals that for a low-speed advergame, a prominent brand placement results in higher brand recall than a subtle brand placement; for a high-speed advergame, there is no difference in brand recall between a prominent brand placement and a subtle brand placement. Further, for a low-speed advergame with prominent brand placement, subjects with high persuasion knowledge report higher brand recall than subjects with low persuasion knowledge. However, for a high-speed advergame with prominent brand placement, there is no difference in brand recall between subjects with high persuasion knowledge and subjects with low persuasion knowledge. Implications are provided.     

The impact of psychological climate on employees’ innovative use of information systems: The moderating role of goal orientation

The objectives of this study are to investigate climates that could facilitate innovative use of information systems (IS), and to examine how psychological climate and individual goal orientation interact to promote employees’ innovative IS use. A total of 174 questionnaires were collected from enterprise resource planning (ERP) users from nine firms in China. Hierarchical regression analysis was used to test the research hypotheses. The empirical results suggest that (1) psychological climates (psychological autonomy climate and psychological innovation climate) are positively associated with IS users’ innovative use, (2) avoidance orientation weakens the relationship between psychological autonomy climate and innovative use, (3) learning orientation weakens the relationship between psychological innovation climate and innovative use, and (4) learning orientation strengthens the relationship between psychological autonomy climate and innovative use. This study contributes to IS literature by identifying psychological climate as a critical antecedent of innovative use. The findings also fulfil an identified need for more empirical studies of the combined effect of individual and environmental factors on employees’ innovative behaviour in the workplace, especially in the context of IS innovation.     

Integrated information environment or matrix of control? The contradictory implications of information technology

This paper examines the extent to which information technology deployed in work processes facilitates changes in forms of control and forms of organizing. A field study of a single organization that implemented information technology in its production process is presented as an empirical investigation of these issues. The findings indicate that information technology reinforced established forms of organizing and facilitated an intensification and fusion of existing mechanisms of control. While debunking the technological imperative once again, the results also provide a number of insights into the contradictory implications of computer-based work and control in organizations. In particular, this paper shows that when information technology mediates work processes, it creates an information environment, which while it may facilitate integrated and flexible operations, may also enable a disciplinary matrix of knowledge and power. These findings and their implications for forms of control, forms of organizing, and professional practice are discussed.     

The effects of relationship benefit on relationship quality and store loyalty from convergence environments—NPS analysis and moderating effects

The primary concern of CRM is core customers from convergence environments. They show such passionate partnership with the company that they actively put forth their opinion to improve products and service through voluntary pro-company activities and participate in the development of new products through open innovation. Therefore, the top priority of a company should be given to defining its core customers and accurately understanding and managing them, which would contribute to the growth of the company. This study has the purpose to identify net promoter score (NPS) of company by adopting index that evaluates the degree of customer loyalty to the company in judging the relationship of company and customer, and later on establish strategy to increase the number of loyal customers by classifying customers by the score. It has become more important nowadays how to manage a long-term customer relationship, for it can assure the company of increased income in spite of steep competition with rival companies. Therefore strong customer relationship is an important means of proving the company with competitive edge and maximizing company income. In addition, as NPS serves as adjustment variable, net promoters were analyzed to contribute to store loyalty significantly. The way for bookstore ‘A’ to grow as a company with potential for future growth would be re-establish customers through one more in-depth analysis of customers as well as seek for methods to raise NPS.     

New members’ online socialization in online communities: The effects of content quality and feedback on new members’ content-sharing intentions

Online communities’ viability and success are dependent on current members’ active participation and content contribution, as well as on the sustainable community registration of new members. Based on the member-life cycle perspective, this study attempted to discover mechanisms that might be employed to increase new members’ community participation. This study focused on user-generated content (UGC) sharing. The results of this study suggest that UGC quality gaps that exist between current and new members are important factors that might affect new members’ socialization. In addition, the results demonstrated that feedback provided by members can affect new members’ participation when UGC quality gaps exist. The results revealed that new members preferred an equivalent UGC community to either a superior or inferior community when they were unable to derive benefits from those communities. However, an investigation of the types of feedback provided revealed that new members expressed preferences for superior UGC communities to obtain learning opportunities and expressed preferences for inferior UGC communities to develop social relationships. This study can help researchers better understand how UGC communities’ elements can affect new members’ behaviors. In addition, the results can help community managers devise differentiated approaches.     

Is online trust and trust in social institutions associated with online disclosure of identifiable information online?

This study investigated the association between trust in individuals, social institutions and online trust on the disclosure of personal identifiable information online. Using the Internet attributes approach that argues that some structural characteristics of the Internet such as lack of social cues and controllability are conducive to a disinhibitive behavior it was expected that face to face trust and online trust will not be associated. In addition, it was expected that from the three components of trust, online trust only will be associated with the disclosure of identifiable personal information online. A secondary analysis of the 2009 Pew and American Life of Internet users (n = 1698) survey was conducted. In contrast with the Internet attribute approach the effect of trust in individuals and institutions was indirectly associated with the disclosure of identifiable information online. Trust in individuals and institutions were found to be associated with online trust. However, online trust only, was found to be associated with the disclosure of personal identifiable information. While trust online encourages the disclosure of identifiable information, perception of privacy risks predicted refraining from posting identifiable information online. The results show a complex picture of the association of offline and online characteristics on online behavior.     

The effect of Facebook use on office workers’ job performance and the moderating effects of task equivocality and interdependence

As office workers’ use of social networking sites (SNSs) has increased, so has research interest in the effect of SNS use on job performance. The present study employs data collected from South Korean office workers to examine how the use of the SNS Facebook affects job performance and to investigate the moderating effects of task characteristics (task equivocality and task interdependence). The results show that Facebook use for work has a positive effect on job performance, although the time spent on Facebook use does not have a significant effect on job performance. Moreover, task interdependence is associated with a decrease in the effect of Facebook use for work on job performance. In other words, task interdependence has a negative moderating effect on the impact of Facebook use for work on job performance. The reason is that Facebook is particularly advantageous for enhancing performance in tasks where the level of interdependence is low because it is a medium with relatively low synchrony and is unsuitable for one-to-one relationship building. This study has implications for companies that are concerned about formulating policies related to employees’ use of SNSs.     

The amount of information and the volume of ‘information tare’

A distinction is suggested between the notions ‘information tare’, the role of which is played by the signals or letters forming the message, and ‘information’, which may be contained in such messages. It is shown that Shannon's definition of the amount of information is, in fact, the definition of the volume of information tare, whereas the amount of information itself may be measured as the volume of information tare of the maximally compact message used for its recording. This allows one to express both the volume of information tare, H, and the amount of information, B, in the same units of measurement–bits–and for any message B≤H. Some consequences of these views are analysed.     

Do online reviews affect product sales? The role of reviewer characteristics and temporal effects

Online product reviews provided by consumers who previously purchased products have become a major information source for consumers and marketers regarding product quality. This study extends previous research by conducting a more compelling test of the effect of online reviews on sales. In particular, we consider both quantitative and qualitative aspects of online reviews, such as reviewer quality, reviewer exposure, product coverage, and temporal effects. Using transaction cost economics and uncertainty reduction theories, this study adopts a portfolio approach to assess the effectiveness of the online review market. We show that consumers understand the value difference between favorable news and unfavorable news and respond accordingly. Furthermore, when consumers read online reviews, they pay attention not only to review scores but to other contextual information such as a reviewer’s reputation and reviewer exposure. The market responds more favorably to reviews written by reviewers with better reputation and higher exposure. Finally, we demonstrate that the impact of online reviews on sales diminishes over time. This suggests that firms need not provide incentives for customers to write reviews beyond a certain time period after products have been released.

How does Internet information seeking help academic performance? – The moderating and mediating roles of academic self-efficacy

Although researchers tend to agree that Internet is a good source for learning and research, little empirical data has substantiated this claim by specifically linking time and effort spent on the Internet for school related information seeking to academic performances. This research investigates the relationship between vocational high school students’ information seeking activities on the Internet, academic self-efficacy, and academic performance. We propose that academic self-efficacy both mediates and moderates the relationship between Internet information seeking and academic performance. Using survey data from 295 vocational high school students in Taiwan, we found that the positive effect of Internet information seeking to students’ academic performance is mediated through academic self-efficacy. Academic self-efficacy, at the same time, moderates the relationship between Internet information seeking to academic performance such that students’ with low academic self-efficacy benefit more from Internet information seeking in regard to their academic performance. We discussed the implications of our findings and provided future directions for research.     

The dark side of the boon? Credibility,selective exposure and the proliferation of online sources of political information

While the media industry may consider credibility its most valuable asset, scholars suggest there is a potential “dark side” to credibility: Perceptions of credibility of a source lead to selective exposure and selective avoidance, and both lead to increased fragmentation and polarization of social and political views. The link between credibility and selective exposure and avoidance has not received much academic attention, therefore this study employed a survey of politically interested Internet users during the 2008 presidential campaign to test the influence of credibility and reliance on selective exposure and avoidance after controlling for demographic and political factors. This study found little evidence of a dark side to credibility. Respondents who judge blogs as credible search for information that supports their point of view, as well as challenges their opinions.     

The role of disclosure of personal information in the evaluation of risk and trust in young peoples’ online interactions

This study examined the relationship between the evaluation of risk, trust and disclosure of personal information in young peoples’ online interactions. A series of 18 focus groups were conducted with young people aged 9–19 years old. The results suggested that the majority of young people have a high level of awareness of the risks and potential outcomes associated with their online behaviour. Participants perceived disclosure of personal information to be important for the development of online relationships, and discussed associated strategies for evaluating trust and verifying identity. The study suggests that the perceived benefits associated with the disclosure of personal information and interacting with ‘strangers’ online may outweigh the perceived risks associated with these behaviours as the result of the importance of peer relationships and the exploration of identity during adolescence. Identified age-related differences and similarities in relation to the themes are explored, and areas for future research discussed.     

Investigating the nonlinear and conditional effects of trust—The new role of institutional contexts in online repurchase

Trust is paramount to developing and maintaining long-term relationships in all stages of the customer lifecycle, including the repurchase stage. This research goes beyond the simple finding documented in the extant trust literature that the effect of trust will diminish. It sheds light on the role of institutional contexts and develops a nuanced understanding of the boundary conditions under which trust operates in the repurchase stage, where knowledge-based trust becomes more predominant. Drawing on a different theoretical tenet, prospect theory, we find that customers exhibit distinctively different transaction intentions in the two perceptual conditions of high and low trust in institutional contexts. Specifically, the nonlinear relationship between trust and repeat online transaction intention is inverted U-shaped curvilinear when trust in institutional contexts is high, but is U-shaped when trust in institutional contexts is low. With data collected from both e-commerce and mobile banking contexts using two different measures of institutional contexts, we employed a new and advanced latent moderated structural (LMS) equations approach for analysis and provided robust results. Our findings largely confirm the hypotheses and offer theoretical, methodological, and practical implications.     

Looks familiar,appears more valid? The moderating role of computer-supported warnings between information repetition and decision outcome

The purpose of this study is to understand whether warning messages help decision-makers recognise redundancy bias and reduce the effects of such bias during exposure to redundant information. We proposed a mechanism to reduce the effect of redundancy bias by presenting computer-supported warning messages during the decision process as a debiasing method, and tested this method via a longitudinal experiment with 108 subjects. Warnings could serve as an effective reminder of the presence of redundancy bias and reduce irrational increases in confidence. Further, these warnings could encourage people to carefully consider and adjust their decisions. The results showed that redundancy leads to repeated statements being rated as more valid than non-repeated statements. As predicted, with the help of the warnings, the participants were able to carefully reconsider and adjust their decisions, and they were somewhat satisfied with this feature.     

Complements and substitutes in online product recommendations: The differential effects on consumers’ willingness to pay

Online product recommendations have been shown to influence consumers’ preferences and purchasing behaviors for recommended products. However, it remains an open empirical question whether and how recommendations of other products affect a consumer’s economic behavior for a focal product. In many e-commerce websites, a product is presented with co-purchase and co-view recommendations, which potentially contain complementary and substitutable products, respectively. Very little research has explored differential effects of recommending complementary and substitutable products. In this study, we explore how types of other recommended products impact consumers’ willingness to pay for a focal product through interactions with prices of recommended products and consumers’ decision stages. We conducted a 2³ randomized factorial experiment as well as two 2 × 2 experiments to examine these issues. Experimental results provide evidence that there is a significant interaction effect between the recommendation type and decision stage, which highlights the importance of recommendation timing on e-commerce platforms. Furthermore, it also illustrates that the effect of recommending complementary vs. substitutable products is subject to contextual factors such as consumers’ decision stages. Results of our study have significant implications for the design and application of online recommender systems.     

Basic navigation,guidance and control of an Unmanned Surface Vehicle

This paper discusses the navigation, guidance and control (NGC) system of an Unmanned Surface Vehicle (USV) through extended at sea trials carried out with the prototype autonomous catamaran Charlie. In particular, experiments demonstrate the effectiveness, both for precision and power consumption, of extended Kalman filter and simple PID guidance and control laws to perform basic control tasks such as auto-heading, auto-speed and straight line following with a USV equipped only with GPS and compass.