A systematic planning approach to implementing total quality management through quality function deployment technique

On the basis of reinvestigating into the philosophy of TQM and its management practice, this paper puts forward a systematic planning approach to implementing TQM during the product design/development process through quality function deployment (QFD) technique.     

A computerized quality function deployment approach for retail services

Product and service quality can only be effectively improved when the most important needs of customers are satisfied. Quality Function Deployment (QFD) is an approach used to guide R&D, manufacturing, and management toward the development of products and services that satisfy the needs of consumers. The QFD operations are performed by way of a diagram called the House of Quality (HOQ). The HOQ contains information about the customers' needs (what), mechanisms to address these needs (how), and the criterion for deciding which “what” is the most important and which “how” provides the greatest customer satisfaction. A less familiar application of QFD is for the improvement of retail services. When QFD is applied to retail services, a computerized HOQ approach becomes integral to the process for providing continuous, iterative quality improvement. The objective of this research is to develop a formal QFD methodology for the retail industry and to build a computerized retail QFD system. The system provides a HOQ architecture for specifying and analyzing the customers' needs, deriving improvement strategies, and formalizing records of progress. Furthermore, two ranking methods that apply customer satisfaction theory are used to assist managers improve retail services. This system provides an integrated workbench for building retail HOQs and designing retail service strategies.     

An integrated linguistic-based group decision-making approach for quality function deployment

Quality function deployment (QFD) is a well-known customer-driven approach for new or improved product/service design and development to maximize customer satisfaction. A typical QFD analysis process involves a series of group decision-making (GDM) processes, such as determination of the importance of customer requirements (CRs), the relationship between CRs and engineering characteristics (ECs), and the correlation among ECs. Properly handling these GDM processes is essential because it will significantly affect the prioritization of ECs, the target value setting of ECs, and the following deployment phases of QFD. Due to different personal experiences and/or lack of sufficient knowledge and information, decision-makers who participate in the QFD analysis process tend to provide their opinions by using different types and multi-granularity linguistic information, which are inherently vague and imprecise. Unlike most of the previous studies, which excessively rely on fuzzy approaches, this study proposes an integrated linguistic-based GDM approach, which can compute with words directly and avoid the risk of loss of information, to cope with multiple types and multi-granularity linguistic assessments given by a group of decision-makers in QFD activity process. Finally, a numerical example is taken to illustrate the applicability of the proposed approach. The linguistic-based approach can effectively manage the imprecise and vague input information in QFD and facilitate decision-making in product design and development.     

Development of a usability evaluation framework with quality function deployment: From customer sensibility to product design

The aim of this research was to develop a usability evaluation model based on customer sensation using quality function deployment (QFD), which evaluates the relationship between consumer sensation and usability among the physical design factors of dishwashers. Four aspects of the evaluation model were analyzed with QFD: overall sensation factors, detail sensation factors, usability evaluation factors, and physical design factors of products in 3 sequential processes. The sensation evaluation factors and the usability evaluation factors were created from the results of the sensation and usability tests. Moreover, experts and manufacturers were involved in selecting the physical design factors. With the evaluation model using these 4 aspects, physical design factors influencing user sensation were generated. These factors were Label Icon, Rack Size, Shape of Knob, and LCD size. In addition, the degree of influences was tested and design guidelines derived from the final physical design factors were generated. © 2009 Wiley Periodicals, Inc.     

Fuzzy measurable house of quality and quality function deployment for fuzzy regression estimation problem

In present competitive environment, it is necessary for companies to evaluate design time and effort at the early stage of product development. However, there is somewhat lacking in systemic analytical methods for product design time (PDT). For this end, this paper explores an intelligent method to evaluate the PDT. At the early development stage, designers are short of sufficient product information and have difficulty in determining PDT by subjective evaluation. Thus, a fuzzy measurable house of quality (FM-HOQ) model is proposed to provide measurable engineering information. Quality function deployment (QFD) is combined with a mapping pattern of “function → principle → structure” to extract product characteristics from customer demands. Then, a fuzzy support vector regression machine (FSVRM) model is built to fuse data and realize the estimation of PDT, which makes use of fuzzy comprehensive evaluation to simplify structure. In a word, the whole estimation method consists of four steps: time factors identification, product characteristics extraction by QFD and function mapping pattern, FSVRM learning, and PDT estimation. Finally, to illustrate the procedure of the estimation method, the case of injection mold design is studied. The results of experiments show that the fuzzy method is feasible and effective.     

Supporting design through the strategic use of shape grammars

This paper is concerned with the early processes of design, particularly in the context of spatial arrangements. We are interested in the strategies that a designer uses in order to achieve success and with the opportunities that might exist for computer support. The technical device that provides the focus for the work is the concept of a shape grammar. The investigation that has taken place has looked at certain opportunities that might exist for building support systems employing shape grammars and the implications that they might have for the strategic level of design. From the exploration we conclude that the use of shape grammars to expand the strategies available to a designer and to provide computational support for exploring the implications of employing given sets of design rules is promising. Moreover, we have already identified a number of directions in which the research should be taken further.     

Improving quality function deployment analysis with the cloud MULTIMOORA method

Quality function deployment (QFD) is a quality guarantee method extensively used in various industries, which can help enterprises shorten the product design period and enhance the manufacturing and managing work. The task of selecting important engineering characteristics (ECs) in QFD is crucial and often involves multiple customer requirements (CRs). In this paper, a modified multi‐objective optimization by ratio analysis plus the full multiplicative form (MULTIMOORA) method based on cloud model theory (called C‐MULTIMOORA) is developed to determine the ranking order of ECs in QFD. First, the linguistic assessments provided by decision makers are transformed into normal clouds and aggregated by the cloud weighted averaging operator. Then, the weights of CRs are determined based on a maximizing deviation method with incomplete weight information. Finally, the importance of ECs is obtained using the C‐MULTIMOORA method. An empirical case conducted in an electric vehicle manufacturing organization is provided together with a comparative analysis to validate the advantages of our proposed QFD model.     

Object - oriented databases for quality function deployment and Taguchi methods

In this paper, Object-Oriented Databases are proposed as being a new tool for Quality Function Deployment (QFD) and Taguchi Methods. Quality Function Deployment can help identify key product or process concerns with respect to customer requirements. Taguchi Methods, such as using Design of Experiments (DOE), can help identify what product or process relationships truly exist, their relative strengths and the nature of the relationship. In order to implement these two powerful quality control techniques for assuring that customer requirements are consistently met, a well organized information is required. Object-Oriented Databases are able to store, organize and manipulate both, the customer requirements and the product information for the performance of QFD and DOE.     

A new integrated approach for engineering characteristic prioritization in quality function deployment

As a customer-driven quality improvement tool, quality function deployment (QFD) can convert customer requirements (CRs) into appropriate engineering characteristics (ECs) in product design and development. However, the conventional QFD method has been criticized for a variety of drawbacks, which limit its efficiency and potential applications. In this study, a new QFD approach integrating picture fuzzy linguistic sets (PFLSs) and the evaluation based on distance from average solution (EDAS) method is proposed for the determination of ranking order of ECs. The PFLSs are utilized to express the judgements of experts on the relationships among CRs and ECs. Then, the EDAS method is extended under picture fuzzy linguistic environment for the prioritization of the ECs identified in QFD. Moreover, a combined weighing method based on technique for order of preference by similarity to ideal solution (TOPSIS) and maximum entropy theory is established to calculate the weights of experts objectively. Finally, a product-service system design is provided to illustrate the effectiveness of the proposed QFD approach. The result shows that the manufacturer should pay more attention to “Meantime before failure”, “Warning feature” and “Quality of product manual”. Feedback from domain experts indicates that the integrated approach being proposed in this paper is more suitable for assessing and prioritizing ECs in QFD.     

Fuzzy cognitive map based quality function deployment approach for dishwasher machine selection

The traditional quality function deployment (QFD) approach deals with the weights of customer requirements (CRs), relationships among CRs and design requirements (DRs), correlation among DRs by using crisp values. This paper uses fuzzy numbers to improve the drawbacks of the traditional QFD method because fuzzy numbers enable to make consistent decisions in uncertain environment to decision makers. The existing papers handle a simple multiplication operation to calculate the correlation among CRs and the correlation among DRs. This study proposes fuzzy cognitive map (FCM) approach to calculate these correlations so that FCM is a successful method to handle the interactions among criteria. This paper contributes to the literature by integrating QFD approach and fuzzy cognitive map approach. The weights of DRs are defined in the result of the proposed QFD approach. These weights are used to evaluate the dishwasher machine alternatives in intuitionistic fuzzy VIKOR method. Intuitionistic fuzzy number (IFS) ensures to handle more information than type-1 fuzzy number to describe the fuzziness and the uncertainty of the real life world. Finally, the proposed approach has been implemented to a dishwasher machine selection in order to test its validity.     

The implementation of quality function deployment based on linguistic data

Quality function deployment (QFD) is a customer-driven quality management and product development system for achieving higher customer satisfaction. The QFD process involves various inputs in the form of linguistic data, e.g., human perception, judgment, and evaluation on importance or relationship strength. Such data are usually ambiguous and uncertain. An aim of this paper is to examine the implementation of QFD under a fuzzy environment and to develop corresponding procedures to deal with the fuzzy data. It presented a process model using linguistic variables, fuzzy arithmetic, and defuzzification techniques. Based on an example, this paper further examined the sensitivity of the ranking of technical characteristics to the defuzzification strategy and the degree of fuzziness of fuzzy numbers. Results indicated that selection of the defuzzification strategy and membership function are important. This proposed fuzzy approach allows QFD users to avoid subjective and arbitrary quantification of linguistic data. The paper also presents a scheme to represent and interprete the results.     

Designing a sustainable supply chain using an integrated analytic network process and goal programming approach in quality function deployment

Sustainable supply chain management (SSCM) provides economic, social end environmental requirements in material and service flows occurring between suppliers, manufacturers and customers. SSCM structure is considered as a prerequisite for a sustainable success. Thus designing an effective SCM structure provides competitive advantages for the companies. In order to achieve an effective design of this structure, it is possible to apply quality function deployment (QFD) approach which is successfully applied as an effective product and system development tool. This study presents a decision framework where analytic network process (ANP) integrated QFD and zero-one goal programming (ZOGP) models are used in order to determine the design requirements which are more effective in achieving a sustainable supply chain (SSC). The first phase of the QFD is the house of quality (HOQ) which transforms customer requirements into product design requirements. In this study, after determining the sustainability requirements named customer requirements (CRs) and design requirements (DRs) of a SSC, ANP is employed to determine the importance levels in the HOQ considering the interrelationships among the DRs and CRs. Furthermore ZOGP approach is used to take into account different objectives of the problem. The proposed method is applied through a case study and obtained results are discussed.     

Fuzzy group decision-making for multi-format and multi-granularity linguistic judgments in quality function deployment

As a customer-driven tool, quality function deployment (QFD) is widely used in product planning or improvement to achieve higher product performance and customer satisfaction. QFD uses a matrix called the house of quality (HoQ) to translate customer requirements (CRs) into engineering characteristics (ECs). Constructing the HoQ, which includes determining the importance weights of CRs, the correlation matrix among ECs and the relationship matrix between CRs and ECs, is an important issue in the application of QFD. However, decision-makers (DMs) participating the construction of HoQ tend to give their individual judgments in multi-format or multi-granularity depending on their different knowledge, experience, culture and circumstance. Furthermore, these judgments are more difficult to assess with the precise quantitative forms due to the vagueness and uncertainty existed in the early stage of new product development. In this paper, a group decision-making approach incorporating with two optimization models (i.e. logarithmic least squares model and weighted least squares model) is proposed to aggregate these multi-format and multi-granularity linguistic judgments. Fuzzy set theory is utilized to address the uncertainty in the decision-making process. The proposed method is illustrated with a real-world case of horizontal directional drilling machine. The application indicates that the group decision-making method may be a promising tool for constructing the HoQ.     

Application of quality function deployment in the semiconductor industry: A case study

In quality function deployment (QFD), the voice of the customer (VOC) is the critical factor in developing and producing a product that will meet or exceed customer requirements. This study integrates quality function deployment (QFD), management techniques to optimise product-design investment, process improvement, and phase-into meet customer requirements and company goals. QFD uses systematic multi-level development and evaluation to translate customer requirements into the design of product characteristics and manufacturing processes that will satisfy the customer and minimise potential failure costs. ‘Process management’, which is one of the pivotal Six Sigma implementation criteria, is used to construct an ‘integrated product and process development’ (IPPD) model by product type to enhance the effectiveness of QFD. This model, combined with a company’s customer satisfaction strategy and QFD techniques, provides process management through built-in IPPD and appropriate changes in organisational culture. This paper presents a case study from the semiconductor industry to demonstrate the model’s applicability and suitability.     

Using quality function deployment for collaborative product design and optimal selection of module mix

In response to fast-growing and rapidly-changing markets, launching new products faster than competitors cannot only assist firms in acquiring larger market share but also reducing development lead time, significantly. However, owing to its intrinsically uncertain properties of managing NPD (new product development), manufacturing companies often struggle with the dilemma of increasing product variety or controlling manufacturing complexity. In this study, a fuzzy MCDM (multi-criteria decision making) based QFD (quality function deployment) which integrates fuzzy Delphi, fuzzy DEMATEL (decision making trial and evaluation laboratory), with LIP (linear integer programming) is proposed to assist an enterprise in fulfilling collaborative product design and optimal selection of module mix when aiming at multi-segments. In particular, Fuzzy Delphi is adopted to gather marketing information from invited customers and their assessments of marketing requirements are pooled to reach a consensus; fuzzy DEMATEL is utilized to derive the priorities of technical attributes in a market-oriented manner; and LIP is used to maximize product capability with consideration of supplier’s budget constraints of manufacturing resources. Furthermore, a real case study on developing various types of sport and water digital cameras is demonstrated to validate the proposed approach.     

Using quality function deployment for collaborative product design and optimal selection of module mix

In response to fast-growing and rapidly-changing markets, launching new products faster than competitors cannot only assist firms in acquiring larger market share but also reducing development lead time, significantly. However, owing to its intrinsically uncertain properties of managing NPD (new product development), manufacturing companies often struggle with the dilemma of increasing product variety or controlling manufacturing complexity. In this study, a fuzzy MCDM (multi-criteria decision making) based QFD (quality function deployment) which integrates fuzzy Delphi, fuzzy DEMATEL (decision making trial and evaluation laboratory), with LIP (linear integer programming) is proposed to assist an enterprise in fulfilling collaborative product design and optimal selection of module mix when aiming at multi-segments. In particular, Fuzzy Delphi is adopted to gather marketing information from invited customers and their assessments of marketing requirements are pooled to reach a consensus; fuzzy DEMATEL is utilized to derive the priorities of technical attributes in a market-oriented manner; and LIP is used to maximize product capability with consideration of supplier’s budget constraints of manufacturing resources. Furthermore, a real case study on developing various types of sport and water digital cameras is demonstrated to validate the proposed approach.     

A new mixed integer linear programming model for product development using quality function deployment

Quality function deployment (QFD) is a product development process performed to maximize customer satisfaction. In the QFD, the design requirements (DRs) affecting the product performance are primarily identified, and product performance is improved to optimize customer needs (CNs). For product development, determining the fulfillment levels of design requirements (DRs) is crucial during QFD optimization. However, in real world applications, the values of DRs are often discrete instead of continuous. To the best of our knowledge, there is no mixed integer linear programming (MILP) model in which the discrete DRs values are considered. Therefore, in this paper, a new QFD optimization approach combining MILP model and Kano model is suggested to acquire the optimized solution from a limited number of alternative DRs, the values of which can be discrete. The proposed model can be used not only to optimize the product development but also in other applications of QFD such as quality management, planning, design, engineering and decision-making, on the condition that DR values are discrete. Additionally, the problem of lack of solutions in integer and linear programming in the QFD optimization is overcome. Finally, the model is illustrated through an example.     

美国2019联邦网络安全研发战略计划解读

2019年12月,美国国家科技委员会发布了2019《联邦网络安全研发战略计划》。该计划从四项防御能力(威慑、保护、检测和响应)和六个优先领域(人工智能、量子信息科学、可信的分布式数字化基础设施、隐私、安全软硬件、教育和人才发展)角度,提出了美国网络安全研发重点方向。文章对该计划进行了分析,为"十四五"国家网络空间安全重点专项提供参考。     

Using quality function deployment to conduct vendor assessment and supplier recommendation for business-intelligence systems

Business intelligence (BI) has been recognized as an important enterprise information system to help decision makers achieve performance measurement and management. Generally, typical BI users consist of financial analysts, marketing planners, and general managers. However, most of them are not familiar with BI’s core technologies. In order to help corporate executives better assess BI vendors, evaluation criteria are separated into marketing requirements (MRs) and technical attributes (TAs), respectively. In particular, a fuzzy MCDM (multi-criteria decision making) based QFD (quality function deployment) is proposed as follows: (1) fuzzy Delphi is used to aggregate the performance scores of BI vendors, (2) fuzzy DEMATEL (decision making and trial laboratory) is conducted to recognize the causalities between MRs and TAs, and (3) fuzzy AHP (analytical hierarchy process) is employed to recommend optimal BI systems. For better benchmarking, the strengths and weaknesses of three competitive BI vendors (i.e. SAP, SAS, and Microsoft) are concurrently visualized through displaying a line diagram (in terms of TAs) and a radar diagram (in terms of MRs). More importantly, experimental results demonstrate that supplier assessment and supplier recommendation have been successfully accomplished.     

A fuzzy group quality function deployment model for e-CRM framework assessment in agile manufacturing

The rapid growth of the Internet and the expansion of electronic commerce applications in manufacturing have given rise to electronic customer relationship management (e-CRM) which enhances the overall customer satisfaction. However, when confronted by the range of e-CRM methods, manufacturing companies struggle to identify the one most appropriate to their needs. This paper presents a novel structured approach to evaluate and select the best agile e-CRM framework in a rapidly changing manufacturing environment. The e-CRM frameworks are evaluated with respect to their customer and financial oriented features to achieve manufacturing agility. Initially, the e-CRM frameworks are prioritized according to their financial oriented characteristics using a fuzzy group real options analysis (ROA) model. Next, the e-CRM frameworks are ranked according to their customer oriented characteristics using a hybrid fuzzy group permutation and a four-phase fuzzy quality function deployment (QFD) model with respect to three main perspectives of agile manufacturing (i.e., strategic, operational and functional agilities). Finally, the best agile e-CRM framework is selected using a technique for order preference by similarity to the ideal solution (TOPSIS) model. We also present a case study to demonstrate the applicability of the proposed approach and exhibit the efficacy of the procedures and algorithms.