“智能+”与全媒体视域下的中国新媒体发展布局分析

近几年来,我国对于互联网和相关新媒体工作的规划已经开始呈现密集的特点。在我国相关政策的支持下,新媒体发展理念得到重新规划。通过“智能+”的方式有效推动新媒体向数字生态系统方面发展。先说明“智能+”与全媒体视域下中国新媒体的总体内容,然后说明中国新媒体的未来发展趋势。     

YouTube for Good: A Content Analysis and Examination of Elicitors of Self-Transcendent Media

Despite the increased attention to eudaimonic media experiences, to date scholars have paid little attention to the specific portrayals responsible for those experiences. Study 1 of this project reports the first systematic content analysis of self-transcendent media—a particular type of eudaimonic media—using a sample of 100 “inspirational” YouTube videos. The presence of 20 specific elicitors associated with self-transcendent emotions was examined and reported. In Study 2, respondents provided real-time self-transcendent emotional reactions while viewing 3 “inspirational” videos. As expected, ratings significantly increased immediately following exposure to each specific elicitor. Thus, this project reports the first empirical evidence directly linking specific representations to content identified as “inspirational” and directly linking those representations to self-transcendent emotional reactions.     

Mobilities and the network of personal technologies: Refining the understanding of mobility structure

Our ambition here is to refine the various typologies that compose the mobility structure. We aim to complement the work done by Urry and investigate the role played in the structure of mobility by what we call the “network of personal technologies”. Our new model consists of four different levels: macro-mobilities, micro-mobilities, media mobility and disembodied mobilities. By “macro-mobilities,” we refer to the actions which imply consistent physical displacement, such as travels, tours and commuting. By “micro-mobilities,” we mean small-scale displacements, including bodily movements and emotions. With moving media, we refer both to the new mobility provided by the smartphone to the traditionally fixed media and to the penetration of these into public spaces. Finally, “disembodied mobility” designates the transformations that have taken place within the social order as earlier hierarchies of dimensions, values and meanings have been overturned. Hopefully, this new model will enable us to enhance the analysis of mobility structure by taking human beings and their bodies as a point of reference.     

新媒体科学传播亲和力的话语构建研究

新媒体是科学传播的重要中介,话语是科学传播的实现载体,亲和力是科学传播的重要"情商",也是话语传播艺术的核心,是关系科学传播效果、拉近公众与科学距离的黏合剂。新媒体具有复杂、开放而动态的语境特征,借力这一语境构建科学传播的话语活力和效力,要聚焦新媒体、科学传播、话语、亲和力四者之间的紧密而复杂的关系。提出"新媒体技术虚拟语境"这一概念,并在这一特殊语境中探讨科学传播亲和力的话语构建的重难点。     

The Social News Gap: How News Reading and News Sharing Diverge

This article seeks to explain variation in news sharing patterns on social media. It finds that news editors have considerable power to shape the social media agenda through the use of “story importance cues” but also shows that there are some areas of news reporting (such as those related to crime and disasters) where this power does not apply. This highlights the existence of a social “news gap” where social media filters out certain types of news, producing a social media news agenda which has important differences from its traditional counterpart. The discussion suggests that this may be consequential for perceptions of crime and engagement with politics; it might even stimulate a partial reversal of the tabloidization of news outlets.     

Communication and the Good Life: Why and How Our Discipline Should Make a Difference

This article addresses whether the discipline of communication can contribute answers to the question what a “good life” could be, particularly regarding recent developments in new communication technologies. It starts with the assumption that much of human striving results from 3 fundamental needs that new technologies promise to satisfy as they allow us to be online and connected with others almost all the time. It posits that new ways of using electronic media do both, satisfying and challenging human needs at the same time. It suggests that communication scholars should also focus on pressing societal problems, such as understanding the competent handling of these new technologies. Ultimately, it proposes to intensify our attempts to work more interdisciplinarily and more internationally.     

Still an Agenda Setter: Traditional News Media and Public Opinion During the Transition From Low to High Choice Media Environments

This study analyzes whether the agenda-setting influence of traditional news media has become weaker over time—a key argument in the “new era of minimal effects” controversy. Based on media content and public opinion data collected in Sweden over a period of 23 years (1992–2014), we analyze both aggregate and individual-level agenda-setting effects on public opinion concerning 12 different political issues. Taken together, we find very little evidence that the traditional news media has become less influential as agenda setters. Rather, citizens appear as responsive to issue signals from the collective media agenda today as during the low-choice era. We discuss these findings in terms of cross-national differences in media systems and opportunity structures for selective exposure.     

“互联网+”背景下新媒体新技术在职业教育教学的应用研究

随着人类社会的发展,各种各样的媒体技术被广泛应用在生活、生产、军事等领域。在教学上,许多媒体正在发挥着越来越重要的作用,不断地将更多“新”的传播媒体引入教学应用,为教育传播的发展提供了巨大的机遇。“新媒体新技术”是一个相对的概念,新媒体新技术是建立计算机网络、数字化基础上的,为人民生活提供的不仅仅是新闻信息,更重要是在各个领域都发挥了举足轻重的作用,深受民众喜欢。     

Do We Tweet Differently From Our Mobile Devices? A Study of Language Differences on Mobile and Web‐Based Twitter Platforms

Using Twitter as a case study, this article hypothesizes that social media content that is produced on mobile versus web platforms may be qualitatively different. As we increasingly tweet from our smartphones, we may be encouraged to “report” on our immediate thoughts, feelings, physical self, and surroundings. This article seeks to understand whether these presentations of self tend to be more egocentric, negative/positive, gendered, or communal depending on whether they were tweeted from mobile devices or web platforms. Using 6 weeks of Twitter data collected in 2013, we found evidence that users tweet differently from mobile devices and that mobile tweeting is informing new behaviors, attitudes, and linguistic styles online.     

Dual Screening the Political: Media Events,Social Media,and Citizen Engagement

Dual screening—the complex bundle of practices that involve integrating, and switching across and between, live broadcast media and social media—is now routine for many citizens during important political media events. But do these practices shape political engagement, and if so, why? We devised a unique research design combining a large‐scale Twitter dataset and a custom‐built panel survey focusing on the broadcast party leaders' debates held during the 2014 European Parliament elections in the United Kingdom. We find that relatively active, “lean‐forward” practices, such as commenting live on social media as the debate unfolded, and engaging with conversations via Twitter hashtags, have the strongest and most consistent positive associations with political engagement.     

The Rise of Mini-Comm

“Mass communication” describes a relationship between a large, heterogeneous, and anonymous audience and the means used to communicate to that audience. The mass media serve this purpose. “Mass Communication” does not, however, adequately describe the more recent trend toward communication via the mass media to specific audiences tied together by some common bond. The bond might be the result of geographic proximity or intellectual mutuality. The concept of “mini-comm” describes this newer development and is offered as a supplement to the more generic concept of “mass-comm.”     

Mediated Martyrs of the Arab Spring: New Media,Civil Religion,and Narrative in Tunisia and Egypt

This article analyzes the emergence of nationalist martyr narratives and their dissemination via new media as forces for social mobilization and political change. Situating them in the religio‐historical contexts of North Africa, we trace martyr narratives in Tunisia and Egypt back to pre‐Islamic periods and compare them to the contemporary stories of Mohamed Bouazizi and Khaled Saeed. This reveals the impact of new media on the region, evident in “virtual reliquaries,” and the role that martyr narratives play as catalysts in social mobilization. The trajectory of the martyr narrative from the traditional religious context to the state‐driven concept of civil religion allows for the political dimension of narratives resident within the religious context to surface in the contemporary discursive moment.     

基于“一云多屏”架构的广电融媒体平台建设实践

本文论述了广电媒体运用现代化高新技术,践行平台一体化建设思路,以“一云多屏”为体系架构,打造了具有“多技术工具、多业务应用、多平台展示、多终端分发”的综合性融合媒体应用平台的建设过程。通过建设虚拟化云基础设施,建成内容集成共享系统、统一管理分发系统和安全管理中心等一体化运营管理系统,可实现一个融媒体平台同时为多个业务应用提供平台支撑和技术服务,从而提高生产效率和减少业务运营成本,保障业务的快速发展。     

Understanding Journalism Through a Nuanced Deconstruction of Temporal Layers in News Narratives

This article proposes a nuanced analysis of the temporal spectrum in news narratives, beyond the three conventional temporal orientations (past‐present‐future), thus affording a more complex understanding of journalism and its varied storytelling patterns. Combining qualitative and quantitative content analysis of print and online news items in the United States and Israel, this framework is used to evaluate and compare different journalistic cultures and media technologies in relation to public time. Based on hierarchical cluster analysis, the article offers a definition for “news” which associates between 5 clusters of temporal layers and different journalistic roles: updating (present and immediate past/future), reporting (recent past), contextualization and ritualistic functions (midrange to distant past), analysis (near future), and projection (far/conjectured future).     

Belief, Salience, Media Exposure, and Summation Theory

This is a report of two studies which reexamine Fishbein's Summation Theory of attitude change with particular focus on the correlation between belief salience and belief strength. To test the possibility that earlier studies may have been concept bound, a partial replication of the Kaplan-Fishbein [3] study was conducted with the concept, “American Indian.” No statistically significant correlations were obtained. Examination of individual responses led to the second study which tested that possibility that weak beliefs may be salient and strong ones not salient depending upon the media sources of information about the concept. When subjects were asked to recall the media sources of their information, it was found that weakly held salient beliefs were attributed to old fashioned “western adventure” entertainment sources with significantly more frequency than strongly held salient beliefs. Implications for Summation Theory and for attitude change theories are discussed. New lines of research are suggested.     

Both Sides of the Story: Communication Ethics in Mediatized Worlds

Current transformations in the media landscape are challenging contemporary communication and media ethics in at least 2 ways. First, digitization of the media creates new ethical problems that stimulate calls for a redefinition of the norms and values of public communication. Second, new instruments of web‐based media observation introduce new possibilities for media (self‐)regulation and accountability, thus complementing the initiatives of traditional institutions like press councils. The article retraces those conflicting developments by reference to 2 comparative studies, representing the diverging traditions of conventional communication ethics and media accountability research. In bridging over the conceptual gap between the 2 forms of research, the article develops new perspectives for ethical reflection in the mediatized worlds of the digital age.     

Content Management — technische Aufbereitung, Transport und Präsentation von Daten

Content management is a concept we have been familiar with for over twenty years. However, in the course of the technological development of the past few years content management has achieved multi-functional relevance and thus is now being applied in all areas of electronic data processing and data archives. The following article first gives a definition of the concept of content management as well as an overview of its main areas of application, then deals with current challenges for content management systems under the aspect of “Interactive Video Services Via Internet”. IP multimedia applications such as “Video On Demand Services” require new developments of the existing network infrastructure of tele-communication-and Internet service providers. “Video On Demand Via ADSL” illustrates the complete process chain — provision of content, technical processing, transport of data via suitable content delivery networks and finally the data display on various enduser devices.     

Hallin and Mancini Revisited: Four Empirical Types of Western Media Systems

The analysis of media systems has become a cornerstone in the field of comparative communication research. Ten years after its publication, we revisit the landmark study in the field, Hallin and Mancini's “Comparing Media Systems”, and operationalize its framework for standardized measurement. The study at hand is, to the best of our knowledge, the first to comprehensively validate the original dimensions and models using aggregated data from the same sample of Western countries. Three out of four dimensions of media systems show relatively high levels of internal consistency, but “role of the state” should be disaggregated into 3 subdimensions. A cluster analysis reveals 4 empirical types of media systems that differentiate and extend the original typology.     

Presidential Address: Digital Media Use and the Experience(s) of Childhood: Reflections Across the Generations

Does media use define the experience of childhood? The present article, based on Jordan's Presidential Address at the International Communication Association's 66th annual conference, argues that while we often view media technologies as dividing generations, it is equally valuable to consider how they connect generations and enhance their well‐being. It highlights the challenges of systematically studying youth and media in this way, particularly in an environment where “everyone's an expert” and judgments are based on personal experiences. The article concludes by arguing that as a field we must recognize that the experience of “childhood” is not monolithic. The study of media in children's lives must reflect the familial, economic, social, political, and geographic contexts in which they develop.     

新媒体环境下高职学生思想政治教育体系构建研究

文章分析了新媒体带给高职学生思想政治教育的机遇与挑战和建设“管统育合、文化熏陶、多措并举、多元共生”高职思想政治教育体系的依据和作用，对施教者、受教者实施机制，载体融合对接、拓展延伸机制和反馈机制进行了探讨。