Causal effects of affordance change on communication behavior: Empirical evidence from organizational and leadership social media use

This article provides empirical evidence for two hypotheses in the affordance literature. First, by leveraging a small affordance change — Twitter increasing its character limit from 140 to 280 on November 7, 2017, employing an instrumental variable approach, and examining 143,771 original tweets published by organizational and leadership accounts half a year before and after the intervention, we showed the direct causal relationship between affordances and communication behavior on digital media platforms. Second, by exploring what factors could explain the heterogeneity of causal effects, we showed that previous endogenous perceptions of communication constraint predicted later behavioral changes, despite the same exogenous intervention. These findings highlight the role of human agencies in the face of technological changes and provide empirical support for the affordance approach to information communication technologies (ICTs) as a reconciliation between technological determinism and social constructivism.     

Reexamining the relationship between social media and happiness: The effects of various social media platforms on reconceptualized happiness

The current study reexamined the relationship between social media use and happiness by broadening the scope of social media and rethinking the conceptualization of happiness. Specifically, this study included platforms other than Facebook and tested differential effects of each platform. Because happiness is not entirely relative, it was hypothesized that social comparison would influence only relative happiness, which is only one part of overall happiness. A two-wave longitudinal survey among Korean females revealed that the use of blogs, Instagram, and LinkedIn is positively associated with social comparison at Wave 1 (W1), whereas Twitter is negatively associated. LinkedIn use was most strongly associated with social comparison. In turn, social comparison at W1 negatively predicted relative happiness at W2 (“I am happier than my friends”) but did not predict overall happiness at W2. Social media may lead us to believe that other people’s lives are better through social comparison. However, such comparison influences only part of overall happiness or life satisfaction. Without social comparison, social media have the potential to make us happier.     

User-orientated perspective of social media used by campaigns

Campaigns have increasingly resorted to Facebook because it has the highest number of users among social media platforms. The question as to whether Facebook is a more favorable choice of social media than a blog for political purposes must be addressed. In this comparative study, cross-sectional data collected in the 2009 and 2014 Taiwan local elections were used for exploring the differences among voter motivations, perceived credibility, and dependency between the use of political blogs and Facebook. In addition, the impact factors regarding the relationship between blogs and Facebook dependency were analyzed. The findings indicate that voter motivations, perceived credibility, and dependency were higher for political blogs than they were for Facebook, suggesting that in a political context, people prefer blogs to Facebook. The results of regression analyses indicate that the motivation for debating political topics was a significant predictor of the dependency on blogs, whereas motivations for general information and entertainment were related to Facebook use. The perceived credibility was not related to blog use; however, accuracy and information depth were significant factors for the use of Facebook. The reasons for the differences between peoples’ use of political blogs and Facebook are discussed in this paper. This study advances our understanding on the variations in people’s use of different social media platforms in a political context, and few studies have investigated this topic from a user-oriented perspective.     

A meta-analytic review of the relationship between social media use and employee outcomes

Employees’ social media use and its relationships with work-related outcomes have received significant research attention in recent years. Extant research, however, has provided neither consistent findings regarding the extent and direction of such relationships nor consensus on potential moderators involved. To provide robust conclusions about the association between social media use and employee outcomes which could inform research and practice, a systematic culmination of findings from 29 empirical works published in peer-reviewed journals from 2009 to 2018 was conducted. The meta-analytic review assessed the relationships between employees’ social media use and employee outcomes (job performance, job satisfaction, work engagement, emotional exhaustion, and work-life conflict) and their moderators (types of social media, purposes of use, and background variables). The results of the random-effects model suggest that social media use, in general, had significant, small, positive relationships with job performance, job satisfaction, work engagement, and work-life conflict. Its relationship with emotional exhaustion, however, was significant but negligible. The sub-group and meta-regression analyses further identified the moderators among the positive associations found: purpose of social media use moderated the relationships of social media use with job performance and job satisfaction while job position moderated the association between social media use and job satisfaction.     

Social participation of the elderly in China: The roles of conventional media,digital access and social media engagement

China is the most rapidly aging country and has the largest aging population in the world. However, social participation is an important intervention to boost the active and healthy aging. The present study investigated the effects of media usage, together with social-demographics and health variables, on Chinese older adults. Drawing upon a national research project with a representative sample (N = 1,399) of older adults (55+) from 58 cities in China, the research findings revealed that conventional media, digital access and social media usage had positive effects on older adults’ informal social participation, while age moderated the relationship between informal social participation and digital access, particularly regarding access to tablet PCs and smartphones. Moreover, conventional media, digital access and social media engagement largely explained seniors’ formal social participation regardless of their social-demographic backgrounds. Finally, the roles of conventional media and digital media in older adults’ social participation are discussed.     

Saving lives using social media: Analysis of the role of twitter for personal blood donation requests and dissemination

Social media has an impact on many aspects of human life ranging from sharing personal information to revolutionizing political systems of entire countries. One not so well studied aspect of social media is analyzing its usage and efficacy in healthcare, particularly in developing countries which lack state-of-the-art healthcare systems and processes. In such countries, social media may be used to facilitate patient-centric healthcare by involving the patient for fulfilling personal healthcare needs. This article provides an in-depth analysis of one such need, that is, how people use social media to request for blood donations. We study the request and dissemination behavior of people using social media to fulfill blood donation requests. We focus on twitter, and blood donation accounts in India. Our study reveals that each of the seven twitter accounts we studied have a large followership of more than 35,000 users on an average and receive a substantial number (more than 900) of donation requests in a day on an average. We analyze the requests in various ways to present an outlook for healthcare providers to make their systems more patient-centric through a better understanding of the needs of people requesting for blood donations. Our study also identifies areas where future social media enabled automated healthcare systems can focus on the needs of individual patients. These systems can provide support for saving more lives by reducing the gap between blood donors and the people in need.     

Reflections of entrepreneurs of small and medium-sized enterprises concerning the adoption of social media and its impact on performance outcomes: Evidence from the UAE

There have been numerous studies on the adoption of social media among individuals as well as organizations. Nevertheless, most of these studies were conducted in developed economies and focused on large organizations. This study, therefore, fills the gap by looking at the adoption of social media among small and medium-sized enterprises (SMEs) in the Middle East region; specifically, in the UAE. In addition, this study analyzes the adoption phenomena through word of mouth, viral marketing and social presence theory using in-depth semi-structured personal interviews with entrepreneurs of SMEs. Another significant contribution rendered by this study is its examination of social media adoption in terms of the business performance of firms.     

Social movement 2.0: integrating and assessing scholarship on social media and movement

With over five years of hindsight following historic protests around the world, we review scholarship published on “Social Movement 2.0” (SM2.0)—our shorthand for the convergence of Web 2.0 platforms and protest, movements, or other resistance activities. Initially, we review 97 articles as offering disparate assumptions concerning social movement, agency, and the relationship between humans and new communication technologies (NCTs). We suggest SM2.0 scholarship could benefit from following debates in social movement rhetoric and media ecology. Particularly, building upon rhetoricians’ critiques of traditional movement theory, we encourage scholars to amplify the constitutive meanings and identities created through NCTs in protest (rather than rely upon functional paradigms). Building upon media ecology scholarship, we critique SM2.0 analysis that leverages technological determinism or isolationism to address media’s power in social change. We feature instead scholarship that unpacks the relationship between media and the unique contexts in which protestors build networks of resistance. We call for greater complexity in scholarship at the intersections of movement and media.     

Association between psychosocial well-being and problematic social media use among Finnish young adults: A cross-sectional study

The aim of the study was to identify associations between problematic social media use (PSMU), type of internet activity, various background factors, psychosocial factors (mood, fear of missing out, need to belong, social relationships) and the COVID-19-pandemic’s impacts on social media use among young adults in Finland. Data were collected from 381 young adults aged 18–35 (M = 26.01; SD = 4.55) in Finland through a web-based survey conducted during the autumn of 2020. PSMU was identified using the Bergen Social Media Addiction Scale. Nine types of social media platform used were considered. Information about health-related factors was assessed using Beck Depression Inventory scale and a further single question. Social factors were measured using the Fear of Missing Out scale, the Single Item Need to Belong scale, and social engagement scale. 9.8 % of participants were found to exhibit PSMU. Younger people and women were more prone to PSMU. Social networking sites were the most used platform and were more strongly related to PSMU. Social media engagement, depression, fear of missing out and the effects of the pandemic on social media use were all positively and significantly associated with PSMU. These results may facilitate the development of guidelines for healthy social media use, and early detection of PSMU.     

Drivers of social media fatigue: A systematic review

With a large amount of time spent on social media platforms, more and more people are suffering from social media fatigue. The concept of social media fatigue refers to a host of negative emotional responses to activities on social networking sites, such as tiredness, burnout, exhaustion, frustration, disinterest toward communication. Since research on social media fatigue is still nascent, the goal of this paper is to provide an empirical landscape of this field through a systematic literature review. A systematic literature search and screening process were considered and a final sample of 40 articles were included. First, this review presents the research contexts of the included studies such as geographical location, sample characteristics, data collection method, and the like. Second, it identifies drivers of social media fatigue and categorizes them into three conceptual levels: individual, relational, and environmental. Results of this systematic review outline several key directions for future research. Also, it contributes to a more nuanced theoretical understanding of how social media fatigue arises. Finally, identifying factors influencing fatigue helps social media service providers and health professionals to propose relevant intervention strategies to mitigate this phenomenon.     

Analysis of the psychological traits,Facebook usage,and Facebook addiction model of Taiwanese university students

The purposes of this study are to (1) identify the role of the psychological traits of university students in Facebook addiction and Facebook usage; and (2) explore the correlation between Facebook usage and Facebook addiction. This study treated 241 university students in Taiwan as the research subjects, and adopted the Rosenberg’s self-esteem scale, Lai’s personality test, a Facebook usage scale, and a Facebook addiction scale (FAS). The structured equation modeling (SEM) was used for data analysis. The results showed that: (1) self-inferiority can significantly predict Facebook usage; and (2) having a depressive character and Facebook usage can significantly predict Facebook addiction. Finally, discussion was conducted on the findings, and relevant suggestions were proposed for schools, students, and future studies.     

The future of online social networks (OSN): A measurement analysis using social media tools and application

The explosion of online social networks (OSN) has created an interactive and communicative global phenomenon that has enabled billions of users to connect to other individuals on Facebook and Twitter but also with media sharing platforms such as Instagram and Pinterest. This study examines the current use of social media platforms and explores the factors that help define the long term implications of social media. The study employed a nationwide survey collected from 2012 to 2013 and is available from the PEW Internet research center of more than 2000 American citizens’ behaviour towards OSNs. The results revealed strong predictors of OSN that form the connections among users; and the core significant predictors: age, gender and access to mobile Internet that foster the adoption and usage of OSN in the future. Furthermore, online activities such as posting video content on social networks also highlighted the online usage patterns and trends of using social media to actively engage with other users more willingly than text. This is due to the viral nature of online media sharing on social media and as part of the video viewing and creating experience. An outline of practical implications of the findings and areas for future research is also discussed.     

Social media,social integration and subjective well-being among new urban migrants in China

The current generation of migrants in Chinese cities, named “new urban migrants,” is closely related with social changes in today’s China. As these urban migrants are increasingly dependent on new media, particularly social media for news, entertainment, and social interaction, it is important to know how social media use contributes to their social integration and subjective well-being. Based on an online survey, this study identified positive relationship between new urban migrants’ social media use and their subjective well-being, as well as the possible indirect relationship through social integration. The overall positive socio-psychological effects of social media use within Chinese urban migrants were found. Specifically, this study revealed that social media use can contribute to their social integration, including their building of social identity and social network as well as real-world social participation. New urban migrants’ social integration, particularly their level of social identity, is significantly associated with their subjective well-being.     

Behavioral Effects of Framing on Social Media Users: How Conflict,Economic, Human Interest,and Morality Frames Drive News Sharing

We hypothesize that generic frames influence what news people share on Facebook and Twitter through three different routes: emotions, motivations, and psychological engagement. Using a mixed-methods design, a content analysis of a representative sample of articles published in six Chilean outlets was combined with in-depth interviews with digital journalists. After controlling for issue, newsworthiness, informational utility, valence, and other confounds, results show that—across platforms—a morality frame increases news sharing, whereas a conflict frame decreases it. Emphasizing economic consequences also decreases sharing, but only on Facebook. Surprisingly, the human interest angle has no noticeable effects. These results show that news frames can have behavioral consequences, and confirm the existence of a gap between preferred frames of journalists and users.     

Influences of media on social movements: Problematizing hyperbolic inferences about impacts

Pronouncements about the value of information and communication technology (ICT) (hereafter traditional, new, and social media) to social movements – hyperbolic in popular media references to new and social media (e.g., Facebook revolution, Twitter revolution, etc.) – invite scholarly inquiries that critically assess the implications of these assumptions for African countries. Sensing the tendency toward technological determinism, a position which Castells warns is fraught with failure to recognize complex interactions between society and technology; authors examined popular press vis-à-vis scholarly assumptions about the value of media during social movements. Questions that critically analyze the roles and power of old versus new media in social movements should be posed particularly about 21st century iterations with citizens increasingly doubling as creators and disseminators of news and information. For example: to what extent do various media comparatively facilitate or constrain activists in social movements? How have new ICTs assisted citizen activists in circumventing the power and reach of traditional media? How have the roles of traditional versus new media in social movements been framed in the popular press and academic journals? What contextual factors (e.g., communal networks; third-party- and foreign-interventions, digital divide, etc.) may be accountable for the take-off and successes of social movements? In a continent fraught with cultural, political, and socio-economic divisions of historic proportions, authors critically assessed cases across Africa of variegated employment of old (i.e., radio, newspaper, television) and new media platforms (i.e., Facebook, Twitter, mobile telephone text messaging) by four social movements spanning 35 years. Assessments underscore citizen empowerment and multiplier capabilities of new media but affirm the value of contextual factors that minimize hyperbolic assumptions about the contribution of new media to the formation and progression of social movements.     

Enterprise social media affordances as enablers of knowledge transfer and creative performance: An empirical study

Extant research largely views employee creativity to be driven by individual characteristics, contextual factors, and interactions between them. However, the role of social technologies in enhancing employees’ creativity remains understudied. To address this gap, this study constructs and empirically examines a research model to explore the effect of enterprise social media (ESM) affordances on employee creative performance from the perspective of knowledge transfer. An analysis of survey data gathered from 365 Chinese employees using Dingtalk indicates that association, visibility, persistence, and editability affordances of ESM exert positive influences on knowledge acquisition and knowledge provision, which further facilitates creative performance. Findings show that the links between ESM affordances and creative performance are mainly mediated by knowledge provision. This study enriches the extant research on social technologies and user innovation, and provides guidance for enterprise practice.     

Instagram versus Snapchat: Self-expression and privacy concern on social media

With the increasing popularity of image-based social networking applications (apps), such as Snapchat and Instagram, social media users express multifaceted aspects of their self-concept online, while remaining concerned about privacy issues. This study investigates the determinants behind the choice to use a social networking site (SNS) platform and predicts that the type of self an individual wants to express through the platform and their level of privacy concerns will play an important role in this choice. A total of 547 SNS users completed an online survey. Expression of multiple aspects of the self – true, actual, and ideal self – and online privacy concerns were empirically tested as the key determinants of SNS platform choice. The findings show that the expression of true and actual self are significant determinants for using Snapchat as a primary SNS, whereas the expression of ideal self and greater privacy concerns are associated with active Instagram use. The authors discuss the implications of these findings and recommend future research.     

Engaging audiences on social media: Identifying relationships between message factors and user engagement on the American Cancer Society’s Facebook page

In this study, a content analysis was conducted with posts from American Cancer Society’s (ACS) Facebook page to explore the relationship between message relevance, source characteristics, and message features with the number of likes, comments, and shares received by them. Limited Capacity Model for Motivated Mediated Message Processing (LC4MP) was used as the theoretical foundation for the study. Findings showed that cancer-related posts received more likes, comments and shares than posts that were not related to cancer. Also, posts by the American Cancer Society received more likes, comments, and shares than other source categories. Findings also indicated that though message features were related to likes, comments, and shares, the nature of relationship and the role of different features varied with each measure. Overall, findings highlight the role of motivational activation through message factors in eliciting user response in social media environments.